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Global marketing - Wikipedia
Worldwide competition[ edit ]
One of the product categories in which global competition has been easy to track in U.S. is automotive sales. The increasing intensity of competition in global markets is a challenge facing companies at all stages of development in international markets. As markets open up, and become more integrated, the pace of change accelerates, technology shrinks distances...
Date: 2017-03-05 15:56:19
Website:
https://en.wikipedia.org
Related topics : social and cultural factors affecting international marketing / social and cultural factors in international marketing / media marketing intern / marketing international / companies that use social media marketing effectively
Pikle social media marketing, web design, performance ...
What social media platforms do you manage?
The internet has over 3 billion users and 2.3 billion are active on social media with an average of 5+ social media accounts. The world at work is changing and there is more noise than ever suppressing your message. Our team works with you to create visually engaging content to reach, engage and connect with your target audience and showcasing your brand. We currently work with clients utilizing Facebook, Instagram, Twitter, SnapChat, YouTube, LinkedIn and are always watching new platforms (i.e. Periscope, WhatsApp, Line, YikYak) to determine new opportunities...
Website:
http://pikle.buzz
Related topics : 3 types of social media users / social media platforms for marketing / internet social media marketing services / social media internet marketing / best social media website design
Top 14 Benefits of Social Media Marketing - SiteProNews
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There's a lot of fuss surrounding social media these days. If you still haven't jumped on the bandwagon and aren't sure why so many people are making such a big deal about it, here are 14 benefits of social media for your business and you from Success magazine.
For Business:
Establish a Brand and Raise Awareness
Since the majority of the population is already visiting social media sites...
Website:
http://www.sitepronews.com
Related topics : search engine marketing social media / new social media sites like facebook / social media sites like facebook / social media networking sites business / benefits of social media marketing for business
Key Findings from U.S. Digital Marketing Spending Survey, 2013
Marketing leaders have secured bigger budgets to define markets and attract, acquire and retain customers. Yet, increased funding is a double-edged sword. It brings new opportunities but puts more pressure on marketers to deliver and prove a return on the investments. Use our seven key findings to benchmark your marketing budgets...
Website:
http://www.gartner.com
Related topics : marketing digital / digital media marketing agency / digital media marketing meaning / digital media marketing definition / digital media marketing plan
Online Social Media and Networks: Impact on Marketing Practice
Online social media and networks have a growing role in marketing, which has important implications for how consumers, channels, and companies perform. In social media settings, consumers provide online feedback about products, and this feedback is visible to other agents, including other consumers, channel partners, competitors, and investors. Moreover, there is inherent variety in the way the...
Website:
https://www.ama.org
Related topics : social media online marketing / social media network marketing services / social media network marketing / companies that use social media marketing effectively / social media marketing best practices
Storytelling: Cornerstone of Social Media Marketing Success
Click here to download our FREE Crazy Value Twitter Cheat Sheet. Prepared for a real client, real data, real expertise!
Many social media efforts fail for lack of good content
A large part of social media success is not created directly on the various different social networks. It is created on your own site, on your own blog. It is the content, which you need to play the social networks to your...
Date: 2017-03-10 07:26:14
Website:
https://blog.thesocialms.com
Related topics : social media marketing success stories / social media marketing ideas for business / articles on social media marketing for business / free social media marketing online course / free social media marketing courses
HNN - Top hotel brands share social media tactics
Top hotel brands share social media tactics
28 DECEMBER 2012 7:47 AM
Executives from Marriott Hotels & Resorts, Hilton Hotels & Resorts and Best Western International shared the strategies that helped them dominate the social media landscape in 2012.
REPORT FROM THE U.S.--As social networks evolve and consumers' online patterns continue to shift, brands consistently must adapt...
Website:
http://www.hotelnewsnow.com
Related topics : hilton hotel using social media / top hotels using social media / social media branding strategy / brands using social media / social media brand monitoring
8 Characteristics of a CEO With a Great Reputation ...
Those are among the conclusions of a new CEO Reputation Survey by public relations firm Weber Shandwick, whose respondents included 1,700 senior executives across 19 countries.
