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Social media's impact on elections,Social Media's deep ...
Social Media's deep Influence in 2014 Lok Sabha Election in India,lok sabha elections 2014,Digital media, Social media,General elections,2014 elections,Facebook, twitter, google plus, linkedin, lok sabha
Parent Category: Indian Politics
Last Updated on Thursday, 22 January 2015 20:53
Social Media's deep Influence in 2014 Lok Sabha Election in India, Social media impact on elections, Detail case...
Website:
http://infoelections.com
Related topics : social media impact on indian politics / social media impact on political campaigns / social media marketing in india case study / social media impact on politics / b to b social media case study
Social Media Careers: Education Requirements and Job Info
Social Media Careers: Education...
Social Media Careers: Education Requirements and Job Info
Careers in social media require significant formal education. Learn about the degrees, job duties and additional skills to see if this is the right career for you.
Individuals interested in a career in social media often need a bachelor's degree in a field like communications, journalism, or marketing....
Website:
study.com
Related topics : new social media sites like facebook / new social media sites 2014 / new social media sites / social media sites like facebook / social media sites 2014
5 Great Examples of Social Media Marketing Super ... - SEP
5 Great Examples of Social Media Marketing Super Campaigns
Home / Social Media Marketing /5 Great Examples of Social Media Marketing Super Campaigns
5 Great Examples of Social Media Marketing Super Campaigns
Successful marketing campaigns that integrate social media have to grab an audience enabling them to engage with the brand but most importantly they need to be unique. Many brands have tried...
Website:
http://www.searchenginepeople.com
Related topics : failed social media marketing campaigns / social media marketing campaign plan / social media marketing campaign examples / social media marketing campaign / social media marketing campaign 2014
Digital & Social Media Marketing
Undergraduate Courses
Introduction to Digital Marketing Strategies MKTG 3721 (3 Credits)
This course explores the world of digital media marketing and how it impacts and is integrated along with our traditional marketing channels.� We will explore how the balance of power has shifted between brands and consumers.� Consumers are more active in the marketing process and in influencing how...
Date: 2016-11-30 16:55:40
Website:
http://www.umsl.edu
Related topics : social media marketing strategy example / social media marketing strategies / social media marketing strategy / digital media marketing strategy / digital media marketing courses
15 Must-Attend Digital Marketing Conferences in 2015 ...
Mark your calendars for these educational and inspiring events, listed here in date order.
Digital Summit Phoenix
Date: February 4-5
Location: Scottsdale
Digital Summit Phoenix is geared toward senior digital marketers, web strategists, Internet executives and creative professionals in the digital community. The 2015 event promises a super-packed agenda with discussions and insightful case...
Website:
http://www.iacquire.com
Related topics : search & social media marketing expo / search engine marketing social media / search and social media marketing for international business / social media marketing events 2015 / social media marketing events 2014
59% Marketers On Facebook Inc. (FB) Plan To Increase Their ...
With the growing social media obsession amongst internet users, marketers are increasing their social media spend to expand their brand visibility and customer base. Marketers are cleverly using innovative tactics to attract the online audience and dicing around with various paid offerings of networking sites and Facebook Inc. ( NASDAQ:FB ) is apparently gaining the greatest benefits of all...
Website:
https://dazeinfo.com
Related topics : social media marketing spend / organizations using social media marketing / using social media marketing / social media marketing twitter / social media platforms for marketing
The Most Creative And Effective Marketing Campaigns In 2016
Warc 100, an annual ranking of the world's most creative and effective marketing campaigns, has recently revealed the 100 best marketing campaigns for the years 2014-2016.
Warc 100 has chosen the marketing campaigns from more than 2,000 winners of effectiveness and other marketing excellence awards from around the world. They select campaigns based on:
Marketing that makes a difference, driving...
Website:
http://digitalagencynetwork.com
Related topics : social media marketing campaign examples / examples of social marketing campaigns / social media marketing campaign 2014 / advantages of social media marketing campaign / social media marketing campaign
Affiliate Social Media Marketing Software - LeadDyno
Affiliate Social Media Marketing
How to Encourage Social Media Sharing for Your Website & Product
Facebook, Twitter, LinkedIn. The words are so ubiquitous that they've become as much a part of our morning routines as vanilla lattes and commuter traffic. Heck, they've gotten so popular that social media now spans entire generations and continents.
That's very good news if you have an affiliate...
