How to Align Sales and Marketing to Connect with Today's Modern Buyer

First in wins! However, these days, being first in usually involves connecting online rather than in person. Learn how to integrate online marketing, social media, traditional marketing and your sales team to engage modern buyers early in the buying process.

Join Darrell Amy and special guests, Larry Levine and Jon Mitchell in a high-impact session packed with practical ideas to align marketing and sales to drive results.

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From: dealer marketing

Related topics : social media online marketing

Social Media Stats for Business

http://MoxDom.com - Is your business inline with social media? Mox & Dom is a Grand Junction Internet marketing and social media firm specializing in helping small businesses integrate social media strategies into their business plan. - created at http://animoto.com

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From: moxdomcom

Related topics : social media small business strategy / social media marketing small business / social media marketing firm / social media marketing plan / social media help

A How To Guide in Influencer Marketing

On episode 50 you'll meet Brandon Andersen. Brandon is director of marketing at Cision where he works with an amazing team that designs and implements integrated marketing programs including content marketing, social media, public relations, SEM, SEO, lead nurturing, events, promotions and webinars. We focused our conversation on the importance of an influencer marketing strategy.

Visit the show notes page at: http://bit.ly/sbjv2-podcast

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From: Social Business Engine

Related topics : social media marketing program / marketing through social media

Empower Hour Ep. 14, featuring Sherry Nouraini PhD

Welcome to the Empower Hour with Isabel Starck!

Join me as I interview Sherry Nouraini, Founder and President of Captive Touch a social media company specializing in digital marketing strategy, execution and management. Sherry applied her background and knowledge of scientific research to coaching business owners and traditional marketers in the art and science of social media.  She teaches Marketing via Social Media at University of California Extension, where a large proportion of her...

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From: Isabel Starck : Life & Business Coach

Related topics : social media marketing companies california / social media market research companies / social media management company / digital media marketing strategy / manage social media

DIGITAL MEDIA COMMUNICATION

The programme focuses on three main areas of study within an integrated framework :

The business of digital media (revenue models, effective marketing strategies, media planning, etc.)

Content creation & perspective building (creative writing, web design, video production, etc.)

Digital media applications (blogging, twitter, social networking sites, mobile applications, etc.)

Our classes emphasize the practical application of knowledge, so from the outset students will learn, for example, how...

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From: schoolofconvergence

Related topics : digital media marketing strategy / social media networking sites business / mobile social network site

Cox Media Group's "The Answer" by Showdown Visual

Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of Cox Reps. Additionally, CMG owns and operates Valpak, one of North America's leading direct marketing companies. With $1.7 billion in revenue, the company operations include 15 broadcast television stations and one local cable channel, 86 radio stations, eight daily newspapers and more than a dozen non-daily publications, and more than 100...

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From: Cox Media Group

Related topics : media one marketing group / digital media marketing / online advertising rep firms

Bob DeStefano - Profit from Social Media Marketing

78% of salespeople using social media outsell their peers.

An integral part of the sales process is getting to know prospects and establishing relationships — and smart marketers are realizing that social media can help accomplish this quickly and easily. The new social customer is demanding relevance from sales people, expecting them to know about them, their companies, and their needs before engaging. Conversations occurring within social networking sites like LinkedIn, Twitter, YouTube...

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From: Bob DeStefano

Related topics : using social media marketing / social media marketing companies / new social networking sites like facebook / social media help / social media integration

Social Media Marketing Certificate

This ten-week program will fully develop your hands-on marketing skills, with deliverables to include an updated marketing strategy, integration of all communications, in-depth discussion and implementation of social media and how it can enhance your market position. By gaining a full understanding of social media marketing, you will be able to better assess and engage your customers, stakeholders, and employees.

Registration Details:

Tuesday, September 18th, 2012 to Tuesday, November 20th,...

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From: MDCUOIT

Related topics : integrated marketing communications social media / marketing through social media

Integrating Social Media into Marketing for the Chico's Brand

Gary King, CIO of Chico's, discusses how Chico's adds social media to their marketing mix & the importance of tracking campaigns. Learn how SAS can help with social media monitoring: http://www.sas.com/software/customer-intelligence/social-media-analytics/index.html

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From: SAS Software

Related topics : social media marketing software / social media monitoring software / social media intelligence / social media help / social media analytics

///CMA - Social Media for Construction - USG

Construction Marketing Association: Social Media Best Practices for Construction -- Webcast Panel Discussion. This webcast features panelists from such leading construction brands as USG, Caterpillar and Emerson Electric. Panelists will share how their construction brands utilize social media, how social media integrates with other Internet initiatives, what results have been realized and how to measure, and more.

Part 3 of this webcast features Melissa York is Director, Integrated Marketing...

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From: The Construction Marketing Association

Related topics : media and social construction / social media marketing association / social media branding / social media integration / social media media