The Role of Social Media in Financial Services Marketing

Mike Gamson, head of the Global Solutions group at LinkedIn, leads an all-star panel of Financial Services marketers to discuss the role of social media and innovation in growing their business given the rapidly changing macroeconomic environment. Social Media has created significant opportunities and risks for Financial Services companies, as the ability to express and share individual opinions is presenting challenges with outdated regulatory laws and guidelines. Marketers from Amex,...

View more

From: LinkedIn

Related topics : social media marketing services / social media marketing companies / marketing through social media / social media solutions

#MySMCStory - Barbara Rozgonyi, Founder & Board Member of Social Media Club Chicago

#MySMCStory is a campaign hosted by Social Media Club, world's largest nonprofit organization for social media professionals to help highlight the personal and professional benefits our members receive from participating in SMC. Learn about our #MySMCStory project by visiting, http://socialmediaclub.org/blogs/from-the-clubhouse/launching-mysmcstory-capture-professional-and-personal-impacts-social-media

Check out the video to learn about the personal and professional benefits Sean has received...

View more

From: socialmediaclub

Related topics : social media club of chicago / social media campaign / social media help / social media blogs

How Dark Social is a Social Marketer’s Blind Spot

Brewster Stanislaw, Director of Product at Simply Measured, opened my eyes to the importance of dark social. This "undercover" traffic shows up as direct traffic in web analytics and masks the true impact of traffic from social media.

It would be beneficial for any business utilizing social media to take a closer look at your analytics to understand the impact of dark social. Listen to this episode with Brewster Stanislaw to hear how a cosmetics brand was able to apply more marketing budget...

View more

From: Social Business Engine

Related topics : social media impact on marketing / marketing through social media / social media branding for business / social media analytics / social media help

Building Your Brand Through Social Media

Making a good first impression is important, and our presence on social media increasingly makes that impression for us. Social media activities that are personal, attractive, and focused have a larger impact and build a strong personal brand. (Group Members: Tina Sadeghi, MSx '16, Colby Davis, MBA ''16, Patel Rajan, MBA '16, Eric Oliff, MBA '16) .

View more

From: Stanford Graduate School of Business

Related topics : social media brand building / social media branding

Serious Social Media Marketing for Profit, PR, and SEO

In this webinar with aimClear Social Media Marketing Director Merry Morud and learn how to seriously profit from social media marketing.

A rapid-fire approach, Merry will cover all of the bases—from a Twitter and Facebook overview, campaign strategy, content distribution, paying to play, and how to attain powerful media relations exposure—promising an energetic session and a whole lot of actionable takeaways.

Watch this webinar and learn how to:

* Implement potent targeting techniques...

View more

From: WriterAccess

Related topics : webinar on social media marketing / social media marketing roi / social media marketing campaign / marketing through social media / social media content

Social Media Marketing Tutorial

http://www.unidev.com/ The Net Impact presents a social media marketing tutorial by Pat Niday, Marketing and Sales Coordinator.

Subscribe to Unidev's YouTube channel: https://www.youtube.com/subscription_center?add_user=TheNetImpact

Follow us on Facebook: https://www.facebook.com/unidev

Follow us on Twitter: https://twitter.com/unidev

Connect with us on LinkedIn: https://www.linkedin.com/company/unidev

View more

From: Unidev (Unified Development, Inc.)

Related topics : social media marketing tutorial

Purdue University, Project Impact discussion: 'Is Social Media Changing Politics?' (Part 2)

Purdue University's Project Impact hosted executives Jonathan Perelman from Google, and Adam Sharp of Twitter, to discuss the links between social media and politics on March 22, 2012 at an event in Loeb Playhouse.

Here are some more highlights from their discussion.

View more

From: BoilermakerHawk

Related topics : social media impact on politics

Social media and the college application process

WTV's Divya Murali takes a look at a student's social media presence at its impact on the college application process.

View more

From: Wingspan

Related topics : college applications and social media

Negative impact that social media networks have on cyber bullying.

For my Digital Media Class at Rider University on 4/2/11.

View more

From: josereyesii

Related topics : social network negative impact / social media network

Will Social Media Make An Impact On The Hotel Industry?

How can your Hotel adapt to this new market segment? Have your Hotel implemented Social Media in their marketing strategy?

View more

From: Are Morch

Related topics : social media marketing strategies / marketing through social media / social media strategy