Selected videos for topic: healthcare organizations using social media
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Four Ways to Use Social Media for Reputation Management for Hospitals
In this day of the 24-hour news cycle and the unconstrained proliferation of social media, it is vitally important for organizations to both manage and optimize their online presence.
Here are four simple ways in which hospitals can manage their reputation through the use of social media.
Contact HealthCare Marketing Group to discuss your options or download our complimentary MEDICAL MARKETING GUIDE to get you on the fast track to success.
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From: HealthCare Marketing Group
Related topics : social media online reputation management / social media reputation management / news organizations using social media / manage social media / reputation on social media
Why Health Care Organizations Need To Be On Social Media
With a generation that is more likely to go online to answer general health questions than ask a doctor, what role does social media play?
Social media has the opportunity to provide a means for better patient and community engagement. Healthcare organizations cannot afford to take a "wait-and-see" approach--they may soon find themselves playing catch-up with their competitors. Even if you do not currently have an active online presence, your employees and customers are already using social...
From: Likeable Media
Related topics : healthcare organizations using social media / social media information / social media today
Social Media Video Series: Patients are there. Are you? (Part I)
The rapidly-evolving social networking and technology phenomenon offer opportunities to effectively communicate with patients, caregivers and health care organizations -- and are essential in creating online communities.
To help healthcare organizations prepare for their journey into the social realm, we launched a social media video series. These videos been developed to enhance your understanding of social media, and how best to leverage its growing popularity, specifically as it relates...
From: Ontario Hospital Association
Related topics : healthcare organizations using social media / social media network sites / social media help / manage social media / social media plan
Blogging and Social Media in healthcare
As my final project for Dan Kennedy's Reinventing the News class, I interviewed three people that are very involved in Greater Boston's healthcare industry. I looked into the mission of Massachusetts Biotechnology Council, a nonprofit organization in Cambridge, MA, and spoke with a popular blogger Tinker Ready. I wanted to explore the way blogs and social media outlets are used in today's healthcare world.
From: kathaleen7
Related topics : healthcare organizations using social media / social media blogs / news organizations using social media / social media today
Healthcare Social Media Review: Boston Children's Hospital Facebook Page
http://www.stickysocialmarketing.com Social media marketing can be a very effective tool for healthcare organizations and services since people are hungry for healthcare information and eager share good tips and resources when they find it. However very few healthcare services do it well. Boston's Children Hospital is a example of a hospital that makes excellent use of facebook. Its facebook page is not only designed well, it also continually feeds and fosters engagement and skillfully guides...
From: Leon Altman
Related topics : healthcare organizations using social media / marketing through social media
The Role of Social Media in Communication—Steven Piotrowski, Microsoft
Can technology and social media help your organization or clients change for the better?
On January 21, 2015, Steven Piotrowski of Microsoft discussed the importance of social media and technology in internal and change communication.
In this video interview conducted by Tom Keefe, ABC, Steven discusses how technology and social media (such as the Microsoft Office 365 platform, Yammer and SharePoint) meet client and organizational change goals.
About the presenter
Steven Piotrowski is...
From: IABC-Chicago Video
Related topics : social media changed communication / social media internal communications / social media help
Bupa & Hootsuite
Learn how UK-based global healthcare group, Bupa uses Hootsuite Enterprise to scale their social media efforts with multiple teams across 190 markets serving 22 million customers.
Bupa's goal is to become a truly social organisation that empowers employees to build meaningful relationships with customers through every social interaction. Learn how you can as well. Download our exclusive white paper - 5 Essential Steps to Becoming a Social Organization: http://ow.ly/TeJ9J
Is your business...
From: Hootsuite
Related topics : healthcare organizations using social media / organizations using social media marketing
Quote Note 18 - Healthcare Social Media Policies - Let employees participate
"One way to bridge the gap, and to let people who want to get involved, is to involve them at the very beginning in developing policies, and to communicate those policies to the broader organization so the policies are not coming out just from an executive committee.
Include line employees who are doing different sorts of things for the institution, who are familiar with the use of social media and bring something to the table both in terms of how to use it and also are able to communicate it...
From: Scott Scowcroft
Related topics : social media participation policy
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