Social Media, Reputation Management and Human Resources

Ever walk back that sizzling Facebook status post about your employer. Many don't. What happens next? With social media monitoring, you can be sure that your reputation is always (and forever) on the line.

Social Media Breakfast Toledo No. 15 included Patty Wise, an Attorney at Niehaus and Associates, Joan Canning, a Human Resource Consultant and owner of HR Advocate, and Mark Elliott, Director of Business Development and Human Resources at Eastman & Smith led a discussion about social media...

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From: Joan Canning

Related topics : social media reputation management / reputation on social media / manage social media / social media marketing events / monitoring social media

Brian Singh Explains How Social Media Impacts Market Research

This video features Brian Singh, president of Zinc Research, a Calgary based Market Research company. Hear Brian talk about how social media is changing the way we approach market research, how you can use social media as a tool in your strategy and how you can lower costs, improve results and increase response rates for surveys.

West17media presents Calgary's 1st "Social Media Innovation Summit" (#SMIS) on Thursday, November 12th, an event aimed at addressing high-level information...

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From: West17Media

Related topics : using social media as a market research tool / social media marketing companies / social media marketing strategy / social media marketing plan / social media information

ROI & Social Media Campaigns

-A survey found that 84% of social media campaigns don't track their ROI.

- Companies should track it as well as the metrics (number of comments, followers, traffic to the website, fans) as it's not just about monetization. You must try to link these numbers to see if there is a correlation between sales and the metrics.

- The 2011 Social Marketing Benchmark Report found that those who are measuring social media ROI found an average return of 95%, while 30% of the people in the survey...

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From: Jennifer Sherlock

Related topics : measuring social media roi / social media marketing companies / social media tracking / social media report / marketing through social media

Social Media ROI: How to Measure Success?

Have you ever asked yourself the questions, "Is my social media working? How do I know?" If so, you're going to love this video! I briefly cover the analytics tools you need to effectively measure whether or not your social media strategy is working.

In my experience less is more! I want to make this super easy, because there is so much data out there... you can literally get lost! I encourage you to strategically pick a few numbers to track on a consistent basis that provide clarity on...

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From: Kat Kobzeff

Related topics : measuring social media success / measuring social media roi / social media strategy / social media social

Social Media Policies and the NLRB: What Employers Need to Know

Whether you are a unionized employer or not, your employees have certain protections under the National Labor Relations Act (NLRA) including the right to engage in 'protected concerted activity.' This concept has taken center stage in several cases brought before the National Labor Relations Board (NLRB) regarding employee social media use and employer policies and practices. At BLR's Advanced Employment Issues Symposium (http://aeisonline.com) in Orlando, Francine Esposito of Day Pitney LLP...

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From: BLR

Related topics : social media policy / social media rules of engagement / using social media / social media media

Top Social Video Marketing Tips For 2017 - Social Media Minute

Jan Rezab provides practical tips for posting and monitoring videos on social media to help empower your video content strategy in 2017.

Subscribe: https://goo.gl/B2DEr0

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From: Social Media Minute with Jan Rezab

Related topics : social media marketing best practices / social media strategy 2017 / social media tips / marketing through social media / monitoring social media

Ethics for Web Development - Social Media

This is a short video that I produced on integrating social media onto websites in an ethical manner. I'll show you the do's and don'ts from some of the major social media companies as well as custom examples. Leave a comment down below and let me know what you think.

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From: MeyerUX

Related topics : best social media website integration / social media social media

How to post on social media daily for your fitness business

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Posting at random on social media is not a great content strategy.

Luke goes through the process they use to make sure that we are consistently posting valuable content to social media on a regular basis.

For more information about how you can join the...

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From: Shredded By Science

Related topics : post social media strategy / social media content / business using social media

Jenn Lake - Social Media Strategy - Baltimore Public Relations Council - May 2012

Towson University's Jenn Lake (DECO/IMT) presented on social media strategy at the Baltimore Public Relations Council's event, "Developing a Social Media Strategy that Works for Your Organization." The event took place on May 15, 2012 at Stella Maris in Towson, MD.

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From: Division of Innovation and Applied Research, Towson University

Related topics : social media public relations / social media strategy / social media media

Physical Therapy Marketing Tips - 2 Best Social Media Platforms for You

Here's a Physical Therapy Marketing Tip - 2 best social media platforms for you.

If I had to pick two social media outlets for me to be on as a physical therapist, it’s going to be Facebook and YouTube. I will explain to you now why.

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Visit our Website: http://gregtoddpt.com/

Register to my Free Mentoring Group: http://mentorwithgreg.com

Like my Facebook Page: http://facebook.com/theptbuilder

Follow me on Instagram and twitter: @gregtoddpt

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From: Greg Todd

Related topics : social media platforms for marketing / social media tips