Harris Interactive UK

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5 selected videos

SocialLife3 - Latest trends from the most comprehensive tracker of UK social media use

A review of the latest UK social media news including celebrity trolling, the emergence of Snapchat as an advertising platform and a discussion of whether Princeton University's prediction that Facebook will be all but extinct by 2017 holds water. We cover:

• The latest social media statistics (January 2014) based on a robust sample of 3,300 social media users aged 11 and above:

◦ Awareness and usage of 22 sites.

◦ Which platforms have strong momentum and which are losing...

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Related topics : social media sites uk / latest trends in social media marketing / brands using social media / emerging social media platforms 2014 / social media advertising statistics

SocialLife4 - Latest trends from the most comprehensive tracker of UK social media use

A review of the latest social media news and statistics from the May 2014 wave of our tracker (based on a robust sample of 5,500 social media users aged 11 and above):

- Awareness and usage of 22 platforms including Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram, Snapchat and Pinterest

- Which platforms have strong momentum and which are losing traction?

- Which demographic groups are driving social media use and which are losing interest?

- How social media device usage is evolving...

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Related topics : brands using social media / social media advertising spend / social media branding / social media marketing news

SocialLife5 - Latest trends from the most comprehensive tracker of UK social media use

The latest social media statistics from the September 2014 wave of our SocialLife tracker (based on a robust sample of 5,500 nationally representative online UK consumers - aged 11 and above)

This session is relevant for insight and marketing professionals across all industry sectors who are interested in the UK social media landscape.

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Related topics : latest trends in social media marketing / social media statistics / social media online marketing / social media media

SocialLife5 - Latest user profiles from the most comprehensive tracker of UK social media use

A review of the user profiles of 9 of the most popular social media platforms in the UK:

Facebook

YouTube

Twitter

Google+

LinkedIn

Instagram

Pinterest

Snapchat

Vine

Latest social media statistics from the September 2014 wave of our SocialLife tracker (based on a robust sample of 5,500 nationally representative online UK consumers - aged 11 and above)

This session is relevant for insight and marketing professionals across all industry sectors who are interested in the UK social media...

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Related topics : social media platforms for marketing / social media statistics / using social media marketing / social media online marketing / marketing through social media

SocialLife2 - Trends from the most comprehensive tracker of UK Social Media Use

SocialLife tracks how online UK consumers are using social media and their associated experiences, opinions etc...

In wave 2 we surveyed 5,500 online UK social media users aged 11-95. Data weighted by age, sex and region to ensure national representation of the UK online population.

11-15s new for wave 2 (x500)

Fieldwork 19th Sept- 8th October 2013 (Wave 1 conducted March 2013)

Similar surveys took place in France and Germany.

New topics investigated in this wave included celebrity selling,...

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Related topics : why use social media / online social media / social media tracking