Powering Real-Time Engagement with Vizia

Pioneering brands are embedding social media command centers (SMCC) into their enterprises to analyze real-time social data, react instantaneously, and spread intuitive social insights across their organizations.

Vizia, powered by Brandwatch Analytics, is now used in the Social Media Center at Monster Headquarters to give leaders instant access to powerful social insights.

Watch this short video to find out how Monster are:

- Better understanding their audience

- Collaborating for efficiency...

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From: Brandwatch

Related topics : social media power / organizations using social media / social media audience engagement / social media analytics / social media branding

Developing Relationships Across Consumer Channels Using Business Analytics

The recent explosion of social media and mobile has introduced two more channels into the marketing mix, reinforcing the concept known as cross-channel marketing. Lori Schaffer, co-author of Branded! How Retailers Engage Consumers with Social Media and Mobility, discusses how consumer oriented industries are leveraging social media and mobility with existing channels; blurring the lines between each and making it a seamless and consistent experience for consumers. This growth in channels also...

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From: MicrosoftBI

Related topics : social media marketing industry / business using social media / retail social media analytics / social media branding for business / social media engagement

The Effectiveness of Celebrity Endorsements on Social Media w/ Branden Hampton

See the rest at: http://academy.secretentourage.com/youtube/

While the name Branden Hampton may not sound familiar, he is the creator some of the most influential brands on Twitter and is the largest independent social media publisher in the world, with an astonishing 32 Million followers between all of his social accounts. By adopting social media early on, Hampton quickly found out that creating content that highly resonated with people was the key to gaining followers. Leaning on his...

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From: Secret Entourage

Related topics : adopting social media / social media branding for business / social media content

Travel and Social Media

Alicia Taggio is a Social Media Specialist with Flight Centre here in Toronto. She has been described by a former co-worker as having "the rare knowledge of how to run social media successfully within a large enterprise for a well known brand. She is the REAL deal."

In this excerpt we talk about the unique way in which Alicia was "awarded" her "dream" job.

This interview is a must see for those interested in understanding the role personal branding has on future job opportunities.

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From: XConnectTV

Related topics : social media specialists toronto / social media branding

How to engage college students with social media

Social media can sometimes be tricky. At the Venture Dept., we can help you use it to make college students brand advocates. Want to talk more? Send us an e-mail at hello@venturedept.com and let's chat.

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From: VentureDept

Related topics : college students and social media use / social media help / social media branding

Clinique: Optimising new channels of communication to get closer to the consumer

According to New York-based Luxury Lab, Clinique is number one in its "Digital IQ Index of Beauty brands". The index quantifies the digital competence of 4 beauty brands by accessing brand websites, digital marketing strategies, social media initiatives and mobile applications.

In this presentation Emily Culp, VP Global Digital Marketing for Clinique shares how Clinique leverages search, social media and mobile to help them identify consumer insights, consumer trends, incorporate feedback on...

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From: KGSglobal

Related topics : luxury brand social media marketing / social media branding strategy / social media marketing websites

How to complete your Pinterest business account settings by Pinterest Expert Anna Bennett .mp4

Pinterest Basics: How to complete you Pinterest business account settings by Pinterest Expert Anna Bennett from White Glove Social Media Marketing. Anna Bennett, Pinterest expert & consultant is a certified Social Media Strategist and principle with White Glove Social Media. She is the author of Pinterest Marketing For Business Master Video/Live Course for marketers, bloggers, business owners and entrepreneurs. Anna also manages Pinterest accounts on behalf of brands and businesses. For more...

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From: Anna Bennett

Related topics : certified social media marketing strategist / social media expert / social media consultant / social media brand management / social media courses

Nicole Arbour on Powerful Social Media Brand Communication

Nicole Arbour is a Comedian, Recording Artist, Motivator, and a Cheerleader for Life!! She developed a YouTube channel that was awarded one of the most viewed channel of the year and she has created 11+ viral videos. As a creative genius for artistic expression with a strong wit and powerful message, she has attracted over 1.5 million facebook fans, 340,000+ YouTube subscribers, and 22 million+ hearts on Periscope. This video gives you a chance to go behind the scenes of a social media...

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From: Nick Kho

Related topics : social media branding

How social media advertising works

Social Media is an extremely powerful tool and a lot cheaper than most advertising mediums. Website Central specialise in targeting your key demographic to build your brand or traffic to your website. www.websitecentral.com.au #socialmedia #advertising

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From: Website Central Pty Ltd

Related topics : social media advertising / social media websites / social media branding

top 15 most popular social media site in the world

Social media networks are a major resource for both small and big businesses that are looking to promote their brands on the Internet. The platforms are easy to use and some of them even have paid advertising options for businesses that want to reach new audiences. However, just because your business needs to be on these platforms doesn’t mean that it has to be on every other social media site.

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From: YASH TECH

Related topics : top social media networking sites / social media networking sites business / social media platforms meaning / business using social media / social media social