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SMG Convonix: Integrated Digital Marketing Solutions (SEO ...
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Related topics : online brand reputation monitoring and management / online brand reputation management services / online brand reputation management / social media online reputation management / online brand reputation monitoring
Pharmaceutical marketing - Wikipedia
To health care providers [7] [ edit ]
Marketing to health care providers takes three main forms: activity by pharmaceutical sales representatives, provision of drug samples, and sponsoring continuing medical education (CME). The use of gifts, including pens and coffee mugs embossed with pharmaceutical product names, has been prohibited by PHRMA ethics guidelines since 2008. [4] [8] Of the 237,000...
Date: 2017-02-25 09:42:26
Website:
https://en.wikipedia.org
Related topics : sales representative time management / sales representative management / companies that use social media marketing effectively / sales rep time management / companies that use social media effectively
Snyder's-Lance, Inc. - Annual Report
Snyder's-Lance, Inc., a North Carolina corporation, was formed from the merger of Lance, Inc. ("Lance") and Snyder's of Hanover, Inc. ("Snyder's") in 2010 ("Merger"). We are a national snack food company with category-leading brands, an expansive Branded product portfolio, complementary manufacturing capabilities and a national distribution network. Our brands include Snyder's of Hanover ® , the...
Website:
http://ir.snyderslance.com
Related topics : companies that use social media marketing effectively / product social marketing / using social networks for marketing / social media marketing for business schools / social media marketing ideas for business
Relationship marketing - Wikipedia
Development[ edit ]
Relationship marketing refers to an arrangement where both the buyer and seller have an interest in providing a more satisfying exchange. This approach tries to transcend the post purchase-exchange process with a customer to make richer contact by providing a more personalised purchase, and uses the experience to create stronger ties.
From a social anthropological perspective,...
Date: 2017-03-05 15:56:19
Website:
https://en.wikipedia.org
Related topics : social exchange theory relationship marketing / organizations using social media marketing / companies that use social media marketing effectively / advantages of using social media for market research / using social media for marketing research
Medical Marketing Solutions Orange County, CA | DevicePharm
The experience and resources to help you navigate
From Opportunity To Success[TM]
Experience To Know. Resources To Do.
Our Six Core Competencies
Strategy & Planning
Our strategy and planning team includes market researchers, staff with industry marketing and sales experience, and business consulting experts from some of America's top 25 universities. We have successfully worked with clients to...
Website:
http://www.devicepharm.com
Related topics : integrated marketing communications social media / successful social marketing campaigns / social media marketing campaign plan / integrated marketing communications media / digital media marketing strategy
Social Network Marketing: What Works? - HBS Working ...
Social Network Marketing: What Works?
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Purchase decisions are influenced differently in social networks than in the brick-and-mortar world, says Harvard Business School professor Sunil Gupta. The key: Marketers should tap into the networking aspect of sites such as Facebook. Key concepts include:
Some social network users are influenced by the purchases of their friends.
Of these users, 40...
Website:
http://hbswk.hbs.edu
Related topics : make your own social networking site like facebook / new social networking sites like facebook / social networking sites work / advertising using social networking sites / impact of advertising on social networking sites
Corporate Social Responsibility (CSR): Theory and Practice ...
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Abstract
After providing an overview of Corporate Social Responsibility (CSR) research in different contexts, and noting the varied methodologies adopted, two robust CSR conceptualizations - one by Carroll (1979, 'A Three-Dimensional Conceptual Model of Corporate Performance', The Academy of Management Review4(4), 497-505) and the other by Wood (1991, 'Corporate Social Performance...
Website:
link.springer.com
Related topics : difference between ethics and corporate social responsibility in the context of marketing / corporate social responsibility and ethics in marketing / corporate social responsibility used as marketing tool / corporate social responsibility and marketing / corporate social responsibility as a marketing tool
Medical Training and Workshops for Physicians and Nurses ...
