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Employee Communications, PR & Social Media Summit at ...

Employee Communications, PR & Social Media Summit at Microsoft

A best-practices conference for corporate communicators

Sept. 28-30, 2016

Simplify complex stories through visual storytelling for video, social media and infographics

Make yourself a business partner in your next comms audit: Ask execs the right questions

Revamp boring town hall meetings into energetic, collaborative sessions for...

Website: http://store.ragan.com

Related topics : social media crisis communications / pr social media presentation / using social media for pr / social media internal communications / marketing communications social media

Global Social Media Network

Social Media within the E-Gaming Sector

A number of industries have been early adopters of social media, and consequently have managed over the years to not only identify what works, but also how best to ensure that their brand message is consistent across both traditional off line marketing avenues and online social media channels. One such industry is the online gambling and casino sector,...

Website: http://www.globalsocialmedianetwork.com

Related topics : social media marketing strategy example / social media promotion strategy / social media network marketing / social media marketing strategies / social media marketing strategy

Digital Marketing & Social Media Analytics | MIT Sloan ...

Upon completion of this course you should have a fundamental understanding of:

The digital advertising ecosystem and attribution and pricing models for digital advertising

The fundamentals of web and app analytics and KPIs for web traffic and commerce

Search engine marketing, search engine advertising, ad auctions, and strategies for optimizing search engine advertising

Social network marketing...

Website: http://executive.mit.edu

Related topics : search engine marketing social media / social network marketing firm / social media network marketing / using social networks for marketing / social network marketing strategies

Social media marketing, web content syndication, search ...

Digital media marketing

Social media marketing, web content syndication, search engine optimization

Reach audiences faster - and with more relevant and compelling web-based communications and social media. Use web analytics to uncover valuable insights to improve the digital marketing and sales efforts by your firm. Increase your visibility and opportunity pipeline through search engine...

Website: ibm.com

Related topics : digital media marketing strategy / search engine marketing social media / digital media marketing / search & social media marketing / using social media marketing

Reputation Management Services | Submit Express

November 9, 2016

Service Details

Online Reputation Management (aka ORM, aka Negative Suppression Service) helps companies eliminate or reduce the damage caused by negative Internet postings that rank highly on searches for their company, brand names or individuals associated with the organization (such as the company president). Removing the offending pages is difficult, but not impossible. There...

Website: http://www.submitexpress.com

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61+ social media facts and statistics you should know in 2016

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Social media continues to increasingly embed itself in our lives. Are you interested in using social media to grow your audience and generate a positive ROI on social media marketing?

If so, only by understanding the scope and breadth of social media use can we be in a position to harness its potential. And in doing so be better prepared as businesses and marketers to meet our...

Date: 2017-03-10 06:58:36
Website: http://www.sproutworth.com

Related topics : social media network marketing training / social media network marketing services / social media network marketing / emerging social media trends / brands using social media

Societal marketing - Wikipedia

The societal marketing concept was a forerunner of sustainable marketing in integrating issues of social responsibility into commercial marketing strategies . In contrast to that, social marketing uses commercial marketing theories, tools and techniques to social issues. Social marketing applies a "customer orientated" approach and uses the concepts and tools used by commercial marketers in...

Date: 2017-02-21 15:56:13
Website: https://en.wikipedia.org

Related topics : corporate social responsibility used as marketing tool / concept of social responsibility marketing and how it impacts both companies and consumers / corporate social responsibility as a marketing tool / using social media as a market research tool / companies that use social media marketing effectively

B2B Marketing | What is Business to Business Marketing?

Business-to-business marketing (or B2B marketing, as it is commonly known) involves the sale of one company's product or service to another company. (See also Industrial Marketing )

B2B marketing techniques rely on the same basic principles as consumer marketing, but are executed in a unique way. While consumers choose products based not only on price but on popularity, status, and other...

Website: http://www.marketing-schools.org

Related topics : b2b social media marketing / b2b social marketing / companies that use social media marketing effectively / social media marketing for business schools / benefits of social media marketing for business

11 mistakes to avoid on your digital marketing resume

Bethany Simpson

VIEW SINGLE PAGE

Mistake No. 1: Listing skills you don't excel in

We've all been there. It's late at night, and you're looking through your resume one more time before sending it to a contact at a great new company. What last minute edits will make or break your chances? We spoke with 11 senior digital marketers about mistakes...