What are the elements of a solid reputation that can elevate a CEO or company owner and, thus, his company? The executives surveyed offered up this list of 8 characteristics that help determine the difference between a...
Website:
http://chiefexecutive.net
Related topics : reputation of a company / social media marketing companies / social media services company / social media company / social media companies
SF Media - Web Marketing and Web Development Agency ...
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PRUnderground - Social Media Press Releases | SEO ...
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How Deloitte Uses Social Media to Recruit [CASE STUDY]
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How Deloitte Uses Social Media to Recruit [CASE STUDY]
Did you know that the Netherlands is one of the most advanced country in the world in terms of social media? The Twitter and LinkedIn penetration is one of the highest in the world, almost everyone is on LinkedIn or uses Twitter when taking the total work force into consideration.
Deloitte in the Netherlands has around 4,600 employees...
Website:
http://linkhumans.com
Related topics : using social media for recruitment / b to b social media case study / brands using social media / social media strategy for recruitment / social media branding strategy
Social Media Marketing Apps to Save You Hours - nimble.com
Social media management isn't just about posting and liking. If you are a small business owner or a community manager, your daily routine�includes tasks such as social listening for mentions about your brand, engaging with your community, influencers, bloggers, and creating a curating content.�I have written this article to share my experience with managing multiple social media accounts and...
Website:
nimble.com
Related topics : social media listening tools free / social media listening tools / free social media marketing apps / social media marketing apps / social media management tools
The Legal Implications of Social Networking: The Basics ...
Posted in ECPA, Social Networking
We are in the midst of a communications revolution. Use of social media for communication purposes continues to grow, while "old school" messaging media like email is on the decline . Facebook reportedly has reached 700 million users worldwide and is putatively valued at $50 billion dollars. Advertising revenue expected to be generated from social media is...
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http://www.infolawgroup.com
Related topics : social media activism criticism / new social media sites like facebook / new social media sites / benefits of social media for small businesses / 3 types of social media users
Which Social Networking Website Should I Join?
Which Social Networking Website Should I Join?
If you visit webmaster forums one of the more common questions when it comes to social networking, social media and social bookmarking is "Which social network (social bookmarking, social media) site should I join". The short answer: The one where your target market is. (smiles)
Credit: Laurel Papworth and Gary Hayes
Entering into the online social...
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http://www.webpagemistakes.ca
Related topics : social media networking sites list / social media network sites / social media networking sites business / how many people use social networking sites / business use of social networking sites
Social Media Marketing and World Events: World Cup Brands ...
Social Media Marketing Success
Presence was more important than status when it came to marketing video campaigns surrounding the World Cup. While not an official sponsor of the tournament, Nike surpassed Adidas as the most-viewed brand of the World Cup . According to Visible Measures, the company produced eight campaigns that generated a total of 240.6 million views.
Nike's campaigns successfully...
Website:
tintup.com
Related topics : social media viral marketing campaign / social media marketing events 2013 / social media marketing current events / social media marketing events / social media marketing campaign plan
SMO/SMM Services, Social Media Optimization Services ...
o Video and photo sharing
o Contributing to RSS feeds
» Viral Marketing :
Viral marketing, this a technique of Search Engine marketing by which one can popularize an idea/product or service on Internet through submitting relevant information multiple times about a website on WEB 2.0 sites. According to Wikipedia "Viral marketing and viral advertising are buzzwords referring to marketing...
Date: 2014-02-01 11:29:14
Website:
http://www.sibzsolutions.com
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Market Intelligence - dobney.com
Building Customer knowledge
Market Intelligence
Market Intelligence describes the set of activities that provide a company with a view of a market using existing sources of information to understand what is happening in a market place, what the issues are, what competitors are doing, what customers or consumers are doing (eg social media) and what the likely market potential is for new products...