Watch seminar clips and see what your colleagues are saying about the training
Accredited Training Workshops
CME Workshops for Physicians, Nurses, Nurse Practitioners, Physician Assistants, Dentist and Health Care Practitioners
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For over 19 years, Empire Medical Training has remained the worldwide leader in Aesthetic and Medical Training for Physicians, Nurses, Dentists and other...
Website:
http://www.empiremedicaltraining.com
Related topics : social media marketing best practices
Online reputation management | SEO Brand Marketing
Online Reputation Management
An Online Reputation can make or break your image before a first impression can. With the evolution of the online infrastructure, search engines and social media, the way we receive information today is quicker, more authoritative, and transparent as ever. It's not as Orwellian as it seems however. Once believed to be the door to the dystopian Big Brother...
Website:
http://www.seobrand.com
Related topics : personal online brand reputation management / social media online reputation management / online brand reputation management / online brand reputation management services / bad online reputation management
Online Marketing Resources, Marketing Strategies - Most ...
See all Marketing Smarts Podcasts
Most Recent online seminar broadcasts from the best minds in marketing
The Infinite Story Loop: How to Create Amazing Stories for Marketing
Broadcast on Mar 7, 2017 with John Lane, Hannah Hamza
Join us for this free seminar where we'll detail some of the timeless elements of storytelling that you can employ to create better marketing. We'll answer the question:...
Website:
marketingprofs.com
Related topics : free social media marketing tool / using social media as a market research tool / 10 steps to a successful social media marketing strategy / social media marketing trends 2016 / social media marketing seminar
Targeted advertising - Wikipedia
Targeted advertising serves the purpose of placing particular advertisements before specific groups so as to reach consumers who would be interested in the information. Advertisers aim to reach consumers as efficiently as possible with the belief that it will result in a more effective campaign. By targeting, advertisers are able to identify when and where the ad should be positioned in order to...
Date: 2017-02-28 03:53:00
Website:
https://en.wikipedia.org
Related topics : social media advertising effectiveness / social media advertising campaigns / using social media to conduct market research / advertising internet marketing media online / social media advertising costs
The Pros and Cons of Direct Marketing - MarketingTango
Direct marketing has a reputation for intrusiveness and downright annoyance. The challenge for marketers is to use these powerful tools for good! Too many businesses abuse direct marketing techniques because they don't understand how to integrate the tactics into their overall marketing strategy.
According to Ira Kalb in Business Insider , online social networks are really just new forms of...
Website:
http://www.marketingtango.com
Related topics : direct marketing media channels / direct marketing media tools / direct marketing media strategy / direct marketing media / marketing direct
Altimeter Group | Research and advisory for companies ...
Crafting A Digital Strategy
A process and checklist for developing a digital strategy for the entire customer-facing side of the organization.
Choosing The Tools for A Unified Content Strategy
Omar Akhtar's guide to building a technology stack that executes a content strategy for the entire organization.
Image Intelligence: Making Visual Content Predictive
Susan Etlinger's new research on how businesses can leverage analytics from visual content.
Six Stages of Digital Transformation
Brian Solis publishes the first complete maturity model for companies undergoing...
Website:
http://www.altimetergroup.com
Related topics : companies that use social media effectively / companies that use social media marketing effectively / social media marketing trends 2015 / latest trends in social media marketing / organizations that use social media effectively
Benefits of using Twitter as a Marketing Tool - Serp Rank
Benefits of using Twitter as a Marketing Tool
Posted by Alex | Nov 18, 2014 |
Twitter is a controversial marketing tool. On the one hand, many companies have achieved a considerable amount of success on Twitter, marketing their products and services to people around the world and branding their business like never before. On the other hand, Twitter takes commitment, and anyone that thinks they're...
Website:
https://www.serprank.com
Related topics : using social media as a market research tool / social media marketing twitter / social media market research tool / benefits of social media marketing for business / companies that use social media marketing effectively
Fashion & Luxury | Ketchum
Home > Expertise > Fashion & Luxury
Fashion & Luxury
Innovative thinking. Access and personal relationships with influencers. And ROI-driven campaigns with measurable results. Whether event press, production, strategic partnerships, digital strategy or celebrity relations, we have a strong history with luxury brands.