Website: http://www.imediaconnection.com

Related topics : digital media marketing strategy / digital media marketing resume / 6 social media marketing mistakes to avoid / social media marketing mistakes to avoid / digital media marketing plan

The Social Clinic | Social Business Consultancy & Social ...

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Website: http://www.thesocialclinic.com

Related topics : social media management company business plan / integrated marketing communications social media / social media marketing business opportunity / social media marketing ideas for business / social media branding for business

104 Fascinating Social Media and Marketing Statistics for ...

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5,286 SHARES

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. They prefer searching to being found, and will often be close to their final decision point before talking to a salesperson.

Source: WebDAM

In response, marketers are...

Website: http://www.business2community.com

Related topics : social media market research companies / b2b social media marketing / companies that use social media marketing effectively / using social media for marketing research / organizations using social media marketing

Online Social Media and Networks: Impact on Marketing Practice

Online social media and networks have a growing role in marketing, which has important implications for how consumers, channels, and companies perform. In social media settings, consumers provide online feedback about products, and this feedback is visible to other agents, including other consumers, channel partners, competitors, and investors. Moreover, there is inherent variety in the way the...

Website: https://www.ama.org

Related topics : social media online marketing / social media network marketing services / social media network marketing / companies that use social media marketing effectively / social media marketing best practices

Internet Marketing Services for Small Businesses

As the Internet has grown in popularity, so too has online marketing.

Online marketing, also known as Internet or digital marketing, involves using the Internet to promote a business. The goal of online marketing is to spread awareness about a business and its products or services via the Internet.

Internet marketing encompasses a variety of different strategies, including search engine...

Website: http://www.businessnewsdaily.com

Related topics : digital media marketing agency / digital media marketing strategy / new media search marketing / media marketing companies in india / online media marketing companies

Marketing buzz - Wikipedia

Strategies[ edit ]

Some of the common tactics used to create buzz include building suspense around a launch or event, creating a controversy, or reaching out to bloggers and social media influencers. Social media participants in any particular virtual community can be divided into three segments: influencers, individuals, and consumers. Influencers amplify both positive and negative messages to...

Date: 2017-02-19 12:09:41
Website: https://en.wikipedia.org

Related topics : companies that use social media marketing effectively / social media marketing strategy example / social media marketing success stories / using social media as a market research tool / social media marketing strategies

KairoswebTV Pioneers Online PR, Social Media Communication ...

LAGOS, Nigeria, February 14, 2017 /PRNewswire/ --

Plus Start Your Own Online-TV Solution�

KairoswebTV , the proprietary and sole online-TV network in Nigeria, today announced the launch of its online PR and social media communication platform, DigitalPR-Wire ( www.digitalprwire.com ), which has been specifically designed for online press release distribution, monitoring, analytics and social...

Date: 2017-03-10 08:05:10
Website: http://www.prnewswire.co.uk

Related topics : online pr social media / marketing communications social media / social media press release distribution / social media online marketing / pr firms social media

Why Social Media Will Fundamentally Change Business

Social media is here for keeps -- and big changes are coming as a result.

Social media is still new enough that many executives wonder what, if any, long-lasting impact it will have on how business is conducted. Is it worth jumping on the bandwagon? Or conversely, is it wiser not to jump, but to wait until there's greater clarity...

Website: http://sloanreview.mit.edu

Related topics : social media changed business / social media management company business plan / social media impact on business / social media platforms for business / types of social media platforms for business

KairoswebTV Pioneers Online PR, Social Media Communication ...

LAGOS, Nigeria, Feb 14, 2017 (PR Newswire Europe via COMTEX) -- LAGOS, Nigeria, February 14, 2017 /PRNewswire/ --

Plus Start Your Own Online-TV Solution

KairoswebTV [ http://www.kairosweb.tv ], the proprietary and sole online-TV network in Nigeria, today announced the launch of its online PR and social media communication platform, DigitalPR-Wire ( www.digitalprwire.com [...

Website: http://www.marketwatch.com

Related topics : online pr social media / marketing communications social media / social media press release distribution / social media online marketing / pr firms social media

Internet Marketing Company | Leading Digital Marketing ...

Internet Marketing Inc. provides integrated online marketing strategies that help companies grow. We think of ourselves as a business development consulting firm that uses interactive marketing as a tool to increase revenue and profits. Our management team has decades of combined experience in online marketing as well as graduate level education and experience in business and finance. That is...

Website: http://www.internetmarketinginc.com

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SF Media - Web Marketing and Web Development Agency ...