Date: 2016-12-09 17:12:55
Website:
http://www.dobney.com
Related topics : social media monitoring for market research / companies that use social media marketing effectively / using social media as a market research tool / using social media for marketing research / social media market research companies
10 Free Tools For Monitoring Your Brand's Online Reputation
I love this list! As the brand manager for the talent acquisition team at Vocus (follow @VocusCareers), I am constantly monitoring what is said about our company as an employer. It's great to know there are many free tools in addition to what I already use. I noticed that TwiLert isn't mentioned, that's what I use to monitor mentions of Vocus related to our employer brand. Is that because Twitter...
Date: 2017-03-10 05:31:37
Website:
https://www.socialfresh.com
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10 Tips for Avoiding Ethical Lapses When Using Social Media
10 Tips for Avoiding Ethical Lapses When Using Social Media
Christina Vassiliou Harvey, Mac R....
Website:
http://www.americanbar.org
Related topics : new social media sites like facebook / social media sites like facebook / social media sites for business professionals / issues associated with the use of social media tools and applications / social media for lawyers
Just What Is Social Media Integration? - Adotas
Just What Is Social Media Integration?
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ADOTAS - It has become ever-more apparent in recent months, with the launch of Google's own social network and the epic battle that it inaugurated among all the major platforms, that social media has become an important part of our daily lives. It's where we connect with peers, business and personal, where we keep in contact with family,...
Website:
http://www.adotas.com
Related topics : integrated marketing communications social media / social media platforms for marketing / types of social media platforms for business / social media network where friends share / social media integration
Best Media Monitoring Tools for Public Relations: Top 100
Hundreds of media monitoring tools are available online. But finding the right ones can be challenging. Many are difficult to find, others cost more than you want to pay, and still others aren't worth the time it takes to look for them. So what's a media monitoring fool to do? As it used to say in the Mighty Man cartoons (look it up), "Here we are to save the day!"
We put our pointed little head...
Website:
http://everything-pr.com
Related topics : new social media sites like facebook / new social media sites / social media management system free / social media management system / best social media campaigns 2015
How to Use Social Media As a Candidate Magnet
Organisations are increasingly using social media as a recruitment tool to help promote job vacancies, and it can be particularly effective at reaching up-and-coming talent. This isn't surprising when you consider that recent research showed that 86 per cent of people in the first 10 years of their career are likely to use social media in their job search.
As recruitment consultants, we've...
Website:
http://theundercoverrecruiter.com
Related topics : using social media for recruitment / using social media as a market research tool / business using social media / companies that use social media marketing effectively / companies that use social media effectively
5 Examples of Great Social Media Marketing ~ Creative ...
Most people think of social media as a tool for stimulating conversations between people, whether they're individuals or groups. Social media marketing expands on this idea by stimulating website traffic and sales by using social media to attract users to the brand. Facebook, Twitter, Google+ and Pinterest are all examples of social media sites, but Twitter seems to be the one that allows for the...
Website:
https://creativemarket.com
Related topics : creative social media marketing ideas / social media marketing ideas facebook / creative marketing social media / social media marketing twitter / social media marketing ideas
Six social-media skills every leader needs | McKinsey ...
The dynamics of social media amplify the need for qualities that have long been a staple of effective leadership, such as strategic creativity, authentic communication, and the ability to deal with a corporation's social and political dynamics and to design an agile and responsive organization.
Social media also adds new dimensions to these traits. For example, it requires the ability to create...
Website:
http://www.mckinsey.com
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How Much Does it Cost to Outsource Social Media Marketing?
Digital PR, social media and content marketing for startups and small businesses.
How Much Does Social Media Marketing Cost?
| costs of social media marketing , marketing with facebook , marketing with Twitter , online PR , online pr agencies , Online PR agency , social media marketing , Web content writing
The question that we get most often about social media marketing is how much it costs --...
Website:
http://www.contentfac.com
Related topics : digital media marketing strategy / direct marketing media strategy / online media marketing and advertising magazine / online media marketing and advertising / online media marketing strategy
Social Media Press Release 2.0 - SHIFT Communications PR ...
Back in 2006, SHIFT Communications pioneered the first social media press release . It was super-cool, with links to other sites, shorter media snippets, recommendations for social network posting, multimedia, and more, well ahead of its time. But that was years ago; is the social media press release still relevant?