Established in 1995 by Elizabeth Harrison and Lara Shriftman, Harrison & Shriftman is a full-service public relations, marketing and events agency with offices in New York, Los Angeles and Miami. In 2011, it became a complementary agency of Ketchum's global network....
Date: 2017-03-09 14:16:01
Website:
https://www.ketchum.com
Related topics : latest trends in social media marketing / current trends in social media marketing / social media marketing agency los angeles / new trends in social media marketing / social media marketing current events
The Ultimate Smarketing Glossary: 62 Common Sales Terms ...
November 12, 2014 // 6:00 AM
The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers
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Sales and marketing teams are both responsible for the growth and revenue side of the business -- and yet, many of them still tend to operate like two opposing teams.
The goal of "smarketing" is to help bring sales and marketing together as one team, which involves constant,...
Website:
https://blog.hubspot.com
Related topics : sales rep time management / sales rep management tools / sales rep waste management / sales rep management system / sales rep management software
Brand Management and Communication - Master - Milan - IED ...
Entry requirements - The Master in Brand Management and Communication welcomes graduates in communication, marketing, humanities or social science, economic and scientific disciplines; graduates in Italian or foreign design schools in creative disciplines; professionals with at least two years of experience in the field.
Methodology and structure - The Master in Brand Management and...
Date: 2017-03-10 05:41:27
Website:
http://www.ied.edu
Related topics : social media branding strategy / luxury brand social media marketing / luxury brands social media / social media brand management / marketing communications and media management
SEO Services and Online Marketing | Reboot SEO Company
Get in touch with us and we'll get back to you within one business day.
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no really.. we mean it... unlike other sites who just splash these type of logos everywhere, we actually were featured in the below and more. Just to prove it, we have linked to each article where Reboot was featured. Go ahead and click on them to read more.
A little about us
Reboot is not an ordinary SEO Company. Our success emanates from the perfect balance we have achieved. A balance that encompasses skilled analytical SEO professionals with the creativity of our graphic designers....
Date: 2017-03-06 11:33:36
Website:
https://www.rebootonline.com
Related topics : social media market research companies / social media analytics market research / social media expert / research social media / social media for market research
Marketing mix modeling - Wikipedia
Marketing mix modeling is an analytical approach that uses historic information, such as syndicated point-of-sale data and companies' internal data, to quantify the sales impact of various marketing activities. Mathematically, this is done by establishing a simultaneous relation of various marketing activities with the sales, in the form of a linear or a non-linear equation, through the...
Date: 2017-02-26 23:18:54
Website:
https://en.wikipedia.org
Related topics : social media marketing revenue model / companies that use social media marketing effectively / marketing mix / social marketing model definition / social marketing model
12 Proven Steps to Successful Giveaway Campaigns
Giveaway campaigns are great for getting people talking about your brand. But it's the perfect giveaway that sparks dynamic growth we're all seeking!
Creating the perfect giveaway doesn't have to be hard. There are proven tactics you can use today, no matter how large or small your reach is, to drive traffic, attract new fans and followers, capture leads, and generate new top-line sales.
Just...
Website:
http://growthhackingpro.com
Related topics : new social media sites like facebook / social media sites for business promotion
This is the Exact Job Description of a Public Relations ...
This is the Exact Job Description of a Public Relations Officer
In recent years, the demand for public relations officer in both private and public sectors has gone up considerably. It can be a very interesting career option where one can get exposure to press conferences, organizing events, communication budgeting, reputation management, etc.
Advertisement
According to the Institute of Public...
Website:
http://www.buzzle.com
Related topics : social media public relations / social marketing public relations / social media relations job description / media sales and marketing manager job description / public sector social media
AddThis - Wikipedia
History[ edit ]
Clearspring Technologies was founded in 2004 by Carnegie Mellon University graduate students Hooman Radfar [7] and Austin Fath in Pittsburgh, Pennsylvania. The company began as an R&D and consulting concern focused on commercializing research concepts around the semantic web and social networks. Initial funding came primarily from grants and consulting projects, as well as from...
