Selected videos for topic: social media branding examples
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Measuring social media awareness 3
Filmed at TFM&A 2010, Karl Havard for Econsultancy talks on measuring social media effectiveness.
Karl covers
• Bringing the social web/social media into context
• Understanding its value and how to measure it
• Key advocacy tips and tricks to enable your customers to "spread the word"
• References to real life examples from UK brands both big & small
From: Econsultancy
Related topics : social media measurement / social media branding examples / social media tips
Measuring social media effectiveness 1
Filmed at TFM&A 2010, Karl Havard for Econsultancy talks on measuring social media effectiveness.
Karl covers
• Bringing the social web/social media into context
• Understanding its value and how to measure it
• Key advocacy tips and tricks to enable your customers to "spread the word"
• References to real life examples from UK brands both big & small
From: Econsultancy
Related topics : social media measurement / social media branding examples / social media tips
Local Government Example - Opening Branding Video - Black Box Social
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From: Black Box Social Media
Related topics : social media changed business
Tamar Koifman at Luxury Interactive on location-based marketing for luxury brands
Tamar Koifman, social media guru, outlines some best practices for luxury brands who are looking to take better advantage of social media. Here, she talks about location-based marketing like Foursquare, using Louis Vuitton as an example with its London campaign.
From: eTailEast2010
Related topics : luxury brand social media marketing / advantages of social media marketing campaign / brands using social media / social media branding examples / marketing through social media
19 Social Media Marketing Tips For Small Business
19 social media marketing tips for small business. - http://selfmadesuccess.com
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In this video, you will learn about 19 strategies you can use for getting more business from social media. You'll learn how to get more traffic to your website from social media, get more engagement, increase brand awareness, and much...
From: Justin Bryant
Related topics : social media small business tips / social media small business strategy / social media for small business / social media platforms for business / marketing through social media
Social Media Fail by Famous Brands
In this video I will discuss Spaghettio's failed social media campaign. I will also briefly mention NYPD's #MyNYPD campaign failure. The video will provide examples of each.
From: David Fine
Related topics : failed social media campaigns / social media campaign examples
What's In A Name? The Importance of Online Brand Reputation & Online Customer Relations
Original Post: http://www.verticalmeasures.com/video-2/whats-in-a-name
How do consumers view your brand? Learn from some examples of social media fails and tips on how to bounce back and better communicate with your audience.
Website: http://www.verticalmeasures.com
Facebook: http://www.facebook.com/verticalmeasures
Twitter: http://twitter.com/verticalmeasure
From: VM Measures
Related topics : social media branding examples / online brand reputation / importance of online reputation
Social Media & the Transformation of Business
The shift from interrupting consumers to having "conversations" with them shows no signs of stopping, with social ad spending in the U.S. forecast to reach nearly $4 billion this year. But are these conversations really impacting the bottom line? Join our Social Marketing Master Adam Kmiec and leading marketers for a look at how social is transforming the way they do business -- from influencing global ad campaigns, to lowering customer acquisition costs, to improving retention and customer...
From: adtechevents
Related topics : master in social media marketing / social media branding for business / social media advertising examples / social media promotion mix / social media conference
Tamar Koifman at Luxury Interactive on location-based marketing for luxury brands
Find out more about Luxury Interactive: http://wbresear.ch/omepageouube
Tamar Koifman, social media guru, outlines some best practices for luxury brands who are looking to take better advantage of social media. Here, she talks about location-based marketing like Foursquare, using Louis Vuitton as an example with its London campaign.
From: eTailConference
Related topics : luxury brand social media marketing / using social media marketing
"How to Build a Social Brand" - Thoughtful China
http://thoughtfulchina.com
In the third episode of an ongoing series sponsored by Weibo, our experts share insights about how marketers and their agencies can leverage the power of social media in China to build brands that are truly loved and supported by fans. They also share examples of brands working with celebrities and other key opinion leaders to successfully create and share digital content through owned, paid and earned media. If you’d like to hear more from the speakers in this...
From: ThoughtfulChina
Related topics : social media brand building / social media branding examples / leverage social media marketing / social media marketing agency