Social Media Benchmark -- YouTube's Dara Nasr on opportunities and threats

As part of the launch of The Chartered Institute of Marketing's new Social Media Benchmark, Dara Nasr, Industry Head of Display at YouTube UK, discusses:

• The big opportunities presented by social media in 2012

• The risks and vulnerabilities every marketer should be aware of

Find out more at www.smbenchmark.com or search #SMBenchmark on Twitter.

ABOUT THE INITIATIVE

How are businesses grappling with, adapting to, investing in and getting value from social media? What are the...

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From: GlobalBenchmark

Related topics : social media marketing business opportunity / social media branding for business / social media media / social responsibility marketing definition

Banking on Social Media

Opportunities to leverage social media are fast-growing and although highly regulated, the financial services industry is increasingly playing a role in the social space. At the Credit Suisse Research Institute 2012 meeting, experts discussed the benefits of social media over traditional communication tools, as well as the constraints -- the most significant of which regards the current regulatory environment.

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From: Credit Suisse

Related topics : social media opportunity / social media expert / research social media / social media services / social media media

A Look at the DokiWatch Smartwatch for Kids

See http://smarturl.it/getresults for help with your business |

marketing, marketing company, advertising, graphics, design, analytics, sales, how to sell, public relations, graphic design, publications, media, marketing analytics, data analytics, hispanic marketing, finance financial institutions, social media, FaceBook, ad campaigns, social marketing, plans, market analysis, surveys, research, print, radio, TV, Branding, Brand, social media, healthcare, latino marketing, business,...

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From: Hispanic and Asian Marketing Advertising And Promotion

Related topics : social media analytics market research / social media marketing companies / marketing through social media / social media advertising campaigns / analysis of social media

6 Tweet types; social media users: our info misleading; $75,000 can buy happiness (RBDR--2/24/2014)

Sponsored by KL Communications (http://www.klcommunications.com), THE

experts in Customer Co-Creation, whose proprietary CrowdWeaving™ platform is powering the next generation of online insight communities.

Today: 1) The Social Media Research Foundation and Pew Research Center study says there are at least six distinct types of Twitter messages, each with a distinct shape if you view them like an aerial photograph. 2) Alexandra Fry on Phys.Org blogs about a 34-person social media study...

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From: RFL Communications, Inc.

Related topics : 6 types of social media users / research social media / social media today / social media blogs

Why academics should use social media (English Lit)

Top advice for today’s researchers on using social media. Dr Jane Messer, English academic at Macquarie University, shares how she's used social media and other online platforms, including Twitter, Facebook, The Conversation, and Wordpress for promoting her academic and creative works, keeping track of recent work in her area, and connecting with other researchers and practitioners.

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From: JLUM

Related topics : universities using social media / social media today / social media research / social media platforms / social media promotion

NetworkEDGE 25/02/15 - Professor Sonia Livingstone on "Developing social media literacy"

‘Developing social media literacy: How children learn to interpret risky opportunities on social network sites’.

The widespread use of social networking sites (SNSs) by children and young people has significantly reconfigured how they communicate, with whom and with what consequences. Drawing on cross-national interviews and informed by the tradition of research on media literacy, I will discuss the idea of social media literacy. The empirical material reveals a social developmental...

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From: LSE Learning Technology and Innovation

Related topics : how many people use social networking sites / social media network sites / using social media / online social media / social media information

Global Social Networking Market – Research Report 2016-2020

Link to Report: http://bit.ly/1NjPDNB

Technavio’s research analyst predicts the global social networking market to grow at a CAGR of around 18% during the forecast period. Social media advertising has gained popularity over the past decade, mainly due to the active participation of social media users. Social media advertising offers a solid platform for advertisers to exhibit their brands/products, especially during global events, which are actively followed across the world.

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From: Technavio

Related topics : social media advertising / global social networking market / social media network marketing / social media report / social media branding

Social Media Monitoring Services | iSN Global Solutions

iSN Global Solutions offers online Research Services, Social Media Monitoring & Intelligence Services.visit us @ https://goo.gl/o70H6y

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From: iSN Global Solutions

Related topics : social media services / social media solutions / online social media / social media research / social media intelligence

Social Media and Political Campaigns - Youth Voting; Positive Messaging

In this interview I discuss with Dr. David Painter his research on political communication and the role social media plays in messaging. Dr. Painter's research highlights social engagement and its influence on voter participation. He also talks about the difference in user responses to negative and positive political ads.

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From: Sandra Krasa BK

Related topics : research social media / social media campaign

Social Media Research

Exploration: Social Media Research Tools

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From: MsChristyTina

Related topics : research social media / social media tools