SMC Auckland - Listening and Analytics Tools

Over 130 people indulged themselves in tools, apps and insights of social media analytics.

Possibly one of the toughest topics to cover at a social event but with 4 great speakers and some robust discussion I hope everyone went home with something to think about.

The Speakers

Louisa Jones from Eleven PR

James Townsend, the Digital Communications Manager for ASB

Adam Good - Clemenger Group - 3 tactics deployed from social media monitoring in a cross channel marketing...

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From: #smcakl

Related topics : social media monitoring for market research / social media marketing program / social media monitoring tools / social media listening tools / social media management tools

Social Media & Small Business Marketing Presentation

Marika Dye, Social Media Strategist at Go Getter Marketing Group gives insights on how to integrate social media into your small business. Topics discussed included use of Facebook, Twitter, Meetup, and even using sites like Fiverr and Craigslist for support on social media efforts for small and medium businesses.

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From: GoGetterGroup

Related topics : social media marketing small business / business using social media / social media media

Physicians should be using social media: A legal perspective

Social media can be an important and useful tool for physicians, who can and should use it to connect to colleagues and patients.

Attorney David Harlow, JD, MPH, Principal at The Harlow Group, LLC, is an expert in social media and medicine. In this hour-long webinar, you will hear a legal perspective on how and why doctors should use social media, and advice on how to do so safely.

You will learn:

- How HIPAA and liability issues apply to social media

- Tips for setting social media...

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From: Best Doctors

Related topics : social media legal issues / social media tips / social media expert / social media tools / social media engagement

Social by Committee: Driving Social Media Success Across Campus

Mastering social media strategy and tactics can be overwhelming and just plain hard. But with new platforms and evolving student and alumni expectations of engagement, it is critical that institutions work across schools and departments to achieve brand standards, effective engagement and escalation plans, and develop coordinated cohesive messaging. Join Noelle Seybert, Social Media Manager at Pepperdine University, to learn how their Integrated Marketing Communications group established a...

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From: Dreamforce Video

Related topics : integrated marketing communications social media / social media marketing strategy for schools / social media branding strategy / marketing through social media / social media integration

Social Media - Mingl Marketing Group

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From: Comfort Media Group

Related topics : market social media / social marketing group

Social Media Customer Service: Straight Talk on Social Media Webinar, Part One

The first part of Pivot Group's Straight Talk on Social Media webinar from October 1, 2010. The focus of this webinar is social media customer service, using The Home Depot as a positive example. Learn more about Pivot Group at www.askpivot.com or www.facebook.com/pivotgroup.

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From: pivotgroupllc

Related topics : social media services / using social media

How to Get LinkedIn HTML Code to Join a Group : Social Media Help

Subscribe Now:

http://www.youtube.com/subscription_center?add_user=ehowtech

Watch More:

http://www.youtube.com/ehowtech

Getting LinkedIn HTML code to join a group is an excellent way to interact with site visitors in an active way. Get LinkedIn HTML code to join a group with help from a social media professional in this free video clip.

Expert: Phil Pallen

Contact: www.philpallen.com

Bio: Phil Pallen is a Los Angeles-based social media manager and brand designer.

Filmmaker: John...

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From: eHowTech

Related topics : social media help / social media sites for business professionals / social media brand management / manage social media / social media expert

Social Media Benchmark -- FT's communications chief on opportunity and risk

As part of The Chartered Institute of Marketing's new Social Media Benchmark, Emma Gilpin-Jacobs, Global Director of Communications at The Financial Times Group, discusses social media in 2012:

• What are the big opportunities of 2012 for businesses investing in social media?

• Where are the risks that marketers should be aware of?

Find out more at www.smbenchmark.com or search #SMBenchmark on Twitter.

ABOUT THE INITIATIVE

How are businesses grappling with, adapting to,...

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From: GlobalBenchmark

Related topics : social media marketing business opportunity / marketing through social media / social responsibility marketing definition

Social Media Marketing Strategy: Tactics For Building Trust

A really good social media marketing strategy is to work on building visibility and credibility. http://larrybeacham.com/social-media-marketing-strategy

In this video I share with you how I join social media groups and develop a reputation as someone trusted, valuable and worth following outside of the group.

This social media marketing strategy helps to increase my website visits, youtube subscriptions and fan page likes.

SUBSCRIBE TO MY YOUTUBE...

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From: Larry Beacham

Related topics : social media marketing strategies / marketing through social media / social media strategy / reputation on social media / social media help

Matrix Marketing Group - Social Media Marketing

Social media marketing

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From: George S.

Related topics : marketing through social media / social marketing group / media & marketing group