Bringing sexy back: Engaging social media tactics you can use, even if you're not a big brand

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Mike Kruger, Director of Digital Engagement at the U.S. Department of Commerce, in this brief excerpt from his full session, "Bringing sexy back: Engaging social media tactics you can use, even if you're not a big brand," presented at Ragan's Social Media Conference for PR, Marketing and Corporate Communications at Disney World on March 11, 2016.

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From: Ragan Communications

Related topics : brands using social media / using social media marketing / ragan social media conference / social media engagement / social media branding

Visual Social Media: Using Pinterest, Instagram and Other Social Platforms to Tell Your Story

Join Ansley Sudderth, Social Media Training and Communications Coordinator for ForRent.com™, and Erica Campbell, Director of Social Media for Dominion Homes Media™, as they illustrate how the shift in social media has become more visually-based and how you can adopt these trends to boost brand awareness.

You'll leave knowing how to:

- Create Visual Content

- Crowd Source Using Your Content

- Showcase Your Story

Enjoy this recording and we hope you'll join us next month!

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From: ForRent.com Apartment Tours

Related topics : social media visual / social media platforms / brands using social media / social media trends / social media branding

Social Media Monitoring Tool Free Account - HowSociable

This video describes how you can monitor the performance of a brand across 12 social media sites using the HowSociable free account.

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From: HowSociable

Related topics : social media monitoring tools free / social media brand monitoring / brands using social media / social media branding / social media sites

Making sense of social media: The opportunity

In this video, McKinsey partner Roxanne Divol outlines the four specific actions companies can take using social media along the consumer decision journey; David Edelman shares examples of companies that have used social media to tap into the interest in their brands and create communities; and David Court discusses the enduring power of brands in today's complex world.

This video is from the interactive, "Making sense of social media" http://bit.ly/IYWM5s on McKinsey.com. Read the related...

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From: McKinsey & Company

Related topics : brands using social media / social media sites / social media today

UK is Europe’s biggest driver of site traffic from social media

Digital Marketing News;

http://webcertain.tv

According to research from Adobe, the UK is the largest driver of website traffic through social engagement.

Adobe’s Europe Best of the Best 2015 Report said that UK brands drove the most consumers on to webpages through social media, with the average website traffic rate being 4.6%.

Compared to this, German brands only achieved a rate of 0.5%, whilst French brands achieved 0.69%.

Another section of the study looked at the amount of brands in...

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From: Webcertain TV

Related topics : brands using social media / social media marketing websites / social media branding

SEMrush presents How to Conduct a Social Media Audit with Michelle Held

Author and entrepreneur Michelle Held joins us for an exciting exploration of social media.  She conducts a live audit of the social media channels for 2 sites, along with providing insights on how to analyze your competitors as well as your own channels to optimize your social marketing.

In this webinar, Michelle covers:*Why you should consider doing your own social media audit*What a thorough audit entails*How to examine the social media channels your brand is using*How often to post to...

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From: SEMrush

Related topics : brands using social media / webinar on social media marketing / social media branding / marketing through social media / social media engagement

Social Media Monitoring Tool (HowSociable) Tour

HowSociable - Watch how you can utilize your HowSociable Pro acccount to track your brand effectively using this simple social media monitoring tool. A must-have if you are serious about building a robust social media marketing strategy.

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From: HowSociable

Related topics : social media monitoring tools / social media brand monitoring / social media marketing tools / social media tracking tools / social media marketing strategy

Social Media Optimization - Services - CreateSeeShare.com

http://createseeshare.com/social-media-optimization

It's no secret that Social Media is a highly effective way to reach your prospects and customers. Although having the proper Social Media accounts set up is important, it's how you are using these online social tools to market to your prospects and customers that is critical. This is where Social Media Optimization comes into play.

smoSocial Media Optimization helps promote brand awareness, influence buying behavior, buying decisions and...

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From: CreateSeeShare

Related topics : social media marketing optimization services / social media optimization tools / social media online marketing / using social media marketing / social media help

Learn, listen and engage! - Manage your university's brand by managing social media

Tune in to listen to Melissa Albers, Director of Social Media at Full Sail University and Jocelyn Titone, Social Media Coordinator at Brock University discuss how they use the Salesforce.com Marketing Cloud product to monitor and engage with their students and alumni via social media.

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From: Salesforce.org

Related topics : universities using social media / social media brand management / social media listening / manage social media / social media brand monitoring

Brand Building using Social Media

LinkHack helps you improve your brand using social media

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From: Daniel Dulgerian

Related topics : brands using social media / social media branding / social media help