Date: 2017-03-05 03:02:29
Website:
https://en.wikipedia.org
Related topics : oracle acquires social media company / web service social network / social media market research companies / social network web development / social web network
High School Social Entrepreneurship and Business Summer ...
Social Entrepreneurship
\'soSH l\ \,ä^nn-tr -p(r) -'n r-'ship\
A process by which citizens build or transform business institutions to advance solutions to social problems, such as poverty, illness, enviornmental destruction, human rights abuses and corruption, in order to make life better for many.
DISCOVER. INNOVATE. LEARN.
Entrepreneurial Skills
Interactive class discussions and guest...
Website:
http://www.summerfuel.com
Related topics : companies that use social media marketing effectively / using social media as a market research tool / organizations that use social media effectively / social media marketing for business schools / advantages of social media marketing for business entrepreneurs
Marketing Environment Archives
7. Omnibus Studies
1.0 Interviews.
This is the technique most associated with marketing research. Interviews can be telephone, face-to-face, or over the Internet.
1.1 Telephone Interview.
Telephone ownership is very common in developed countries. It is ideal for collecting data from a geographically dispersed sample. The interviews tend to be very structured and tend to lack depth. Telephone...
Website:
http://www.marketingteacher.com
Related topics : social and cultural environment in international marketing / cultural and social environment on international marketing / marketing communications media mix / social marketing health care examples / examples of social and cultural environment in marketing
MLM Network Marketing Training Is Essential
When You Couple The Right
Network Marketing Training,
You Will Enjoy Greater Success!
You have heard the phrase "Knowledge is power."
Yet, knowledge without action leads to failure.
And, so does following the wrong coaching!
�
Many of you have no doubt heard the metaphor: "Which came first the chicken or the egg?" This is a tough question with opposing views.
Yet, when it comes to getting...
Website:
http://www.network-marketing-works.com
Related topics : social media network marketing training / social media network marketing mlm / internet marketing social networking / online social networking marketing / social network marketing companies
Corporate Social Responsibility: The Ultimate Marketing Tool
More companies are turning to corporate social responsibility in order to bolster their reputation, as well as their profits
Companies are increasingly enhancing their corporate social responsibility as a means to retaining and growing consumers
The general population has become increasingly aware of social and environmental issues, which by no coincidence, concurs with numerous NGOs around the...
Website:
http://www.europeanceo.com
Related topics : corporate social responsibility as a marketing tool / corporate social responsibility and ethics in marketing / business network for corporate social responsibility / corporate social responsibility and marketing / corporate social responsibility network
Social science - Wikipedia
Sustainable Development
The social science disciplines are branches of knowledge taught and researched at the college or university level. Social science disciplines are defined and recognized by the academic journals in which research is published, and the learned social science societies and academic departments or faculties to which their practitioners belong. Social science fields of study...
Date: 2017-03-06 08:37:47
Website:
https://en.wikipedia.org
Related topics : integrated marketing communications social media / articles about social media communication / integrated marketing communications media / marketing communications social media / social media internal communications
Podcasting Statistics And The Future of Podcasting
Have you noticed an uptick in the number of social media consultants and social brands launching Podcasts?
I have... which got me to thinking, are we seeing a resurgence in Podcasting? Will 2013 be the year of the Podcast? Should your company be considering a podcast as part of your overall digital marketing strategy ?
That's a question a lot of folks have been mulling over this year... so let's...
Date: 2017-03-10 11:01:36
Website:
http://www.conversedigital.com
Related topics : social media marketing consulting / social media consultant / social media branding strategy / brands using social media / social media branding
What Is Social Network Theory? - LoveToKnow
Social Network Theory is the study of how people, organizations or groups interact with others inside their network. Understanding the theory is easier when you examine the individual pieces starting with the largest element, which is networks, and working down to the smallest element, which is the actors.
Examining Networks
In some ways, networks can be thought of as neighborhoods, since...