In some ways, the answer might surprise you: the Social Media Press Release isn't...
Website:
http://www.shiftcomm.com
Related topics : social media press release distribution / social media press release / social media news release format / social media photo release form / social media release form
How South Africa Uses Social Media | Inbound
You are here: Home / Social Media / How South Africa uses social media
How South Africa uses social media
February 10, 2014
by Kelly Smith Ossaga Leave a Comment
Towards the end of 2013, World Wide Worx and Fuseware released their latest statistics on the state of social media in South Africa: The most popular platforms, and how subscribers are using them to communicate.
While some of the results...
Website:
http://inbound.co.za
Related topics : africa social media / using social media marketing / brands using social media / business using social media / social media marketing strategies
Social Media: A Buyer's Journey - Steady Demand
We hear it every day. We are trying to do Social Media, BUT...
The CEO does not see the ROI...
The CFO wants to know how many sales are coming from this line item...
Marketing demands to know why resources are allocated to this or that channel...
Support -- Well, they seem to be happy.
The challenge is drawing a correlation to sales, even with traced shortened links. Savvy marketers know how to...
Website:
https://www.steadydemand.com
Related topics : social media and the buyer's journey / social media buyers guide / social media marketing buyers / social media buyers / social media branding strategy
MRA Guide to the Top 16 Social Media Research Questions ...
MRA and IMRO published this simple guide to Social Media Research (SMR) in 2010 in order to help researchers identify and find answers to the most important questions to SMR techniques.
Introduction
Social networks engulf everyday life. They represent a place to share news, ideas and information of all kinds. The connections made among people in these networks, and the resulting information...
Date: 2017-03-10 06:55:54
Website:
http://www.insightsassociation.org
Related topics : location based social media sites / advantages and disadvantages of using social media for market research / using social media as a market research tool / using social media to conduct market research / disadvantages of using social media for market research
How to Create Social Media Buttons for All the Top Social ...
October 6, 2016 // 8:00 AM
How to Create Social Media Buttons for All the Top Social Networks
Tweet
Social media is an extremely valuable tool for promoting your marketing content.
But with so many social networks providing their own individual content sharing and follow buttons, it's often difficult to know which social media button to use for what purpose.
To address this, we've put together a...
Website:
https://blog.hubspot.com
Related topics : new social media sites like facebook / top social media websites 2016 / social media sites like facebook / creating a social media website / top new social media websites
The Best Social Media Management & Analytics Tools of 2017 ...
Let's say you're in marketing ; you're possibly tasked with being the entire department. You're a power user but not a social media expert. With all of the hype surrounding social media marketing, it's still important to take the time to educate yourself on the basics. Find out what data will be useful and then find a tool that delivers it. Don't try to tailor your company's social media program...
Website:
http://www.pcmag.com
Related topics : social media analytics tools free / social media analytics tools / free social media tools for small business / social media tools for business professionals / free social media tools for business
5 Ways To Improve Your Company’s Image | The VAR Guy ...
Below are five simple, but important, ways organizations can shore up their brand image and create a positive reaction.
Active Social Media Presence: Every company in the modern world needs a social media presence. This is more than just throwing up a Facebook or LinkedIn page or sending out self-promoting Tweets on occasion. Social media allows for targeted groups and interaction. Someone inside...
Date: 2017-03-10 10:19:07
Website:
http://thevarguy.com
Related topics : social media market research companies / social media marketing companies / social media services company / social media company / social media companies
Music Marketing - View Maniac
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The Online music marketing and promotion industry is changing fast. We provide the most relevant technologies that will get your brand to the next level. We approach each artist with a new strategic digital music distribution service, social media and marketing plan that is guaranteed to work. We have the industry secrets to build a real fan base for any artist.
Music Marketing
Brand...
