Selected videos for topic: social media roi metrics
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Determining Social Media ROI
Understanding and measuring social media ROI isn't as daunting as it sounds. In fact, there are many more ways to calculate the impact of your online strategy than most other marketing methods. Learn how set realistic expectations and deliver meaningful, comprehensive metrics on your campaigns.
Splash Media U is an affiliate of Full Sail University offering social media marketing training and certification.
Learn more: http://www.splashmediau.com
From: Splash Media U
Related topics : measuring social media roi / social media marketing roi calculator / social media marketing strategy
Social Media Marketing: How do you Measure Social Media ROI?
In this day and age, how do you as a marketer measure Social ROI? What are the key metrics that you need to know? What kind of analytics are important in measuring the success of your social media marketing?
From: PromoJam
Related topics : social media marketing roi / marketing through social media / social media measurement / social media analytics
Social Media Success Beyond ROI; Social Success Across Industries
Measuring social media success poses a challenge to marketers. Those with little social media understanding, but who often hold the purse strings, expect strong ROI metrics. But tying revenue to social activity is no simple feat. Much like any marketing revenue attribution model, no one tactic can take total ownership of revenue activity. Within the marketing organization many companies still focus on impressions, reach, followers, likes, and retweets. While those are tangible metrics, and...
From: Marilyn Cox
Related topics : measuring social media success / social media roi metrics / social media marketing companies / social media measurement / marketing through social media
How to Measure Tangible Social Media ROI [Basic]
This short video is to explain to you the different metrics for measuring social media ROI and what are the tools to use. You can find more information on http://www.cherrysolutiononline.com
From: cherryrahtu
Related topics : measuring social media roi / social media roi metrics / social media measurement tools / social media basics / using social media
Simplify your Social Media Metrics
Having trouble getting your executives to understand social media metrics? Maybe you’re making it too complicated, says Lewis Bertolucci, head of social media at Humana, Inc.
This clip is excerpted from a Ragan Training webinar, “Social media ROI: A no-nonsense guide to measure your social marketing." Learn more about the session here: http://goo.gl/mLEb4B?trk=YOUTUBEN.
The video is part of Ragan's distance-learning portal, Ragan Training. The site contains hundreds of hours of case...
From: Ragan Communications
Related topics : social media roi metrics / marketing through social media
Measuring TRUE ROI on Social Media
Social Media marketing of the medical aesthetic practice can be a bunch of 'BS' if you don't focus on what matters...more patient phone calls and appointments. In this presentation in front of hundreds of cosmetic surgeons in 2013, you'll see how vanity metrics such as 'likes' and 'followers' have many practices focusing on the wrong things. Your practice can realize tremendous ROI on social media if you simply focus on what matters! Call Total Social Solutions in Las Vegas, NV at...
From: TotalSocialSolutions Corporate
Related topics : social media marketing roi / marketing through social media / social media solutions / social media media
Tracking Facebook and Twitter ROI: Social Media Tutorial Series
In this Social Media Tutorial video you will learn how to find the values that can make up your return on investment (ROI) for your time spent using social media for your business. This video covers Facebook and Twitter metrics gathering in an effort to put a dollar value or best guess as to the success of your social media engagement.
From: GreaterKWChamber
Related topics : social media tutorial / social media roi metrics / business using social media / social media tracking / social media engagement
Measuring the ROI of social media
David Edelman explains how measuring ROI of social media has to take into account the goals for each stage of the customer decision journey. A social GRP can help marketers see and measure the value of social, as well as create a consistent metric for comparing against other media. Read more at the CMSO Forum site
From: McKinsey on Marketing & Sales
Related topics : measuring social media roi / social media marketing roi / social media roi metrics / social media marketing sites / marketing through social media
Business-oriented ROI for Social Media: F.R.Y. Metrics explained
Putting together Frequency, Reach an Yield metrics into a simple ROI discussion you can take to any Marketing and Social Media-agnostic business leader. (Unless you want to waste everyone's time talking about the karma of conversations AGAIN.)
From: Olivier Blanchard
Related topics : social media roi metrics / social media marketing roi
Social Media Metrics
Barton Goldenberg, a renown Customer-Centric Business Strategist-Speaker, discusses social media metrics, including social media ROI and the real-life examples of the proper method of establishing social media metrics
From: ISM/Barton Goldenberg
Related topics : social media roi metrics / social media strategist / social media business / social media social