Date: 2017-03-09 12:28:36
Website:
http://socialnetworking.lovetoknow.com
Related topics : the small world theory of social network / social network theory / actor social network / social media networks are changing our way of having relationships / using social networks for marketing
The Cost of a Bad Reputation | ReputationManagement.com
The Cost of a Bad Reputation
Staff June 25, 2015
the cost of a bad reputation https://www.flickr.com/photos/nicmcphee/
What's the cost of a bad reputation? For United Airlines, one incident rang up at about $180 million.
After the airline damaged his guitar and refused to pay for it -- even though he witnessed them manhandling it -- musician David Caroll wrote a song, United Breaks Guitars . It...
Website:
https://www.reputationmanagement.com
Related topics : companies with good corporate reputation / bad corporate reputation / fix bad online reputation / bad online reputation examples / bad reputation review
Three Steps Toward Managing Reputational Risk - Risk ...
Three Steps Toward Managing Reputational Risk
It seems that nearly every business day brings news of an oversight or misstep that shines a bright light on the need for a new way of looking at reputational risk. When tragedy and misfortune strike, some of the largest and otherwise well-equipped organizations have realized that they overlooked reputation as a performance indicator and...
Website:
http://deloitte.wsj.com
Related topics : online risk and reputation management / reputational risk management / online reputation management business opportunities / social media online reputation management / social media reputation management software
2016 Public Relations Trends: Are You Ready for What # ...
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Change is inevitable. For the sake of progress, change is absolutely essential.
If you've worked in PR longer than a couple of years you've likely thought about how different your job was two years ago, let alone five or ten years ago. So much has changed about how we do our job and what is expected from us, and it continues to change.
A few months ago PR Newswire asked PR...
Website:
http://www.prnewswire.com
Related topics : social media public relations / search engine marketing social media / social media search tools / social media press release / social media tools for pr professionals
Careers | Modern Luxury
2+ years of Marketing/ PR experience
Must be proficient in Microsoft Office
Excellent leadership and organization skills
Analytical and creative thinking
Self-Motivated
Exquisite communication and interpersonal skills
Up to speed with current and online marketing techniques (i.e. Twitter, Facebook, Instagram and Snapchat) and their best practices
BS/BA in business administration, marketing and...
Date: 2017-03-10 07:25:15
Website:
http://www.modernluxury.com
Related topics : luxury brand social media marketing / luxury social media marketing / online media marketing and advertising magazine / direct marketing media strategy / social marketing public relations
5 reasons you need an online reputation management ...
Online reputation management (ORM) is a strategy and process of monitoring, identifying, and influencing your digital reputation and credibility online. An effective online reputation management strategy can also provide you with new opportunities and insight on increasing your brand awareness.
If you are a business owner, I'm sure you know that having a good reputation is important for business...
Website:
http://www.interactmarketing.com
Related topics : online reputation management business opportunities / start online reputation management business / online business reputation management / online reputation management strategy / online reputation management process
Social media sites Bubblews, Bonzo Me pay you for posting ...
SAN FRANCISCO -- Facebook and most other social networks are built on the premise that just about everything should be shared - except the money those posts produce.
At least two services are trying to change that. Bubblews, a social network that came out of out of an extended test phase last week, pays users for posts that attract traffic and advertisers. Another company, Bonzo Me, has...
Website:
http://www.cbsnews.com
Related topics : new social networking sites like facebook / create a free social networking site like facebook / create a free social network like facebook / new social media sites like facebook / social network that pays you to post
Streaming media - Wikipedia
History[ edit ]
In the early 1920s, George O. Squier was granted patents for a system for the transmission and distribution of signals over electrical lines [3] which was the technical basis for what later became Muzak , a technology streaming continuous music to commercial customers without the use of radio . Attempts to display media on computers date back to the earliest days of computing in...