Website:
http://www.viewmaniac.com
Related topics : social media marketing companies for music / social media network marketing services / social media marketing optimization services / social media brand building / social media marketing services
Digital Marketing Archives – Marketing Teacher
Digital Advertising
Digital Advertising
Digital advertising, also known as online advertising or Internet advertising, is essentially using the online opportunity to communicate marketing messages to consumers or visitors. There are many new and emerging formats for digital advertising, although it is commonly accepted that it would include e-mail marketing, search engine marketing, social media...
Website:
http://www.marketingteacher.com
Related topics : digital media marketing meaning / digital media marketing plan / digital media marketing strategy / digital media marketing courses / online media marketing and advertising magazine
Barriers and Benefits: Changing Behavior Through Social ...
Stakeholder Engagement
Promoting behavior change is something that Lifebuoy knows well. Launched in 1894 by William Level in the UK as the Royal Disinfectant Soap to stop cholera in Victorian England, it went on to be known as the "red soap" throughout the twentieth century. Back in the early days, Lifebuoy launched programs in schools showing children the importance of handwashing at key...
Date: 2017-03-10 07:06:57
Website:
http://www.sustainablebrands.com
Related topics : social marketing strategies for changing public behavior kotler / social marketing strategies for changing public behavior pdf / social marketing strategies for changing public behavior / marketing public health strategies to promote social change / community based social marketing steps
stwi - Website Design Ahmedabad, Web Design Company ...
Internet Maketing (SEO Company) - Gaurenteed SEO services such as search engine marketing, web promotion, Social Media...
Date: 2017-02-06 10:04:35
Website:
http://www.stwi.in
Related topics : search engine marketing social media / internet social media marketing services / search & social media marketing / social media marketing services / social media marketing websites
The Use Of Social Media In School Projects - eLearning ...
Using Social Media In School Projects
As a senior in college, I can honestly say that I don't remember the last time I did a group project without social media. Everyone my age is on one site or another, so it is simply the most efficient, time saving, and easiest way to keep in touch both socially and professionally. Whether it be for referencing, connecting, collaborating, or what have you,...
Website:
https://elearningindustry.com
Related topics : college students and social media use / brands using social media / business using social media / why use social media / using social media marketing
Social Media and the Law – 5 Things You Need to Know ...
Article Center ▸ U.S. Law ▸ Privacy Rights ▸Social Media and the Law - 5 Things You Need to Know
Social Media and the Law - 5 Things You Need to Know
by Lisa C. Johnson, Esq. , October 2014
There's no doubt that we are living in the age of social media. You may remember a story last year of a woman very much focused on Facebook. The Guardian reported that she was so focused that...
Website:
https://www.legalzoom.com
Related topics : social media laws / social media legal issues / social media public relations / articles about social media issues / online social media websites
Influencer marketing - Wikipedia
Influence[ edit ]
Most discussion on the generic topic of social influence centres on compliance and persuasion in a social environment, as exemplified in Robert Cialdini 's book Influence: Science and Practice. [3] In the context of Influencer Marketing, influence is less about argument and coercion to a particular point of view, and more about loose interactions between various parties in a...
Date: 2017-03-05 15:56:19
Website:
https://en.wikipedia.org
Related topics : companies that use social media marketing effectively / using social media as a market research tool / using social media for marketing research / social media influence rating / organizations using social media marketing
Social Media Services | Facebook
· 17 août 2011 ·
Social media, if used correctly can be beneficial to companies and consumers alike, but in order for this to happen certain boundaries must be respected. For example, on sponsored social media sites such as...
Website:
facebook.com
Related topics : internet social media marketing services / organizations using social media marketing / using social media marketing / organizations using social media / social media marketing services
Inbound marketing - Wikipedia
Description[ edit ]
Inbound marketing provides information, an improved customer experience and builds trust by offering potential customers information they value via company sponsored newsletters, blogs and entries on social media platforms. [3] [1] [4] [2]
Marketing strategist David Meerman Scott says that inbound marketing allows marketers to "earn their way" into a customers awareness rather...