Website:
https://www.leaddyno.com
Related topics : affiliate marketing software social media / affiliate marketing using social media / affiliate marketing social media / new social media sites like facebook / social media sites like facebook
7 Best Practices of Cause Marketing on Social Media
Categories: Internet Marketing , Social Media
This week Twitter reported on two new campaigns being promoted by big brands on their network. One was from Clorox who is using Twitter to bring safe drinking water to Peru . The other from Budweiser, promoting responsible drinking to millennials . While the former may seem more altruistic than the latter, we nonetheless see two recent examples of...
Website:
http://www.standardmarketing.com
Related topics : social media cause marketing / social media marketing campaign examples / social media marketing campaign plan / social media marketing campaign 2014 / social media marketing campaign
Social Media and Commercial Real ... - Urban Land Magazine
UL: Who should be running a company's social media presence? PR team? Marketing team? IT team? Interns? Or a combined effort?
Devine: Many companies hand over the keys to the kingdom to interns, since they are often younger and more familiar with using social media. However, inexperienced staff members may not recognize inappropriate content before blasting it out to thousands of...
Website:
http://urbanland.uli.org
Related topics : companies that use social media marketing effectively / companies that use social media effectively / social media management company business plan / new social media sites like facebook / social media sites like facebook
10 Most Visited Social Media Sites In Australia In 2014 ...
10 Most Visited Social Media Sites In Australia In 2014
10. Pinterest Pinterest, the virtual pin board or idea board, has recently added a lot of social capabilities to its platform, including the option to send pins to friends and a chat...
http://www.businessreviewaustralia.com/top10/1478/10-Most-Visited-Social-Media-Sites-In-Australia-In-2014
<p><strong>10 Most Visited Social Media Sites...
Website:
http://www.businessreviewaustralia.com
Related topics : new social media sites 2014 / social media sites australia / social media sites 2014 / top 100 social media sites 2014 / social media sites list 2014
2017 Social Media Conferences - digimarcon.com
Home » 2017 Marketing Events » 2017 Social Media Conferences
Welcome to the most comprehensive 2017 Social Media Conferences Guide online!
Your number one resource to find the best, top voted, must-attend social media conferences for 2017 . If you know of an event that is not in the list below, please submit that event to us so we can add it to the list. If you have attended any of...
Website:
http://digimarcon.com
Related topics : emerging social media 2017 / social media strategy 2017 / social media marketing conferences / social media marketing events 2014 / social media marketing events
Social Media's Influence On Buying Behavior - SEO Agency
in Social Media by Russ Carpenter
Buying something new used to be easy: Decide which option ticks all the boxes, find a vendor, spend.
Not anymore. In a permanently connected world, things are no longer that simple; second opinions -- as many as you want -- are available on demand, and buyers are taking note. Whatever you're buying, whether for personal or business use, chances are one of your...
Website:
http://www.digitalcurrent.com
Related topics : companies that don't use social media effectively / companies that use social media effectively / companies that use social media marketing effectively / benefits of using social media for business / social media branding for business
Understanding the role of organic vs paid social media ...
Understanding the role of organic vs paid social media
May 26, 2016
By James Gurd
Social media strategy and planning essentials series
The social media landscape is constantly evolving. New networks rise to prominence (e.g. Snapchat), new technology increases user participation and real-time content (e.g. Periscope) and existing networks enhance their platform and product (e.g. Facebook,Twitter,...
Date: 2017-03-10 06:30:16
Website:
http://www.smartinsights.com
Related topics : organizations that use social media effectively / sports organizations using social media / news organizations using social media / organizations using social media marketing / organizations using social media
Why Social Media Advertising Is Set To ... - Marketing Land
Social media advertising has come a long way in a relatively short period of time. When Facebook launched its first advertising option in May 2005, no one could have predicted that social media advertising revenue would be estimated to reach $8.4 billion in 2015,�just ten years later.
Online advertising is a natural choice for modern businesses, but after the decline of the banner ad ,...
Date: 2017-03-10 00:06:02
Website:
http://marketingland.com
Related topics : social media advertising spend / social media advertising campaigns / social media advertising effectiveness / social media advertising / four types of social media users
Social Media Platforms 2015 [Research] - Heidi Cohen
Social Media Platforms 2015 [Research]
Posted on May 27, 2015 by Heidi Cohen in Social Media | 2 Comments
Pin It
Use Social Media To Reach The Right Audience For Your Business
As a marketer, understand what your peers are doing on various social media platforms to maximize your business results.