Date: 2017-03-09 10:10:22
Website:
https://en.wikipedia.org
Related topics : 5 most popular social media tools and applications used in australia / business using social media / issues associated with the use of social media tools and applications / social media networking sites business / advantages and disadvantages of using social media for market research
Blue Tiger Marketing | Full Service Marketing Agency, London
We are a full service Advertising and Marketing agency covering all elements of design and media communications. With top level contacts and over twenty years experience Our in-house team have the capabilities to deliver high quality media buying and planning and eyecatching, innovative creative work. Our focus is to understand our clients commercial requirements and business goals and...
Date: 2017-03-10 11:00:02
Website:
http://www.bluetigermarketing.co.uk
Related topics : social media marketing agency london / digital media marketing agency / social media marketing agency uk / social media network marketing services / blue media marketing
Ditto Music Promotion Services | PR, Social Media & Radio
PR Campaigns From £1,499.00
UK Radio From £1,749.00
A big part of our promotional work is getting our artists published in magazines and online to raise awareness, here is a selection of some of our recent publications.
Lee Parsons
Co-founder and CEO, responsible for advising on all promotional campaigns & ensuring overall success of projects.
Matt Parsons
Project Consultant
Co-founder and CEO,...
Website:
https://www.dittomusic.com
Related topics : social media marketing companies for music / using social media for pr / social media management services / successful social media campaign / online pr social media
The 12 Most Frequently Outsourced Business Tasks
Much is made in politics and in the media of outsourcing. However, the word "outsourcing" alone tells us little about what is being outsourced. While most of us know that manufacturing work is outsourced, businesses big and small routinely outsource all kinds of corporate tasks when they can be done more efficiently or inexpensively overseas. Some prominent business minds, such as "lifestyle...
Date: 2017-03-10 09:56:50
Website:
http://www.cheatsheet.com
Related topics : social media management company for small business / social media market research companies / outsourcing social media / advantages of social media marketing for small business
JTI | Marketing and sales jobs in the tobacco industry ...
Marketing and Sales are the eyes and ears of our business, providing insight into our operating environment and evolving customer expectations of our products�and�brands
Careers in this area demand key skills in communication and relationship-building, while also ensuring compliance with regulation and our own stringent International
Marketing Standards.
Brand development
This knowledge is...
Website:
http://www.jti.com
Related topics : social media branding strategy / creative media marketing jobs / marketing communications new media / social responsibility marketing strategy / social media marketing industry
Case Study : Business and Marketing Strategy of Nike
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Case Study : Business and Marketing Strategy of Nike
Nike is a sports brand that has builds its reputation over the years. May it be a school-going child who plays a sport or a professional athlete; everyone would want to wear it. If you conduct a survey that how many of the people own something from the nearest Nike store then the majority of them will respond positively that they have...
Date: 2017-03-10 10:07:21
Website:
http://www.studymarketing.org
Related topics : social network marketing strategies / social media marketing strategy example / social media marketing strategy for schools / social media marketing strategies / social media marketing strategy
Social networking helps students perform better, professor ...
Can spending time on sites like Facebook actually help kids in school?
That's what new research from the University of Maryland suggests. Professor Christine Greenhow has found that students build important bonds when they connect with school friends on social networking sites.
"When kids feel connected and have a strong sense of belonging to the school community, they do better in school," said...
Date: 2017-03-10 09:50:11
Website:
http://californiawatch.org
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Women in Management and Leadership Seminar
Dr Adri Drotskie, Senior Lecturer and Head of MCom Programme: Department of Business Management, University of Johannesburg
Dr Adri Drotskie is a lecturer, supervisor and researcher in the fields of strategic management, international management, contemporary management, business history and strategic marketing. She leads the MCom (Business Management) programme and strategically positioned it as...
Website:
http://www.kr.co.za
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The Role of Color in Marketing | Pamorama
8.3k
Use the right colors to increase brand recognition and drive purchasing.
It's more important than ever for brands to project their value. Marketers in general understand the need for consistency in color and design. But it's also vital to move beyond the standard logo and tagline and take a holistic approach to evoking emotions among potential customers across all of your marketing channels...
Website:
http://pamorama.net
Related topics : advantages of using social media for market research / companies that use social media marketing effectively / using social media for marketing research / using social media marketing / social media marketing sites