Date: 2017-03-07 18:55:21
Website:
https://en.wikipedia.org
Related topics : companies that use social media marketing effectively / search engine marketing social media / using social media as a market research tool / new trends in social media marketing / social media market research companies
Social Media ID Theft Article | Anvil
Social Media ID Theft Article
Social Media ID Theft Article
What social media networks don't want you to know may hurt
How Social Media Networks Facilitate Identity Theft and Fraud
by Kent Lewis
Recent research reveals that identity theft affects as many as ten million Americans each year, costing victims an additional 300 million hours in identity recovery and repair. According to the FTC...
Website:
http://www.anvilmediainc.com
Related topics : social media networking sites list / social media network sites / social media networking sites business / identity theft social networking sites / social media networking articles
How To Set Measurable Goals for Your Social Media Marketing
40 comments
If I had a dollar for every time I've been told how important social media is, I'd be off vacationing in Bora Bora right now. My frustration with the "social media pitch" is that people are making very strong claims without backing them up.
What smart marketers want to know is, how do I quantitatively measure my efforts on social media?
In today's post, we'll be covering which KPIs...
Website:
http://unbounce.com
Related topics : companies that use social media marketing effectively / social media types of content / social media marketing twitter / using social media marketing / social media marketing ideas facebook
The art of business relationships through social media
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"Ah, relationships," moaned a dejected Alvy Singer (Woody Allen) at the end of the film, Annie Hall, "Who needs them." The fact is that any business today, whether a sole proprietorship or a multi-national, needs to build relationships. Which is why knowing how to leverage the value that social networks can contribute to establishing and sustaining relationships is crucial. This...
Website:
http://iveybusinessjournal.com
Related topics : social media networks are changing our way of having relationships / benefits of using social media for business / social media networking sites business / companies that use social media effectively / social media management company for small business
colorado springs website design social media wordpress
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Date: 2017-03-08 14:53:54
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Digital Marketing Agency & Company | Zoom Web Media
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Digital Marketing Mix
The most unique strategy, mixing all digital marketing channels to...
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FREE - Social Media Management Systems Buyer's Guide
Econsultancy, a world-class digital marketing publisher, community, research and training group, is providing a Social Media Management Systems Buyer's report - a $400 value - to you absolutely free. I personally have found their reports to be outstanding and highly useful tools in getting under the hood of developing and executing social media strategies. All...
Date: 2017-03-10 10:01:30
Website:
http://socialmediopolis.com
Related topics : social media management systems buyers guide / social media management system free / social media management system / social media buyers guide / social media management company
Promotion (marketing) - Wikipedia
There are three objectives of promotion. These are: [3]
To present information to consumers and others.
To increase demand .
To differentiate a product.
The purpose of a promotion and thus its promotional plan can have a wide range, including: sales increases, new product acceptance, creation of brand equity , positioning , competitive retaliations, or creation of a corporate image . [2]
The term...
Date: 2017-03-08 05:20:05
Website:
https://en.wikipedia.org
Related topics : internet advertising and social media as a marketing communication tool / social media network sites / internet social media sites / internet & social media for corporate and marketing communication / social media network marketing services
6 Social Media Recruiting Strategies You Should Be Doing
/ human resources social business Social Media Social Recruitment
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Some people are still skeptical about social media recruiting, though I can't figure out why. The success stories on both companies and individuals finding their dream match through a social media recruitment campaign keep rolling in. Stacy Lambe got hired by BuzzFeed because of a meme he created of Hillary Clinton....
Website:
http://www.talentculture.com
Related topics : social media strategy for recruitment / using social media for recruitment / social media for recruitment companies / social media for recruitment agencies / social media for recruitment courses
Mobile Marketing | Internet Marketing | Social Networking
The truth of the matter is that mobile devices are where the future of social networking is. Not only that but this effects the world of ecommerce and businesses of any and all sizes. For this reason, it is important for businesses to get involved in mobile marketing and have a social media presence. This internet marketing need is as important for small businesses as it is larger ones. In fact,...
Website:
http://www.sanctuarymg.com
Related topics : social media networking sites business / make your own social networking site like facebook / social media network sites / social media sites like facebook / business use of social networking sites