Social Media Examiner does the marketing community a great service by assessing how marketers use the...
Website:
http://heidicohen.com
Related topics : new social media sites like facebook / best social media campaigns 2015 / social media sites like facebook / travel industry using social media / new social media websites 2015
How To Create A Social Media Marketing Plan In 6 Steps
HootSuite Twitter Facebook LinkedIn Google +
So you need to create a social media marketing plan. No easy task, right? Many of us struggle to iron out exactly what that is, let alone how to build one from scratch.
Put simply, every action you take on social networks should be a part of a larger social media marketing strategy. That means every post, reply, like, and comment should all be guided...
Website:
https://blog.hootsuite.com
Related topics : direct marketing media plan / marketing communications media planning / online media marketing plan / list of social media websites 2014 / new social media sites like facebook
All the Social Media Advertising Stats You Need to Know
HootSuite Twitter Facebook LinkedIn Google +
It feels like every month a social network unveils a new social media advertising tool. Facebook, Twitter, and LinkedIn have long planted their flags in this territory, while Instagram, Pinterest, and Snapchat are quickly gaining ground. This explosion in advertising options has left a lot of brands trying hard to play catch-up.
If you're still not...
Website:
https://blog.hootsuite.com
Related topics : social media ad spend 2014 / social media ad spend 2017 / social media ad spend 2016 / social media advertising companies / social media advertising campaigns
The Social Media Advertising Guide for Twitter, Facebook ...
Written by Matthew Kammerer
Sep 30, 2014 Last updated: Jan 29, 2016 8 minutes to read
When it comes to planning where to spend your marketing budget effectively, advertising on social media is one of the most sound investments you can make.
I often speak to marketers who are just getting started with online advertising, and I offer the same advice at the start of each call. Advertising is...
Website:
https://blog.bufferapp.com
Related topics : social media advertising campaigns / social media advertising effectiveness / social media advertising spend / benefits of social media advertising / social media advertising companies
7 Important Social Media Analytics Tools for Online Retailers
7 Important Social Media Analytics Tools for Online Retailers
August 29, 2014
No Comments
Retailers: if you're not using social media as a marketing avenue, you're missing out.
In recent years, social media has become both a source of retail inspiration and a catalyst for driving sales and website traffic. Many ecommerce sites are reporting " higher conversion rates " from customers referred by...
Website:
http://www.receptional.com
Related topics : using social media as a market research tool / free social media analytics tools 2014 / social media analytics tools 2014 / social media analytics tools open source / social media analytics tools free
Marketing buzz - Wikipedia
Strategies[ edit ]
Some of the common tactics used to create buzz include building suspense around a launch or event, creating a controversy, or reaching out to bloggers and social media influencers. Social media participants in any particular virtual community can be divided into three segments: influencers, individuals, and consumers. Influencers amplify both positive and negative messages to...
Date: 2017-02-19 12:09:41
Website:
https://en.wikipedia.org
Related topics : companies that use social media marketing effectively / social media marketing strategy example / social media marketing success stories / using social media as a market research tool / social media marketing strategies
SF Media - Web Marketing and Web Development Agency ...
Ad Spend Managed (Per Month)
100%
We build lasting relationships with our clients
through hard work and excellent service
Some examples of the work and projects
we've been involved in recently
Thorntons
<div class="w-portfolio-item-details-content-preview"> <img src="http://sf.media/wp-content/uploads/2015/06/thorntons1.jpg" alt="Thorntons"> </div> <div...
Website:
http://sf.media
Related topics : search engine marketing social media / social media content management system / social media management services cost / social media management services / social media online marketing
Our 13 Best Social Media Marketing Tips EVER! | WordStream
Home : Blog : Our 13 Best Social Media Marketing Tips EVER!
Our 13 Best Social Media Marketing Tips EVER!
Last updated: Nov 29, 2016
Social Media
Just like the audiences you're hoping to target on Facebook and Twitter, there's no one-size-fits-all approach to social media marketing . The strategies and techniques at your disposal are almost as varied and diverse as the types of people to whom you...
Date: 2017-03-10 06:09:45
Website:
http://www.wordstream.com
Related topics : social media market opportunity / post social media strategy / companies that don't use social media effectively / social media campaign ideas facebook / social media optimization tips
Social Media ROI: Best FREE tools for 2014
There are many social media metrics tracking tools on the market. While there are numerous paid services, there are also plenty of free options to improve your social media ROI. Unfortunately, there is not one comprehensive tool for everything you will need. At SocialNicole we use a mix of paid and free metrics tools for tracking our clients' channels. Here are the best free tools for...