Ad Spend Managed (Per Month)

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We build lasting relationships with our clients

through hard work and excellent service

Some examples of the work and projects

we've been involved in recently

Thorntons

<div class="w-portfolio-item-details-content-preview"> <img src="http://sf.media/wp-content/uploads/2015/06/thorntons1.jpg" alt="Thorntons"> </div> <div...

Website: http://sf.media

Related topics : search engine marketing social media / social media content management system / social media management services cost / social media management services / social media online marketing

Social Networking Websites Ethical Issues | Researchomatic

Social Networking Websites Ethical Issues

1071 Words

Social networking websites ethical issues

Introduction

For attorneys previously reluctant to dive into the world of online social media, the benefits of utilizing social networking as part of an effective marketing strategy are now undeniable. Navigating the social media world can be fraught with...

Date: 2014-09-06 04:05:45
Website: http://www.researchomatic.com

Related topics : social media networking websites / online social network websites / social networking website marketing / creating a social networking website / social networking websites

The Legal Implications of Social Networking: The Basics ...

Posted in ECPA, Social Networking

We are in the midst of a communications revolution. Use of social media for communication purposes continues to grow, while "old school" messaging media like email is on the decline . Facebook reportedly has reached 700 million users worldwide and is putatively valued at $50 billion dollars. Advertising revenue expected to be generated from social media is...

Website: http://www.infolawgroup.com

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10 Tips for Avoiding Ethical Lapses When Using Social Media

Christina Vassiliou Harvey, Mac R....

Website: http://www.americanbar.org

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Influencer marketing - Wikipedia

Influence[ edit ]

Most discussion on the generic topic of social influence centres on compliance and persuasion in a social environment, as exemplified in Robert Cialdini 's book Influence: Science and Practice. [3] In the context of Influencer Marketing, influence is less about argument and coercion to a particular point of view, and more about loose interactions between various parties in a...

Date: 2017-03-05 15:56:19
Website: https://en.wikipedia.org

Related topics : companies that use social media marketing effectively / using social media as a market research tool / using social media for marketing research / social media influence rating / organizations using social media marketing

Social Media Certifications & Training

THE WORLDWIDE LEADER IN SOCIAL MEDIA E-LEARNING

Only ONE Social Media Training Company in the World Made it On All These Lists...

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Our digital courses are all available online, from anywhere you have an Internet connection. So you can...

Website: http://socialmediamarketinguniversity.com

Related topics : social media marketing strategist certification / social media and internet marketing training / social media training / social media marketing companies / social media marketing ideas for small business

Key Findings from U.S. Digital Marketing Spending Survey, 2013

Marketing leaders have secured bigger budgets to define markets and attract, acquire and retain customers. Yet, increased funding is a double-edged sword. It brings new opportunities but puts more pressure on marketers to deliver and prove a return on the investments. Use our seven key findings to benchmark your marketing budgets...

Website: http://www.gartner.com

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CAM Diploma in Digital Marketing - Marketing Tom Media

CAM Diploma in Digital Marketing

July 2016 Assessment: 100% Pass Rate (all modules). 50% A's & 50% B's

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According to Mondo , "The demand for digital marketing professionals is surging, and will rise 38% this year". So, now is the time to sharpen up your digital skills with a recognised qualification. We are one of the...

Website: http://www.marketingtom.co.uk

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10 Ways Universities Are Engaging Alumni Using Social Media

Vadim Lavrusik is a new media student at the Columbia University Graduate School of Journalism. He is @lavrusik on Twitter and blogs at Lavrusik.com .

In the current economy, job security has become somewhat of an oxymoron. Which is one reason why maintaining connections with your old university classmates, especially when you find yourself looking for a new job, can be crucial. Now universities...

Website: http://mashable.com

Related topics : universities using social media / make your own social networking site like facebook / students should not use social networking sites / advantages of using social media for students / college students and social media use

The art of business relationships through social media

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"Ah, relationships," moaned a dejected Alvy Singer (Woody Allen) at the end of the film, Annie Hall, "Who needs them." The fact is that any business today, whether a sole proprietorship or a multi-national, needs to build relationships. Which is why knowing how to leverage the value that social networks can contribute to establishing and sustaining relationships is crucial. This...

Website: http://iveybusinessjournal.com

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6 Social Media Recruiting Strategies You Should Be Doing

/ human resources social business Social Media Social Recruitment

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Some people are still skeptical about social media recruiting, though I can't figure out why. The success stories on both companies and individuals finding their dream match through a social media recruitment campaign keep rolling in. Stacy Lambe got hired by BuzzFeed because of a meme he created of Hillary Clinton....

