Integrated marketing communications (IMC) - defined

Integrated marketing communications (IMC) - is strategic two way communication, targeted to specific customers needs, and coordinated through a variety of media, such as advertising, sales promotion, public relations, and direct marketing working together - created at http://www.b2bwhiteboard.com

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From: B2Bwhiteboard

Related topics : integrated marketing communications media

PR & SOCIAL MEDIA.wmv

http://www.anantnewpr.blogspot.com/

PR professionals use social media every single day to get the word out about clients, to communicate with customers and to respond to questions or problems. Twitter, Facebook, YouTube and other social sites have quickly become important tools in a PR professional's overall toolkit.The reason is simple.

Social media is a method of communications. Social media tools facilitate these communications. To be effective in social media, whether as a marketer or...

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From: anant shrivastava

Related topics : social media tools for pr professionals / marketing communications social media / marketing through social media / social media media

Social Media Marketing - Best Practice

Social Media Marketing case study with Dan O'Brien, CEO of Vivid Ascent discussing the International Advertising Association (IAA) World Congress meeting in Moscow. Vivid Ascent is managing all the IAA social media during the Congress. Social Media is simply the best way to communicate to a large, dispersed group during any conference. Conference marketing best practice requires social media to succeed.

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From: VividAscent

Related topics : social media marketing best practices / marketing through social media / social media conference / manage social media / social media internal communications

How are Businesses Tackling Social Media Marketing?

http://www.gennextmedia.com/ Traditional marketing has been disrupted by the new tools and applications within the distributed web. Customers are now relying on social media marketing as their dominant method of communication. Implement your social marketing plan NOW and soar over your competition.

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From: gennextmedia

Related topics : marketing communications social media / social media marketing plan / social media plan

Buzz Marketing Group - A Media Communications Agency

Buzz Marketing Group (BuzzMG) is an award-winning media communications agency that brings insights to activation. Through our network of 30,000 buzzSpotters and 7,000 momSpotters, we deliver data and strategies that drive the marketing approach for clients focused on Millennials, Moms, and Multicultural consumers. Since our founding, research has been at our core and we continue to be a leader in consumer insights worldwide. We believe that as the consumer evolves, the agency must...

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From: Buzz Marketing Group

Related topics : media & marketing group

A Social Media Marketing Success Story: Upperview Homes (SocialKnowHow.com)

Our challenge was to build a social media marketing campaign that would generate opportunities through social media ONLY. With communication, thorough planning, & creativity, we exceeded our client's business objectives proving Social Media Marketing works. See for yourself!

www.SocialKnowHow.com

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From: Social Know How

Related topics : social media marketing success stories / social media marketing campaign plan / social media social

Media Marketing Consultants: CCComm,Inc Christ Centered Communication

3 tips to instantly increase ministry reach through Facebook poasts. This Promotional video is created by internet media local marketing consultants- CCComm,Inc- Christ Centered Communications. More tips at www.cccomminc.com

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From: CC Comm,Inc

Related topics : media marketing consultants

Satellite Marketing: Using Social Media to Create Engagement

Identifying opportunities for social media within integrated marketing communications, Satellite Marketing™ outlines a proven process to help you create an actionable strategic plan based on measurable goals.

The workshop provides business owners, CEOs, CMOs, and sales people with a comprehensive strategy for leveraging new media and integrating it with conventional marketing tactics.

The book, published by CRC Press, provides the education and reference. The workshops provide the training...

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From: Kevin Popović

Related topics : integrated marketing communications social media / social media integration / social media strategy outline

New Media New Marketing Playground Invitation Animation

A new way to have fun and improve your social media and online marketing presence, The New Media New Marketing Playground - http://www.combridges.com/playground - is a group learning and mentoring community led by veteran marketing communications professional, author, speaker and video producer, Jon Leland.

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From: Jon Leland

Related topics : marketing communications new media / social media online marketing

Business Communications - Social Media Marketing

Business Communications - Social Media Marketing

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From: Alfonso Lopez

Related topics : marketing communications social media / marketing through social media / social media media