Website:
http://socialnicole.com
Related topics : free social media analytics tools 2014 / free social media tools 2014 / social media analytics tools free / free social media marketing tool / social media sentiment analysis tools free
Does agenda setting theory still apply to social media?
Sorin Adam Matei 27 Comments Agenda-setting theory , Business , Donald Shaw , Mass media , Maxwell McCombs , McCombs , media , new york times , Newspaper , Public Opinion Quarterly , Purdue University , Research , Services , Social Media , Social Media Course , united states , Washington Post
Does the old fashioned newsroom still matter? Image via Wikipedia
This is a learning module for the...
Website:
http://matei.org
Related topics : social media audiences differ from those of traditional media because / social issues in media and information / social work issues in the media / social issues in the media today / social media issues in society
The Many Types Of Marketing - Design And Promote
The Many Types Of Marketing
Nov 05, 2014
(4 Comments)
Lots of people are talking about all the new forms of marketing a company can pursue. It's true, certain traditional marketing has been around for a long time and is still used today, but with the Internet now playing such a huge role in any company's success, people are coming out with more and more ways to market their products or services....
Website:
http://www.designandpromote.com
Related topics : companies that use social media marketing effectively / social media market research companies / social media marketing companies / online media marketing companies / difference between internet marketing and social media marketing
16 Social Media Icons That You Must ... - ClearEdge Marketing
CLEAREDGE BLOG: FROM THE EDGE
16 Social Media Icons That You Must, Should and Might Know
0
I was recently watching one of my favorite shows, Suits on the USA Network, and found myself questioning some of the social entertainment icons in one of their ads (below)--which is part of the network's newly launched campaign to integrate content and social chatter . As someone who is fully engaged in...
Website:
http://www.clearedgemarketing.com
Related topics : social media icon set 2014 / social media link icons / free social media icons / social media icon sets / best social media icons
25 Direct Marketing Statistics: Direct Mail Works | Compu ...
Posted on July 17, 2014 by Compu-Mail
With the rise of email and social media, many leap to declare print and direct mail "dead." But don't let them fool you! These 25 Direct Marketing Statistics prove that direct mail is still alive and well, and is above all a profitable and worthy component of your integrated marketing strategy. (Want more stats? We've added new direct mail stats for 2015 and...
Website:
http://compu-mail.com
Related topics : direct marketing media strategy / direct marketing media types / social media marketing small business / direct marketing media / social media marketing campaign cost
Microsoft Social Listening - CRMsearch.com
Best of Convergence--Dynamics CRM Updates
�
Microsoft Social Listening
The Subra release has been renamed Microsoft Social Listening. This product is largely the reincarnation of the March 2013 NetBreeze acquisition and the subsequent rewrite which was needed to transition the product from open source software to Microsoft technologies. Later the product will blend integration and features from...
Website:
http://www.crmsearch.com
Related topics : social media listening strategy / social media listening tools / social media listening / microsoft social media strategy / microsoft social media marketing
12 B2B Social Media Case Studies - Online Marketing Blog
Lee Odden ��� B2B Marketing , Content Marketing
Content Marketing has long been a staple for the�B2B Marketing world�with an increased boost in popularity due to changes in consumer information discovery and consumption. Over 90% of B2B marketers are using content marketing according to CMI and MarketingProfs . Far more research is conducted�before sales contacts are made providing...
Website:
http://www.toprankblog.com
Related topics : b2b social media marketing / social media b2b marketing metrics / b2b social media case studies / social media marketing program / 12 steps to social media marketing success
Marketing Trends for 2014 and into 2015 - Smart Insights ...
So, it seems as if the three core areas of investment in marketing for 2014 are likely to continue to be Mobile and Content Marketing and Big Data in many businesses. The most significant change is in mobile marketing where there is a decline in popularity, perhaps suggesting a realisation of the difficulty of encouraging customers to buy rather than browser via this channel.
But, I would like...
Website:
http://www.smartinsights.com
Related topics : social media marketing trends 2014 / social media marketing trends 2013 / social media marketing future trends / social media marketing trends 2015 / latest trends in social media marketing
Marketing Intelligence, Marketing Practices, Resource ...