Website: http://www.talentculture.com

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Social Media Marketing Intern - secure.internships.com

Always be on the alert for potentially fraudulent job postings online - never send money to a potential employer.

Description

Republic One Exhibitions is a Houston marketing firm specializing in strategic initiatives that accelerate business growth. We help local and national companies engage with targeted buyers, generate leads, and enhance brand awareness through digital and traditional marketing, PR, advertising, and trade show/corporate event services.

This position will be primarily...

Website: https://secure.internships.com

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COURSE SYLLABUS - Digital Marketing Training Course ...

SEARCH ENGINE OPTIMISATION (SEO)

(Grp 2 Session 5, Tuesday 9am - 11am; Grp 1 Session 6, Tuesday 11.20am - 1.30pm)

Search Engine Optimisation (SEO) is concerned with the search results provided by Google and other search engines to their users. These are the main body of links generated when the user searches for information using key words or phrases. The links are ranked by relevance by each of...

Date: 2017-03-02 09:10:29
Website: sites.google.com

Related topics : companies that use social media marketing effectively / digital media marketing courses / master in digital & social media marketing / search engine marketing social media / social media and internet marketing training

The Many Types Of Marketing - Design And Promote

The Many Types Of Marketing

Nov 05, 2014

(4 Comments)

Lots of people are talking about all the new forms of marketing a company can pursue. It's true, certain traditional marketing has been around for a long time and is still used today, but with the Internet now playing such a huge role in any company's success, people are coming out with more and more ways to market their products or services....

Website: http://www.designandpromote.com

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Influencer Marketing | What is Influencer Marketing?

What is Influencer Marketing?

Influencer marketing involves marketing products and services to those who have a sway over the things other people buy. This market influence typically stems from an individual's expertise, popularity, or reputation. Marketing to an audience of influencers is similar to word of mouth marketing, but it doesn't rely strictly on explicit recommendations (See also...

Website: http://www.marketing-schools.org

Related topics : companies that use social media marketing effectively / social media market research companies / using social media as a market research tool / social media marketing companies / social media network marketing services

Marketing Jobs - Search Marketing Job Listings | Monster.com

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1000+ Marketing jobs found on Monster.

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Marketing Employment...

Website: https://www.monster.com

Related topics : marketing communications and media management / media marketing manager / online media marketing jobs / new media marketing jobs / using social media for marketing research

Social media 'influencer' platform Tribe raises $5.35m for ...

Social media 'influencer' platform Tribe raises $5.35m for global expansion

Tribe founder Jules Lund (left) and chief executive Anthony Svirskis are keen to push into international markets.

Wayne Taylor

by Paul Smith

Social media marketing start-up Tribe has closed a $5.35 million Series A funding round as it seeks to invest more in its technology and kick-off international expansion...

Website: http://www.afr.com

Related topics : social media platforms for marketing / media and social influences / social media marketing business opportunity / social media marketing industry / social media marketing agency uk

Social Media Ad Spending to Outweigh Print Revenue by 2020

The amount of money spent on advertising on social media is set to catch up with newspaper ad revenues by 2020, a leading forecaster said on Monday.

The rapid expansion of social media platforms on mobile devices, as well as faster internet connectivity and more sophisticated technology, has triggered a huge shift in the way many people get their news.

REUTERS/Kai Pfaffenbach

Advertising agency...

Website: http://www.nbcnews.com

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Social media ads to hit $50 billion by 2019 -Zenith | Reuters

LONDON The amount of money spent on advertising on social media is set to catch up with newspaper ad revenues by 2020, a leading forecaster said on Monday.

Advertising agency Zenith Optimedia,...

Website: http://www.reuters.com

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Best Seo Company-Search Engine Optimization Services

Professional Search Engine Optimization Services

At Seoshark, your success is our success. Our team of SEO experts will position your site where it can generate traffic and leads that will convert to paying customers. We employ digital marketing tactics that will endure future Google updates. All our Recurring plans include on-site optimization aid, together with a comprehensive keyword research,...

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Lead Generation Company in Mumbai | Digital Media Agency

Our Approach

Results!!!

Digital marketing is taking toll over the traditional marketing and creating its niche in almost all sectors including insurance.

Objectives of life insurance marketing are increasing customer awareness, developing corporate image, customer service, improving customer base and its spread.

