Selected videos for topic: why use social media
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How social media marketing saved the Iceland tourism industry at SES London 2011
Lisa Buyer, The Buyer Group, interviews Kristjan Mar Hauksson, Nordic eMarketing, on the subject of social media and the marketing mix. Kristjan talks about the problems Iceland faced in the aftermath of a terrible volcano eruption back in 2010 which almost torpedoed the Icelandic summer tourist travel season.
Kristjan talks about ceasing the momentum when it came to Inspiring people to travel to Iceland. Kristjan says whenever there is news about a volcano erupting in Iceland, there is...
From: SES Events
Related topics : travel industry social media marketing / social media marketing companies london / search & social media marketing
How PEMCO Uses Social Media Tools And Relationship Metrics To Improve Customer Service
How do you sell a product that nobody wants to buy and when they buy, hope they never use it? While this sounds like a very tough sell, PEMCO Insurance does it very well. What's the secret to the company's success?
Rod Brooks, VP & CMO discusses how PEMCO employs social media for relationship management. Watch the video and learn how this regional insurance company uses relationship metrics, giving them a customer service reputation that is considered second to none industry.
From: MicrosoftBI
Related topics : social media metrics tools / social media reputation management tools / social media management tools / social media management company / social media management services
Social Media Analysis with Watson Analytics
Provides an example using recently discovered gravitational waves using ibm watson analytics. Existence of such waves was predicted by albert einstien 100 years ago. Social media analytics includes sentiment analysis, geographic map, run chart, etc., based on tweets pulled from twitter using #gravity, #gravitationalwaves, #waves, #ligo, #ligo announcement, and #blackholes terms.
From: Bharatendra Rai
Related topics : social media analysis example / social media analytics / using social media
Strictly Marketing Magazine - David Giannetto Interview
Host & Editor of Strictly Marketing Magazine interview David Giannetto, author of Big Social Mobile, on how today's best companies are using big data, social media and mobile technology to create more customers, revenue and profit--what's driving their success and how other companies can adopt these methods themselves.
From: David F. Giannetto
Related topics : social media marketing companies / using social media marketing / social media companies
How To Keep Up With The Best Network Marketing Social Media Sites and Tools
Here's a good video to give you some ideas on how to keep up with the Network Marketing industry as far as tools and social media sites. Below are some freebies that you may not be using:
Video App mentioned in the video: Magisto
Two great social media posting tools: Hootsuite & OnlyWire
Here's a great picture snag tool with text, arrows, and highlighting features for free: Jing
You can subscribe to my list here:
http://www.empowernetwork.com/almostasecret.php?id=robinwms
From: Robin Williams
Related topics : free social media marketing tool / social media marketing tools / social media marketing sites / social media network marketing / using social media marketing
How to Implement a Mobile Strategy for Your Nonprofit
Today, more of your supporters will visit your website from a mobile device than from their desktop computer. Despite the explosion of mobile usage, too many nonprofits think that having a successful mobile strategy means simply creating a mobile-friendly website. In reality, an effective mobile strategy encompasses design, content and messaging into all channels used for marketing and fundraising – websites, emails, appeals, events, blogs and social media.
Implementing a mobile strategy is...
From: Cornerstone OnDemand Foundation
Related topics : using social media marketing / social media marketing websites / social media marketing strategy / digital media marketing strategy
Real Social Media Marketing (SMM) - Influence Aggregators & Distributors
http://www.webbizideas.com - Social Media Marketing (SMM) is part of the second step to increasing search engine traffic. In this step one uses relevant content, or "link bait," to influence aggregators and/or distributors of information online. This is the real way to marketing your website in social media sites.
From: Jeff Foster
Related topics : smm social media marketing / marketing through social media / social media information / social media content / social media media
Ethyrial Hangout: Effective Marketing Strategy
How do you appeal to your prospective client?
What does an effective marketing campaign and strategy look like?
What are the metrics you are using to measure the effectiveness of your campaign?
Are you measuring the conversions of your social media efforts?
What are your customers and clients saying about you and how are you responding?
9 Metrics to Measure Social Media Marketing Success http://smartdatacollective.com/eric-siu/57481/9-metrics-measure-social-media-marketing-success
#1 --...
From: Lionel Spearman
Related topics : measuring social media success / social media marketing campaign / social media measurement / using social media marketing / social media content
Using Social Media for Recruitment
It's time that we shift our job hunt Online. This video stresses on the need to do so with a case study on Babajobs.com
From: Aishwarya Thilak
Related topics : using social media for recruitment
Download Branding Yourself How to Use Social Media to Invent or Reinvent Yourself 2nd Edition Que Bi
Click link on the description to download the PDF version : http://bit.ly/1HQsBPc
From: Juan Carlos
Related topics : brands using social media