Making sense of social media: The management challenge

As companies invest more resources in social media, they are facing management challenges related to building consensus, aligning functions and departments, and developing new processes, policies, and training. McKinsey partners Roxanne Divol, David Edelman, and David Court outline practical considerations for addressing the digital marketing opportunity.

This video is from the interactive, "Making sense of social media" http://bit.ly/IYWM5s on McKinsey.com. Read the related article,...

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From: McKinsey & Company

Related topics : social media management company / manage social media / social media relations / social media marketing companies / company social media policy

New Online Dating Options ~ Using Personal Websites & Social Media Sites

Dating advice for men & women. http://www.youtube.com/watch?v=2W_PlQT6NWM There are so many online dating options available today but which ones really work & are the least expensive? Would you put up your own personal dating website & get people to contact you that way? Do you prefer finding people on Facebook or other social media sites & matchmaking services? Internet dating websites may have to step up their game in the near future with new business ideas popping up everywhere. Watch this...

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From: Dear Sybersue

Related topics : internet social media sites / social media sites for business promotion

Gary Vaynerchuk: Why ROI Matters for Social Media

Entrepreneur and author Gary Vaynerchuk thinks so-called social media experts are "clowns" -- what really matters is driving ROI. http://www.mashable.com

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From: Mashable

Related topics : all social media sites / social media roi

Every Company Needs a Social Media Policy

Phoenix business attorney Ruth Carter discusses why every company needs a custom social media policy - downloading a template off the internet is not enough. If you write your own policy, it will likely violate social media sites' terms of service and the National Labor Relations Act.

You can contact Ruth Carter at http://carterlawaz.com/contact/.

If you need a resource on the legalities of blogging and social media, check out Ruth's book The Legal Side of Blogging: How Not to get Sued,...

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From: Carter Law Firm

Related topics : company social media policy / social media services company / social media companies / social media sites for business / social media blogs

BBC Newsline - Social Media Posts & Recruitment

My interview on a BBC Newsline piece by Ita Dungan on employers crawling social media sites as part of the recruitment process and the dangers of posting stupid items online.

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From: Kevin Curran

Related topics : social media sites for recruitment

Social Media Year over Year Stats - Search Engine Guide B...

Manoj Jasra, at Search Engine Guide did some really interesting research examining the changes in usage at the major social media Web sites year over year. There are some pretty surprising numbers. You can read Manoj's article here: http://www.searchengineguide.com/manoj-jasra/social-media-year-over-year-stats.php Distributed by Tubemogul.

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From: Sage Lewis

Related topics : social media search / social media site

Is There a Duplicate Content Issue for Web 2.0 and Social Sites with Syndicated Content via IFTTT?

In episode 76 of our weekly Hump Day Hangouts (https://www.youtube.com/watch?v=pgyt07gjgyU), one viewer asked if there will content duplication issues for websites that syndicate content to their social media sites using IFTTT.

The exact question was:

Afternoon, Bradley! Thanks again for all your work. You guys are the best out there!

I'm concerned about duplicate content if I implement the IFTTT SEO Academy plan - is it safe and do web 2.0 and social sites like the content? Will my web 2.0...

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From: Semantic Mastery

Related topics : social media sites like facebook / social media content

GodInterest Christian Social Media (Christian Pinterest)

Godinterest is a photo-driven Christian social media site that allows you to upload photos and share cool things that you find across the web.

Its purpose is to promote Christian values and facilitate spiritual inspiration through the sharing of photographs and other media in the style of Pinterest.

Its content includes media about Christian history, personal, family oriented stories and various contents from a Christian viewpoint.

http://godinterest.com

http://facebook.com/godinterestuk

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From: Godinterest

Related topics : christian social media sites / social media content

Some Better Social Media Sites

Gab: https://gab.ai/ViktorUlfrikson

Minds: https://www.minds.com/ViktorUlfrikson

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From: Viktor Ulfrikson

Related topics : social media site

Simplify your Social Media Metrics

Having trouble getting your executives to understand social media metrics? Maybe you’re making it too complicated, says Lewis Bertolucci, head of social media at Humana, Inc.

This clip is excerpted from a Ragan Training webinar, “Social media ROI: A no-nonsense guide to measure your social marketing." Learn more about the session here: http://goo.gl/mLEb4B?trk=YOUTUBEN.

The video is part of Ragan's distance-learning portal, Ragan Training. The site contains hundreds of hours of case...

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From: Ragan Communications

Related topics : social media roi metrics / marketing through social media