How to get started with social media marketing

In the previous video (https://www.youtube.com/watch?v=0YTaXWFTPK0&t=3s) we discussed reasons to use social media to market your business. Today we will discuss how to get stated with social media marketing.

In this video I provide 3 tips on getting started with your social media marketing:

1. Find the right social media vehicles/sites: Make sure your target audience is on it.

2. Determine how much time and money you can spend on your social media efforts. It doesn't have to be a whole lot....

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From: Grow Your Business

Related topics : getting started in social media / social media marketing sites / business using social media / social media tools for business / social media tips

MOKO Social Media COO on niche audience opportunities

The chief operating officer of MOKO Social Media (NASDAQ:MOKO), Shripal Shah, discusses the company’s unique approach when it comes to targeting niche audiences. MOKO is the bespoke of social media as it creates customised platforms for highly targeted audiences. The company’s REC*IT sports app, for example, will serve as the official and exclusive mobile app for over 4,300 high schools in the US.

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From: ProactiveInvestors Stocktube

Related topics : social media audience / social media companies / social media platforms

How Bank of America Optimized Their Social Media Strategy

A Look at How Bank of America Optimized Their Social Media Strategy

Every relationship between Bank of America and their customers is unique. In an effort to improve the customer relationships, Bank of America realized that their overall social dialogue needed to become more contextually relevant to provide value. This isn't easy to implement in social media. Learn how Bank of America was able to redefine their social media goals at an audience-level.

Daniel Goldstein -- Analytics Manager,...

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From: scribemedia

Related topics : social media optimization strategy / social media pricing / social media analytics / social media social

ICF Technology Solutions: Social Media Monitoring and Analysis

ICF International helps clients apply social networking and new media strategies to engage audiences and promote two-way communication. ICF's social media research model tracks and analyzes public interest, opinions, and emerging trends so clients know what messaging works. To learn more about ICF's social media monitoring and analysis, visit http://www.icfi.com/services/strategic-communications-and-marketing/social-networking-and-new-media.

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From: ICF

Related topics : social media network marketing services / social media monitoring for market research / new trends in social media marketing / social media audience engagement / social media promotion strategy

The Social Use of Media: Cultural and Social Scientific Perspectives on Audience Research | Ebook

Get your free audio book:

http://dlfa.us/f/b01a27uekq

This collection of essays provides an overview of research on the social uses of media. Drawing on long traditions in both cultural studies and the social sciences, it brings together competing research approaches usually discussed separately. The topics include up-to-date research on activity and interactivity, media use as a social and cultural practice, and participation in a cultural, political and technological sense. This book...

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From: Cyril Schott

Related topics : why use social media / social media media

The Social Media Bible: Tactics, Tools, and Strategies for Business Success | Ebook

Get your free audio book:

http://rswp.us/f/b007vtycti

The go-to guide to social media skills, now in an updated and revised Third Edition The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the ipad, apps, Foursquare, and other geotargeted...

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From: Theo Sherrod

Related topics : social media small business strategy / free social media tools for small business / social media marketing small business / search engine marketing social media / social media information

Building an Audience: Making Social Media Work for You

Learn how successful AdSense publishers and Wildfire users are using social media to build an audience, increase traffic and earn money.

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From: Google AdSense

Related topics : social media audience

Social Media vs Mainstream Media

http://www.ktnkenya.tv

Social networking or social media has crept into our lives like no other technology revolution in the recent past. The social media revolution has completely transformed how we live our lives. In this same context, newsrooms have felt the impact of social media on facets of news processing, production and broadcast. And as KTN's Joy Doreen Biira puts it, yes - it is a miracle in disguise. She engaged traditional media practitioners on the new media tools platform.

-...

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From: KTN News Kenya

Related topics : social media vs traditional media / traditional news media and social media / social media content / social media audience engagement / social media network

Global Social Media Measurement Standards

The biggest audience of the workshop day hear why social media "movers and shakers" Tim Marklein, Katie Paine and Richard Bagnall make the case to develop Global Social Media Measurement Standards.

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From: amecorgks

Related topics : social media measurement

Social Media?: Reaching the right channels through social media optimization

Social Media / Wrong Audience

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From: TTTP09

Related topics : social media optimization / social media audience