The State of Global Programmatic
Having transformed advertising markets and practices within the U.S., the programmatic revolution is already well underway in the rest of the world. Using data and interviews, this white paper explores the state of global programmatic today, including the strategies and tools that will help marketers drive growth.
Social Media: What You Need to Know to...
Website:
http://brandedcontent.adage.com
Related topics : social media marketing strategy steps / social media marketing strategies / social media marketing strategy / online media marketing strategy / free social media marketing tool
Inequality, jobless youth and social media will be a ...
Inequality, jobless youth and social media will be a combustible mix for 2017
Andrew Hammond
More
The United Kingdom voting to leave the European Union. The election of Donald Trump as US president. The rejection of Italian PM Matteo Renzi's constitutional referendum. All of these events have contributed to the view that 2016 was a pivotal year in the growing anti-establishment,...
Website:
http://www.smh.com.au
Related topics : social class inequality in media / social inequality in the media / role of media in social development / social issues in media economics / political social media
Facebook like button - Wikipedia
The Facebook like button can be vulnerable to likejacking , a form of clickjacking that makes users "Like" content they did not intend to. [24]
Use on other social networks[ edit ]
Rembrandt Social Media has sued Facebook, claiming that the like button violates two patents granted to Joannes Jozef Everardus van Der Meer in 1998. [25]
In February 2013, legal action was brought against Facebook by...
Date: 2017-03-08 16:17:56
Website:
https://en.wikipedia.org
Related topics : social media sites like facebook / make your own social networking site like facebook / social media network marketing services / benefits of using social media for business / organizations using social media marketing
Asia Media - Wikipedia
6 References
Asia Media TV[ edit ]
Asia Media TV, better known as AMTV, is Asia Media's flagship channel and is shown on its Transit-TV network. Contents include weekly programs on sales, marketing, technology, regional developments and news. According to Nielsen Research , AMTV has a daily viewership of 1.24 million. [6] AMTV participates in two way conversations that occur within the context of...
Date: 2017-02-21 14:54:14
Website:
https://en.wikipedia.org
Related topics : asia media and marketing group / social media in asia / media one marketing group / 37 media and marketing group / media and marketing group jobs
How to Write a Marketing Resume Hiring Managers Will ...
August 12, 2016 // 8:00 AM
How to Write a Marketing Resume Hiring Managers Will Notice [Free 2017 Templates + Samples]
Tweet
It's ironic, but despite knowing how to sell products and services, so many marketers have a hard time selling themselves. It can often be difficult to turn the spotlight inward, but creating a standout resume is a skill all marketers need to perfect if they want to grow...
Website:
https://blog.hubspot.com
Related topics : social media marketing resume template / digital and social media marketing manager job description / social media marketing resume skills / social media marketing resume sample / social media marketing manager job description
16 Surprising B2B Lead Generation Statistics - Capterra Blog
The latest business-to-business marketing advice for software companies
16 Surprising B2B Lead Generation Statistics
Published
by Caroline Malamut in B2B Marketing
Share This Article
In Capterra's latest marketing survey, we asked B2B software marketers which topics they wanted to learn more about in 2014. Lead generation was the second most popular response, trailing only SEO in terms of topics...
Website:
http://blog.capterra.com
Related topics : social media b2b marketing metrics / b2b social media marketing / b2b social marketing / one source media and marketing / companies that use social media marketing effectively
Bring It Online - Branding, Advertisement and Cataloging ...
Get in Touch
Digital Marketing At Bring It Online - A Passion not A Profession
No doubt, many fabricators have plenty of potential in terms of manufacturing great products. But, fail to find an authentic platform to sell that merchandise and generate good revenues. What if you get a readymade solution for all your E-commerce needs at one platform? Yes, it is quite possible when at� Bring It...
Website:
http://www.bringitonline.in
Related topics : social media online marketing / online media marketing strategy / digital media marketing agency / online media marketing plan / online reputation management services for small business
2016 Global Content Forum Hong Kong - web.transperfect.com
International Search Engine Optimisation (ISEO)
Social media and mobile localisation
Global customer support/customer service
The value of content in a new language
Optimising content for translation/print
Coordination of multi-department and enterprise-wide translation strategies
Combining third-party vendor resources with internal language resources
FAQ
If you have any other questions or...
Date: 2016-09-01 14:34:17
Website:
http://web.transperfect.com
Related topics : search and social media marketing for international business / social media marketing trends retail / search engine marketing social media / social media marketing degree online / master in digital & social media marketing
J&J Tries Social Media Transparency to Woo Milliennials ...
