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From: David Strom

Related topics : social media intelligence / social media software management

Cyber Threat Summit 2012 - Andy O'Kelly - eircom

How to secure the business opportunity of cloud, social media and mobility.

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From: paulcdwyer

Related topics : social media business opportunity

Dom Sagola: Hey Gov, can you hear me?: Social media, opportunity or threat?

Interview with Tom Sagola:

With the rise of the Web2.0 it has become much easier to accomplish interaction via the internet. Both the EC and Obama Administration have recognized the potential of these developments for the interaction between governments and citizens, and stress the importance of the internet and the power of the community. However, this change in online dynamics and social interaction poses serious challenges to both governments and politics. How should government services be...

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From: WCITeg2010

Related topics : social media opportunity or threat

Applying the Power of Social Selling

The increasing popularity of social media websites is not only changing the way we socialize with friends and family, it's also changing the way customers research, compare and inform their buying decisions.

Rather than seeing this trend as a threat; sales managers should see it as an opportunity. Social selling is leveraging web technology to deliver insight and value to the buyer's 'sphere of influence' when making buying decisions.

In this video we talk about the five key steps for...

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From: WSIWorld

Related topics : social media changed business / new social media websites

Who owns Online PR?

Simon Collister from Edelman (who is now at Weber Shandwick) was interviewed by E-consultancy at one of our Online PR Roundtables in 2008.

We discussed the opportunities and threats to the PR industry as digital channels and social media become an increasingly important element of the PR and marketing mix.

Ownership of Online PR and social media marketing is a hot topic. We have recently surveyed marketers and PR professionals to:

•Establish the importance of Online PR within the PR...

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From: Econsultancy

Related topics : online pr social media / social media online marketing / marketing through social media