vitrue
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33 selected videos
Vitrue Acquires Gaming Platform "Games That Give"
Vitrue C.E.O. Reggie Bradford interviews Games That Give C.E.O. Adam Archer regarding the recent Vitrue acquisition of Games That Give.
Vitrue is a leading social media management company that provides a variety of social media services including Facebook management tools to marketers of all sizes, from global brands to local businesses, as well as agencies.
Related topics : social media management company / social media management services / social media management tools / social media services company / social media brand management
Getting Started with Social Media from Supermarket Guru (Ep 2) - Vitrue Social Marketing Minute
Supermarket Guru discusses getting started with social media with Vitrue - One of the first social networking tools we used was Second Life. That was through the height and failure of Second life, but it really got us thinking as to what to do with technology to reach out and listen to more consumers.
Related topics : getting started in social media / social media marketing guru / social media marketing tools / social media tools / social media media
Thought Leadership and Research from Bullfrog Media (Ep 10) - Vitrue Social Marketing Minute
Thought Leadership and Social Media Research from Bullfrog Media - I have my Google Reader so I follow all my subscriptions. I turn to Brian Solis, Jeremiah Owyang, and Chris Brogan. Then the news feeds Mashable, Read Write Web, Giga Om, Index Web, etc. On a different level, just speaking with people gives me a valuable level of insight. Take your real life into the online world to get a different perspective. You'll be surprised by the insight outsiders bring to the table.
Related topics : social media for market research / social media marketing news
Social Media Cost from Bullfrog Media (Ep 3) - Vitrue Social Marketing Minute
Social Media Cost from Bullfrog Media - Clients usually think it should be free. They will spend $10,000 on radio ads or prints ads. Taking those funds and moving them over to social is something that people on top and in the middle don't like. They ask: Can't we do it for free? After we show them and prove the ROI, that's when they'll increase the allocated budget. Then you can do a lot more and have a bigger reach.
Related topics : free social media marketing / marketing through social media / social media social
Microsoft Ep. 4 - Best Facebook Campaigns - Vitrue Social Marketing Minute
Best Facebook Campaigns from Microsoft - We just completed an XP up-sell campaign in the spring. We had all the traditional mediums and a three to four month run. Within that, the social media plug in was a tech makeover contest. The idea was I bet you don't know how great Windows 7 is until you're given the tools and resources to see it with your own eyes. It was fantastic. I was really proud of the results we drove. We ran a contest on Facebook by building an app on one of our tabs. We asked...
Related topics : social media campaign ideas facebook
Social Media Publishing Platforms from Supermarket Guru (Ep 7) - Vitrue Social Marketing Minute
Supermarket Guru discusses the advantage of using a social media publishing platform with Vitrue - What Vitrue did for us was consolidate everything. With the press of a button we were able to get all of our messages out there. In fact, because of this system we are able to post more often, faster, and are able to get a huge response. We do things much better now than we could before.
Related topics : social media marketing guru
Microsoft Ep. 5 - The Future of Social Networking and Business - Vitrue Social Marketing Minute
The Future of Social Networking and Business from Microsoft - We've looked at things like location-based social and social commerce. Those are both really interesting space. I can see social commerce playing a role for us down the road, but I always like to share that I never see social's primary function being commerce. Ultimately, social is about inciting a love for a brand. We aren't focusing heavily on these two spaces right now. What I am really interested in is all the archived data...
Related topics : social business network / role of social networks in marketing / social marketing network
Barracuda Ep 9 - Successful Social Media Campaigns - Vitrue Social Marketing Minute
Barracuda discusses a successful social media campaign with Vitrue - One campaign that we did which was particularly successful was on our No Limits Tour. We went around to 60 cities with this bus. We had the attendees take photos of themselves next to the bus and upload to our Facebook page. The response was huge. A large number of people wanted to take pictures with the bus and make comments about it and what they love about Barracuda.
Related topics : successful social media campaign / successful social marketing campaigns / social media media
The Effects of Social Media on Society and Marketing
This video describes the effects of social media on society & how marketing can utilize it. There has never been a bigger force for change than technology. It changes everything about the way we live, the way we get around, the way we eat, and even the way we talk to each other. With the rise of social media, the idea of community has changed radically. It's no longer about the people around you. It's anyone, anywhere on the planet that has a shared interest. Helping brands make those...
Related topics : social media changed marketing
Barracuda Ep. 8 - Social Media Leaders to Follow - Vitrue Social Marketing Minute
Barracuda discusses social media leaders they follow - We look at a bunch of different resources. The usual suspects like TechCrunch and Mashable. We also found the the Vitrue blog is a tremendous resource. It gives tips and tidbits on how to use the product better and also ideas and best practices for social marketing efforts in general.
Related topics : social media marketing best practices / marketing through social media / social media tips