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Related topics : ad age social media / social media marketing campaign plan / social media advertising campaigns / advertising age social media / social media transparency
Advertising, Promotions, and Marketing Managers ...
Advertising, promotions, and marketing managers
9%
Advertising, marketing, promotions, public relations, and sales managers
7%
Note: All Occupations includes all occupations in the U.S. Economy.
Source: U.S. Bureau of Labor Statistics, Employment Projections program
Employment of advertising and promotions managers is projected to grow 5 percent from 2014 to 2024, about as fast as the average for...
Website:
https://www.bls.gov
Related topics : internet advertising and social media as a marketing communication tool / health promotion social marketing campaign / marketing public health strategies to promote social change / marketing communications and media management / media marketing manager
Snyder's-Lance, Inc. - Annual Report
Snyder's-Lance, Inc., a North Carolina corporation, was formed from the merger of Lance, Inc. ("Lance") and Snyder's of Hanover, Inc. ("Snyder's") in 2010 ("Merger"). We are a national snack food company with category-leading brands, an expansive Branded product portfolio, complementary manufacturing capabilities and a national distribution network. Our brands include Snyder's of Hanover ® , the...
Website:
http://ir.snyderslance.com
Related topics : companies that use social media marketing effectively / product social marketing / using social networks for marketing / social media marketing for business schools / social media marketing ideas for business
Online Marketing Resources, Marketing Strategies - Market ...
See all Marketing Smarts Podcasts
Market Research online seminar broadcasts from the best minds in marketing
Tune In to the Voice of the Competitor
Broadcast on Mar 5, 2015 with Sean Campbell
In this PRO seminar, we'll cover strategies and tactics you can use to go beyond the voice of customer (VOC) research and move into voice of the competitor (VOTC) research. We'll explain how to tap into the...
Website:
marketingprofs.com
Related topics : using social media as a market research tool / advantages of using social media for market research / using social media to conduct market research / using social media for marketing research / social media market research tool
Top Social Media Conferences in 2015 - Firebrand Group
Where: Tampa Marriott in Tampa, Florida
Cost: $1,097- $1,697
Speakers: Jessica Randazza of Dannon, Daina Middleton of Twitter, Karianne Stinson of Priceline
Conference Hashtag: #SocialFresh
2) INBOUND
INBOUND's purpose is to provide the inspiration, education, and connections you need to transform your business. With four days of inspiring events filled with Inbound experts, innovative talks, and...
Website:
http://www.firebrandgroup.com
Related topics : social media marketing events 2015 / digital media marketing strategy / social media marketing events 2014 / digital media marketing plan / social media marketing events
24 Things to Consider When Designing and Developing a ...
March 05, 2014 Seth Rand
From functionality and appearance to navigation and coding integrity, a lot goes into creating an eye-catching, user-friendly website. It doesn't end there, either. Web developers and designers must work together to produce websites that will be located by search engines, engage customers, and stimulate conversions. Whew! That's a lot of pressure. Fortunately, the...
Date: 2017-03-10 08:19:18
Website:
http://www.socialmediatoday.com
Related topics : social media website business plan / best social media websites for businesses / social media share buttons for website / best social media website design / best social media website integration
Digital Advertising Spending to Catch Up With TV by 2019 ...
Digital Advertising Spending to Catch Up With TV by 2019
Kelly Gilblom
Global spending on digital advertising is forecast to increase 15 percent next year, buoyed by mobile and social media campaigns, and is projected to equal outlays for television by 2019.
Digital expenditures in 2015 will reach $163 billion, or 30 percent of total ad spending, according to Magna Global, a media research unit...
Website:
bloomberg.com
Related topics : social media ad spend 2014 / social media ad spend 2017 / social media ad spend 2016 / social media ad spend / social media advertising spend
Westpac missed a big social media opportunity by failing ...
Link
Illustration: John Shakespeare
Westpac did not impress the Twitterati with its recent social media campaign which culminated in the vaguely detailed announcement on Wednesday of its tie up with Airbnb to aid the Australians with the home ownership process.
The campaign, called "Spare, Spare Room" included lame tweets from Westpac's corporate account like: What if there was @airbnb_au?...
Website:
http://www.smh.com.au
Related topics : missed social media opportunity / failed social media campaigns 2012 / failed social media campaigns 2014 / failed social media marketing campaigns / failed social media campaigns
47 Resources