People find digital services more reliable to deal with financial matters like...

Date: 2017-01-11 08:12:02
Website: http://www.firstoption.in

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SEO Craft - SEO Services Provider Company Delhi, Gurgaon India

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Best Digital Marketing SEO/SMO/SEM/ORM/PPC Services Company Delhi,Gurgaon,Noida,Faridabad

SEO Craft is well organized company in India aims to provide complete package of Internet Marketing Management. Web world has given us more and more opportunities to explore that we do not have sufficient time to explore the web world. Our searches restricted upon our thinking level...

Website: https://www.seocraft.in

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Local Marketing Institute

More tips ...

Get Our Tips By Email

Every week, get quick tips you can implement to improve your local search, email, social media, online advertising and more!

LMI Connect

Ask your specific local digital marketing questions in our free Facebook group!

What Others Say About LMI

"I know digital marketing is important, but so is running my business. LMI takes complicated...

Website: https://localmarketinginstitute.com

Related topics : social media online marketing / social media marketing strategies / social media marketing strategy / social media marketing firm / social media marketing association

Global marketing - Wikipedia

Worldwide competition[ edit ]

One of the product categories in which global competition has been easy to track in U.S. is automotive sales. The increasing intensity of competition in global markets is a challenge facing companies at all stages of development in international markets. As markets open up, and become more integrated, the pace of change accelerates, technology shrinks distances...

Date: 2017-03-05 15:56:19
Website: https://en.wikipedia.org

Related topics : social and cultural factors affecting international marketing / social and cultural factors in international marketing / media marketing intern / marketing international / companies that use social media marketing effectively

Buy Authentic Spotify Plays & Followers Promotion Packages

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SPOTIFY : The Future of MUSIC!

There are only a few people living who would really not like listening to music. For all those music lovers, here is Spotify, a music streaming service which has completely changed the music industry for good. It's a not so happily accepted fact now a days, that people don't buy physical music CD's. The tremendous growth of rapidly growing internet has...

Website: http://spotifypromotion.com

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SocialStories | Social Media Marketing

OUR STORY ...The world's leading tourism brands selects BrandStory Asia!

Established since 2003, BRANDSTORY is an award-winning tourism marketing agency drawing talents from the Asia's cosmopolitan cities of Shanghai, Hong Kong, Chengdu, Guangzhou and Singapore, as well as the capitals of Beijing and Taipei.

An agency of charismatic storytellers, BRANDSTORY employs a strategic mix of...

Website: http://www.socialstories.asia

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Ad Age's Guide to Marketing Recruiters - Advertising Age

Ad Age's Guide to Marketing Recruiters

A Regularly Updated List of Executive-Search Firms in the Industry

By Mallory Russell . Published on

July 17, 2012

We've updated our comprehensive list of recruiting firms, a useful guide for job seekers and hiring organizations alike.

24 SEVEN

24seveninc.com

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As a strategic resource for talent management, 24 Seven helps creatively-driven global...

Website: http://adage.com

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Social Marketing and Behavior Change | Abt Associates

Home / Expertise / Social Marketing & Behavior Change

Expertise

Social Marketing & Behavior Change

The goal of Abt Associates' Social Marketing and Behavior Change Practice is to improve the quality of life for our constituents. Our multidisciplinary team works across international and domestic programs to ensure people are served in meaningful and lasting ways.

What Do We Do?

Use a...

Website: http://www.abtassociates.com

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Are potential customers or leads finding you - or your competitors - in the search results? Direct Online Marketing uses our combined years of expertise to understand your audience and leverage SEO to get the results you need. Whether it's in-depth keyword research,...

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Integrated Marketing | What is Integrated Marketing?

What is Integrated Marketing?

Integrated marketing is a marketing strategy that stresses the importance of a consistent, seamless, multi-dimensional brand experience for the consumer. This means that each branding effort - across television, radio, print, Internet, and in person - is presented in a similar style that reinforces the brand's ultimate message (See also Brand Marketing ).

Consider,...

Website: http://www.marketing-schools.org

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Social Media Etiquette: 10 Commonly Overlooked Best ...

Social Media Etiquette: 10 Commonly Overlooked Best Practices in Social Media

Every day more and more individuals are using the internet and not just for sending emails. People have created whole businesses solely over the internet and are very successful. So much so that I thought it would be the perfect opportunity to revisit some well-known, yet easily forgotten etiquette tips.

Here are 10...

Website: http://linkedstrategies.com

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