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How to Add Social Media to Your Marketing Communications Mix
To reach your audience today, you need a careful balance of social and traditional media. Find out how to achieve that balance in your marketing programs in this eye-opening seminar. You can't simply dismiss popular social media as fads, because your peer institutions are all active in those spaces. In this Magna Online Seminar on CD, led by Bob Johnson, Ph.D., we review the state of the art in social media, and show you how leading institutions are using them to enhance their marketing programs.
From: magnapublications
Related topics : social media marketing institute / social media social media
Canadian Tories rule on social media -- but just barely
What role will social media play in the next Canadian federal election? Brian Lilley takes a look at how well the three major parties are doing on social media. But it's not just about adding up the raw numbers; engagement -- what you post and what followers share -- matters more.
JOIN TheRebel.media for more fearless news and commentary you won’t find anywhere else.
http://www.TheRebel.media/
READ Brian Lilley's book CBC Exposed -- it's been called "the political book of the...
From: Rebel Media
Related topics : social role of media / social media news
Sarah Moore: Video’s Place In Social Media Marketing - WordCamp Sydney 2016
I will look at the current social media marketing trend (which is here to stay) – video marketing (included throughout the presentation are statistics and case studies).
I look at how video marketing (live + prerecorded) can help you achieve your bigger business goals.
I look at current and projected statistics of video marketing and what every business can do now to get ahead. I look at how search (Google) will be affected by video and why we MUST have video content on our website.
I will...
From: WordPress Sydney
Related topics : current trends in social media marketing
The BIGGEST mistake Etsy shop owners make on social media. - Business of Handmade
See the full blog post here : http://www.businessofhandmade.com/blog/video-the-biggest-mistake-etsy-shops-make-on-social-media
This is by far the BIGGEST mistake I see Etsy shop owners making in social media. In this video I talk about how to avoid promotional mistakes and what to do instead. Social media can help you get more Etsy traffic, get more Etsy sales, and grow your business overall!
Download the Social Media Cheat Sheet for Etsy Shops at...
From: Business of Handmade
Related topics : social media mistakes / social media in business / blogs and social media / promotion social media / social media help
real networking cards brought to you by social network facebook and moo
get your free business cards to match your timeline on your social media networking site facebook - amanda hill of the social media cafe shows you how
From: TheSocialMediaCafeuk
Related topics : social media networking sites business / social media network sites / business social network / social media social media
KCB101 - Assignment One
Melissa Mackay - N9483535
References:
Boyd, Danah. 2014 “It’s Complicated.” New Haven. Yale University Press. Accessed April 18 2016.
http://www.danah.org/books/ItsComplicated.pdf
Gauntlet, David. 2011. "Media Studies 2.0, and Other Battles around the Future of Media Research.” Accessed April 17 2016.
Rockley, Kay. 2015. “20 Inspiring Mark Zuckerberg Quotes.” Accessed April 17, 2016. http://www.businessjunkee.com/20-inspiring-mark-zuckerberg-quotes/
Jung, Brian. 2015. “The...
From: Melissa Mackay
Related topics : negative effects of social media / universities using social media / social media news / social media research
Social Media Analytics
With Fractal's Social Media Measurement tool you will be able to:
1- Determine the efficacy of your online engagement. Distinguish the power and problems of each activity.
2- Understand your customers and their catalysts for action. More effectively leverage the low proportion of highly influential promoters to your advantage.
3- Gauge how effective word of mouth truly is on your brand. Identify best practices for engagement.
From: Fractal Analytics
Related topics : social media analytics tools / social media promotion tools / online social media / social media engagement
Social Media Listening and Engagement: Sales
Buyers are online, and Radian6's social media listening and engagement platform helps sales people find new leads, qualify leads, and turn sales opportunities into customers using the power of the social web.
Visit http://www.radian6.com/ to book a free demo and learn more about social media listening and engagement.
From: radian6
Related topics : social media listening platforms / social media engagement / social media help
Joey on Studying Social Media Marketing
Joey Littlejohn '16 will be one of our first students graduating with a Business Degree, concentration Social Media Marketing. In this video he discusses why it was important to add the Social Media Marketing concentration to his degree.
From: #theVIBE at Centenary University
Related topics : social media marketing degree
Linking a Facebook Logo to Your E-mail Signature
In this video we learn how to add a Facebook Logo and Link it to your E-mail Signature in Outlook.
Heather Clifford teaches hands on social media and lives in beautiful Nanaimo BC.
Heather is a social media consultant and speaker with clinics in: Twitter, Facebook Business, YouTube, LinkedIn, WordPress Blogging & Google+, Social Media Business Plans and works one-one with small businesses
From: Heather Clifford
Related topics : social media for small business / social media consultant / social media blogs