ZappiStore partners with Replise: Social Media Intelligence

Zappistore partners with Replise to add social media tools. Check out more: https://goo.gl/zqQrYa.

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Online research platform, ZappiStore, has added Mind Radar and Social Scan social media assessment tools from Replise to its research tools.

ZappiStore uses technology to make industry-leading market research much faster and more cost-effective. This enables clients to generate insights which fuel their businesses in a matter of hours, bringing the...

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From: ZappiStore

Related topics : using social media as a market research tool / social media intelligence / social media marketing news

Creating an authentic environment on social media to connect with customers

Some smaller companies find it difficult to connect with consumers and market their products, especially in rural communities. Facebook, Twitter, and other social media outlets can be used to market to customers and to create authenticity that is associated with their brand. Daniel Burstein, Director of Editorial Content, MarketingSherpa, interviewed Dr. Lauri Baker, Assistant Professor in Agricultural Communications, Kansas State University, at DMA’s &THEN 2015 at the Marketing Sherpa Media...

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From: MarketingSherpa

Related topics : social media marketing campaign / using social media for marketing research / social media marketing companies / marketing through social media

Social Media in the C-Suite: Listening, Learning and Creating a Strategy from the Top Down

As social media becomes more pervasive in the modern business landscape, creating a strategy for its use can no longer be confined to the tech or marketing side of any operation. In the recently released book, Social Media Leadership: How to Get off the Bench and into the Game, author Michael F. Lewis, chairman and CEO of social media services company Social Strategy1, offers managers a guide to understanding and leveraging tools such as LinkedIn, Facebook, Twitter and Groupon.

Social...

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From: SocialStrategy1

Related topics : social media listening strategy / social media management company / social media management services / social media marketing strategies / social media market research companies

Social Media Today with Nate Elliott of Forrester Research

Nate Elliott, Vice President and Principal Analyst at Forrester Research Inc., helps companies develop interactive marketing strategies for global and emerging markets, and in this video he discusses both the excitement and confusion marketers face 10 years into the era of social media.

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From: Sysomos

Related topics : social media market research companies / social media marketing strategy / social media marketing companies / social media today

Cleveland Intensive Social Media Workshop

I'm going to be running this program:

http://institute.onlinemarketingconnect.com/cleveland

This will be one of the most advance social media workshops you can find anywhere.

If you want to advance your social media programs at your company in systematic ways, this program is for you.

The Online Marketing Institute and Wharton Interactive Media Initiative's new Intermediate Social Media Workshop Series is coming to Cleveland on September 21st offering world-class academic rigor and case...

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From: Sage Lewis

Related topics : social media marketing program / social media market research companies / social media marketing companies / social media training cleveland / social media firm

Beware Social Media roles and titles: They can be marketing too.

Just because a company changes someone's title to that of "VP Social Business" or "Social Media Director" doesn't mean they are qualified to advise you when it comes to Social Media program development, integration, management, or measurement. Consider the possibility that the company behind the appointment might be trying to package services that such a title/role would help validate.

Be very careful before signing on the dotted line. Do your research, not on the company, but on the "expert."

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From: RedChairGroup

Related topics : social media market research companies / social media changed business / social media management company / social media marketing companies / social media changed marketing

social media marketing services packages

http://tinyurl.com/q697evk

" Other recent studies on the "power of social influence" include an "artificial music market in which some 19,000 allegations downloaded previously unknown songs" (Columbia University, New York); a Japanese chain of convenience stores which orders its products based on "sales data from department stores and research companies;" a Massachusetts company exploiting knowledge of social networking to improve sales; and online retailers such as Amazon

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From: Dave Rombach

Related topics : social media market research companies / social media network marketing services / marketing through social media

Ottawa website design, mobile development and social media apps that grow companies

http://betterwebsites.ca N-VisionIT, 613 722 1965, is a web design company in Ottawa taht specializes in Internet marketing for websites, mobile websites and social media marketing presences. Creating the best engaging online presences that will help companies to grow and outshine their competitors time and time again. Websites in Ottawa industries are very competitive and it is vital that your website design outshines your competitors or you risk losing leads based on a whim. Every day...

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From: N-VisionIT Interactive

Related topics : social media marketing websites / social media market research companies / social media marketing companies

How to listen for sales leads on social media

How to use Twitter and social media management tool HootSuite to listen out for sales leads and marketing research information in real-time. It's easy (and free) to set up and, as demonstrated in this example, can give you red-hot leads in real time. Hope it's useful.

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Email me: tom.mallens@thebizlinks.co.uk

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From: Tom Mallens

Related topics : using social media as a market research tool / social media listening tools free / social media management tools / using social media for marketing research / social media management company

Online Brits not impacting brands. IBM Watson unleashed on research (RBDR 9/3/2014)

RBDR is sponsored by Curiosity InsightStream, a consumer insights company helping clients derive deep human insights through social media listening.

Find out detail about clients that have benefitted from working with Curiosity Insight Stream at: http://www.curiosityinsightstream.com/case_studies

Today on RBDR: 1) Kantar Media TGI's study of British online users shows a very low correlation between their online presence and brand activity. 2) The 7th annual UMass Dartmouth Center for...

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From: RFL Communications, Inc.

Related topics : using social media for marketing research / social media listening platforms / social media marketing companies / social media help / marketing through social media