Selected videos for topic: social media marketing best practices
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Using social media and content to build a global brand with Anthony Quigley
Find out how you can leverage the power of social media and content marketing to start and scale a business, with insights from Anthony Quigley, co-founder of the Digital Marketing Institute.
We will discuss how, through the use of targeted, educational content and strategic social media, the Digital Marketing Institute grew to become a globally recognized and respected provider of digital training. You will learn how to replicate this success, and practically apply key social media and...
From: Rob Farrell
Related topics : organizations using social media marketing / social media content / social media training
Social Media Upends Ski Resort Marketing
NEW YORK (YouTube.com/AdAge) -- Social media is playing a major role in accelerating the decision cycle of consumers who patronize ski resorts. As a result, one of the country's largest such companies -- Vail Resorts -- has abandoned its long-time advertising strategies and practices. In their place, the billion-dollar-a-year corporation, which operates five major resorts and twenty hotels, has built a new in-house marketing operation that uses social media and other digital venues to...
From: AdAge
Related topics : using social media marketing / marketing through social media / social media engagement / digital media marketing strategy / social media advertising companies
Strategy First (5/16): Why You Need A Strategy Pt 1- Pick The Right Social Media
This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)
Holly talks about why you need a strategy when adopting social media as a marketing tool. But it's not just a matter of choosing any social media, you're going to have to pick the right one. How do you do that?
Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a...
From: neoviasolutions
Related topics : social media strategy slideshare / social media marketing strategies / social media tools for small business / social media marketing agency / marketing through social media
Dan Keller Interview - Social Media & Marketing For Real Estate Agents
Dan Keller, Seattle Mortgage Banker shares how he is driving traffic (home buyers) to his website organically and generating 2-3 FREE homebuyer leads per day. He interviews Real Estate Coach Darin Persinger and they talk about web 2.0, social media and inbound marketing practices for real estate agents.
Come join Dan at his next Coffee With Keller meet-up to learn more about how he helps his agents grow their business! Contact Dan at www.facebook.com/dankellermtg or...
From: Dan Keller
Related topics : social media marketing best practices
Webinar: Best Practices for Pitching Mobile App to the Media
http://ComboApp.com presents one of the most discussed and, quite often, misunderstood marketing topics: Pitching your app to the media. Along with a traffic generation campaign and social media marketing — media pitching is an essential component of a robust mobile app promotional campaign.
On this webinar we talked about how to approach media and get your app covered, about the importance of planning, using the right tools to reach bloggers and setting the right expectations.
The keynote...
From: ComboApp
Related topics : social media marketing campaign plan / social media marketing tools / marketing through social media / social media planning tools
SMICS2012 - The NEXT survey - Effective Strategies for a Social Media World - Dr. Alexander Rossmann
In recent years, scientists and business executives have invested heavily in exploring the role of social media in theory and practice. Nevertheless, recent studies of the social media experience in Europe report growing disillusionment and frustration.Effective strategies for a social media world require strong integration into the core business processes of a firm; but even more critical is devising a compelling value proposition for users. In short, creating a differentiating social media...
From: smicsevent
Related topics : social media marketing strategy steps / social media marketing conference europe / social media marketing firm / social media firm
Strategy First (6/16):Why You Need A Strategy Pt 2- Social Media Works When You Use It
This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)
Part two of why you need a strategy if you're going to use social media in your marketing plan. And this is the point we'll keep driving home--social media only works if you use it.
Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a seminar on social media...
From: neoviasolutions
Related topics : social media strategy slideshare / social media marketing strategy / social media marketing plan / social media marketing agency / social media plan
Lecture 7 - Social Media Best Practices - Essentials of Digital Media, Comm 2250
Using a slide deck from SocialMedia404 I cover the simplified pattern for launching a Social Media effort. Social media is almost a must today when engaging customers and building your brand. using these short ideas, you will be able to grow and maintain your brand.
In short, know your audience, your fans, your subscribers, know what they like. actively engage them with questions and interactive posts. Continue to do market research to find out what type of content, information, etc., they...
From: Drew Tyler
Related topics : brands using social media / social media today / social media types of content / social media branding
Private Practice Marketing for mental health professionals
Learn how to market your private practice in mental health effectively through social media. Small business are using this style to advertising and promotion, why not your private practice in mental health. Visit http://www.FYLMIT.com for more information.
From: Ernesto Segismundo
Related topics : social marketing mental health / social media marketing small business / business using social media
Social Media and Management
Social Media and Management
"Marketing principles have been widely adopted in the nonprofit sector. Some nonprofits engage in commercial marketing to attract customers to the goods and services that they provide. Others use social marketing to change behavior in order to benefit people and society. Some remain concerned that commercial marketing may not be appropriate to nonprofit values and cultures. This may reflect, in part, an understanding of marketing that is a throwback to earlier...
From: Jfield Rush
Related topics : social media management services / manage social media / social media marketing commercial / using social media marketing / marketing through social media