ENTR 275R Lecture Series- Alison J. Herzog

Alison J. Herzog has developed global marketing strategies for some of the most engaged brands globally. She currently manages digital and social media initiatives for the largest family history organization in the world.

Working cross-functionally with PR, marketing teams, product and customer care leaders, Herzog has designed and implemented International programs in emerging digital and social technologies for enterprise companies. Known for innovation and tactical straightforwardness,...

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From: BYUHawaii

Related topics : marketing communications and media management / social media marketing strategy / social media brand management / social media marketing companies / social media branding strategy

Get Schooled on Social Media with Likeable Community College

In this week's Watch Me Wednesday, I reflect back on yesterday's Internet Week conference, Likeable U: Beyond the Buzz. We had a huge turnout to see our awesome keynotes such as Peter Shankman, Jeff Pulver and Aliza Licht. I also made a couple BIG announcements about Likeable's future. We're launching Likeable Community College, a training program for community managers and other social media personnel, as well as Likeable Local, our social media solution for small businesses. Check them both...

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From: Likeable Media

Related topics : community colleges and social media / social media solutions / manage social media / free social media training

FoundUB4 Social Media Marketing

At FoundUB4 (http://www.foundub4.co.uk), I apply my knowledge of online consumer behaviour to assist clients make the most of emerging social networking and websites through social media campaign management.

I devise innovative strategies to leverage conversational marketing through blogs, websites, forums, viral videos, apps, as well as other online community areas and allow you to be aware of social networking space and be a valuable member within the community areas that are highly...

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From: FoundUB4

Related topics : social media viral marketing campaign / social media marketing websites / social media networking websites / manage social media / marketing through social media

FRSocial Presents - Engage - Social Management Feature

For Rent Media Solutions' Social Management Dashboard has an 'Engage' feature which provides leading social media monitoring and engagement tools to help apartment communities identify and analyze conversations about their company across multiple social channels. This feature is all about building connections that create loyal brand advocates. With the 'Join the Discussion' feature, you're able to monitor what is being said about your community across your social platforms, filter conversations...

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From: ForRent.com Apartment Tours

Related topics : social media community manager / social media management tools / social media management company / social media brand management / manage social media

Social Media Campus Policies & Protocol _clip#1

Social Media Campus Policies & Protocol

Derek DeVries, Communications Technology Manager at Grand Rapids Community College, drunken pirate case study

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From: PaperClipCom

Related topics : social media policy / social media community manager / manage social media

Social Media Policy Considerations for Employers

Social media offers useful tools for employers to build communities and attract talent. It can also help to engage employees if used correctly. However, there are public relations, equal employment opportunity, and National Labor Relations Act issues that employers should also consider when deciding how to manage their official social media presence and respond to employees' social media activities. Mike will walk through a number of social media issues that might arise throughout the employee...

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From: ImperativeInfo

Related topics : social media management tools / social media activity / social media policy / using social media / manage social media

2012 Best Social Media Community Manager of the Year Nominee Nathalie Espinol

Nathalie Espinol is nominated for our 2012 Best Social Media Community Manager of the Year award. "You can't get too stuck in the weeds. You have to be able to look at the bigger picture and be able to almost predict what the next big trends are, what the next big platforms are, and how your user behaviors are going to evolve." She loves being on Facebook every day at work which doesn't really feel like work. Also, she enjoys the environment which pushes her to be innovative and just to have...

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From: vitrue

Related topics : social media community manager / manage social media

Successful social media strategies revealed TTE 2011

There is no doubt that social media has created many exciting opportunities for travel brands of all sizes to actively engage and interact with their clients.

As providers of social media solutions and strategies for the global travel and leisure industry, the team at Digital Visitor have been the secret ingredient behind some of the industry's most innovative social media and online community solutions.

Our Managing Director, Anthony Rawlins, presented a session at the 2011 Travel Technology...

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From: DigitalVisitor

Related topics : social media strategies for travel / travel industry social media marketing / social media branding strategy / social media solutions / social media brand management

Interview Matt Owen (Community Manager FC Liverpool)

Neuland + Herzer (Jonathan Sachse and Philipp Katzer) interviewing Matt Owen, Community Manager Liverpool FC, on the matter of Social Media in terms of professional sports clubs.

Location: Social Media & Sport Summit, London (July 2010)

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From: neulandherzer

Related topics : sports clubs and social media / manage social media

Social Media-Community Manager

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From: Liseth García

Related topics : social media community manager / manage social media