Caitlin Muir Interviews Founder of The Austin Grand Prix, Kevin Olsen and Kerri Olsen at SMCH9

Caitlin Muir Interviews Founder of The Austin Grand Prix, Kevin Olsen and Kerri Olsen at SMCH9 from IBM Future of Social Lounge at SxSW.

About The Austin Grand Prix: Straight off the heels of being named The Statesman Social Media Awards 2012 Overall Winner, Kerri and Kevin Olsen will discuss how they're using social media and technology to grow the sport of Formula One in the United States.

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From: socialmediaclub

Related topics : social media award

ProTrain - Basics of Marketing with Social Media - Setting Up A Twitter Account

DescriptionThis course is one of the most desired and beneficial courses in the marketing and sales field. In today’s market, social media is the new word of mouth and for marketing and sales pros to be successful it is crucial to know how to leverage these platforms. Once completed, students will have a firm understanding of how to use social media platforms in a marketing and sales capacity as well as fully understand how to use these new skills to advance their career. Whether you are a...

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From: ProTrain Edu

Related topics : social media platforms for marketing / social media marketing firm / social media courses / social media today / social media basics

Knackmap - A day in the life of a Social Media Marketer

Being great at your job means more than posting random stuff on Facebook. You are planning, creating and publishing content, monitoring social feeds, discovering new content, running ad campaigns on social and reporting on it all.

Don’t just keep up. Be a game changer.

Use Knackmap as your social media planning tool.

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From: Knackmap

Related topics : social media marketing campaign plan / social media marketing tools / social media monitoring tools / social media content / jobs in social media

The Value of Social Media at Hard Rock Hotel & Casino

Get in on the conversation, hear how Hard Rock's Internet Marketing Manager uses social media to maximize response rate, customer loyalty, and generate revenue.

Presented in partnership with the Cornell Center for Hospitality Research, view the full webcast at http://go.sas.com/r18hu5

Read a webcast summary at http://www.sas.com/reg/wp/corp/17666

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From: SAS Software

Related topics : using social media for marketing research / manage social media / marketing through social media

Community Journalism: Social Media

This is the second screencast from our FutureLearn Community Journalism course, showing you how to use social media effectively to share your content. The screencast is presented by Claire Wardle, a former Cardiff University academic, now consultant and research fellow at Tow Center who has worked with many organisations including the BBC and Storyful.

You can sign up for the course on FutureLearn: https://www.futurelearn.com/courses/community-journalism

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From: Cardiff University

Related topics : journalism and social media / social media courses / social media content

What's social media - Animate 2 Educate

What's social media?

What's out there to try?

What can I use to get by?

Terms and conditions 

What do they mean?

What shall I choose on my screen?

I've got a facebook page

Use Twitter quite a lot

How did it get that way

 Look at what we've got

I got Facebook

I got Twitter

I got snap chat

Who could ask for anything more?

I got oovoo

Instagram too

I got Linked In

Who could ask for anything more?

Once you sign up

Ts and cs ticked

Create your profile

Choose the right pic!

Check your...

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From: Rachel Orr

Related topics : social media in education

Don't buy into "magic pill" Social Media ROI calculators.

Andrew Mueller pointed me to this Social Media ROI Calculator and it is so utterly nonsensical that I couldn't help but use it as an example of what companies should be on the lookout for in terms of nicely packaged bulls**t: http://www.dragonsearchmarketing.com/social-media-roi-calculator.htm

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From: Olivier Blanchard

Related topics : social media roi calculator / social media help / social media companies / social media social

Virtual Seminar: Social Media and Inbound Marketing for B2B Companies

Pam Aungst, E-Commerce Manager for E&T Plastics, gave a presentation to the Society of Plastics Engineers (SPE) in January of 2012 about "Using Social Media and Blogging to Draw in Prospects".

The transcript of the video is available at http://bit.ly/ETtranscript, and the slide deck is here: http://slidesha.re/etsocial

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From: etplastics

Related topics : social media marketing seminar / social media marketing companies / social media management company

Internet Marketing: Reputation Management

https://webelevated.com/internet-marketing

Monitor reviews - Receive an alert the moment a review is submitted on all of the most popular review sites, including Yelp, Facebook, and Google+, as well as a ton of sites that are relevant to your specific industry (e.g., TripAdvisor, RateMD, Cars.com, etc.)

Generate reviews - Easily gather new reviews from delighted customers and ensure that negative reviews stay private.

Advanced listening - Find “mentions” from news sites, blogs and social...

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From: WebElevated

Related topics : social media monitor / social media networking sites business / social media online reputation management / social media listening platforms / social media reputation management

Travel Marketing & Social Media Case Study

This week, we have a great case study from one of Irelands best known marketing broadcasters, and multiple award winning podcaster Alex Gibson. Alex is looking at how the travel and hospitality industry have been using social media to promote themselves, and deliver unparalled customer service.

There are some great examples that could be applied to many different industries.

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From: digitalmktingschool

Related topics : travel industry using social media / travel industry social media marketing / social media marketing services / marketing through social media