What is Social Media Marketing?

Keeping up with the best ways to represent your brand, and market your brand is time consuming. If you are looking to increase revenue, social media is going to be a necessary part of your marketing and branding strategy.

In order to do this properly, you are going to need a dedicated Social Media Manager. This manager is someone who will manage all of your social media for you. We assist with building brand awareness, visibility, accountability, and aid with customer development.

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From: Ashley Carty

Related topics : social media brand management / manage social media / social media brand building / marketing through social media / social media today

re:publica 2016 – African Elections and Social Media Shutdowns

Find out more at: https://re-publica.de/16/session/african-elections-and-social-media-shutdowns

Africa has the largest growth of Internet distribution in the world but some governments still have a long way to go in respecting access to the Internet as a democratic right. This panel will discuss how Governments in Uganda, Kenya and Zimbabwe Regulate Online Communication and expose the nature and implications of the legal and sometimes illegal ways governments use to regulate social media and...

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From: re:publica

Related topics : internet social media / using social media

Market Segmentation Digital Marketing

http://dmtrk.co/sccyt/ market segmentation must also be applied to digital marketing & social media business strategy development

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From: Stephen C Campbell

Related topics : digital media marketing strategy / segmentation in social marketing / social media business

The benefits and challenges of integrating social media in your B2B marketing

ww.b2bmarketingforum.nl

Kors van Wijngaarden, Global Director Online Marketing & Strategy at Philips Healthcare, about the benefits and challenges of integrating a social media campaign in your B2B marketing strategy.

Yuri van der Sluis (YuTrain) interviews marketing experts, speakers and visitors at the B2B Marketing Forum 2012 (organized by www.spotonvision.com).

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From: Shimon Ben Ayoun

Related topics : b2b social media marketing / marketing through social media

Social Media Marketing Is a Waste of Time, Unless... - Mark Traphagen

Mark Traphagen will be joining us via Google Hangout to talk about how social marketing will be ineffective unless it rests on a foundation of clear brand identity and purpose-driven content.

Mark Traphagen is Senior Director of Online Marketing for Stone Temple Consulting. His primary responsibility is building the online reputation of Stone Temple while testing strategies and tactics that will benefit STC clients. He has a special reputation as an expert on Google+, social media strategy,...

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From: SearchHOU

Related topics : social media marketing strategies / social media online marketing / marketing through social media / social media branding strategy / reputation on social media

Match Your Social Media Message to Your Audience

"How do you communicate with specific audiences like women or diverse segments of bloggers? How do you find the right people to talk about your company in social media and should you pay them?

Organizations are looking for new ways to engage with customers. Social media strategists Stefania Pomponi Butler and Cat Lincoln from Clever Girls Collective share research and strategies for identifying and reaching your optimal audience segment. They also discuss tactics for matching your message to...

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From: Regalix Inc

Related topics : social media brand building / social media brand management / social media audience engagement / social media branding strategy / social media management company

Multilingual Social Media - Sina Weibo for your business: Getting Started

Multilingual Social Media Series - Webinar #2

Sina Weibo (the Chinese version of Twitter) is one of the largest social network in the World. But with content exclusively in Chinese, it is difficult for most of us to integrate this important tool into our digital marketing strategy.

This 1-hour webinar with Xie Qing, our Chinese Social Media strategist, shows case studies and tips on how Sina Weibo can help you promote your company or services.

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From: LAT Multilingual Translation & Marketing

Related topics : social media and business marketing webinar / social media marketing strategy / social media tips / social media promotion strategy / social media content

What Gatorade Teaches About Social Media Branding Innovation - Caroline Giegerich

In Chapter 10 of 10 of her 2010 Capture Your Flag interview with host Erik Michielsen, marketing innovator and digital strategist Caroline Giegerich shares how big brands are innovating customer relationship marketing by using large scale social media monitoring. She cites Gatorade, and its social media "war room" as an example of how a company is putting a higher priority on monitoring and engaging social media customer feedback, ideas, and exchanges. Giegerich is currently Director of...

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From: Capture Your Flag

Related topics : social media brand monitoring / social media monitoring companies / social media marketing strategy example / brands using social media / social media marketing companies

Using Social Media Webinar Invitation to Business Professionals

Using Social Media is effective in raising your profile provided you go about it with a clear strategy. This webinar on September 11th will be based around the talk "How I make Social Media work for me" from Pete Thornton-Smith.

Space is limited but simply reserve your Webinar seat now at:

https://www3.gotomeeting.com/register/161681406

Further details of Pete's business ventures can be found on the main web site at http://www.thebpasgroup.co.uk

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From: Peter TS

Related topics : business using social media / social media sites for business professionals / social media strategy / social media social media

Social Media Q&A with Gary Vaynerchuk's

Awesome Q&A with Gary Vaynerchuk in London

Gary Vaynerchuk's incredible Q&A session in London for the launch of Jab, Jab, Jab, Right Hook.

New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works.

If you like...

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From: SellandSucceedTV

Related topics : social media marketing strategy / social media expert / social media strategy

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