Selected videos for topic: b to b social media case study
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Social Media Strategies in Search Marketing (SES S'pore 2011)
o Adrian Ang shared on how to use Social Media Strategies to improve your Search Marketing, thus better ROI.
o Case Study on Teen Wolf AXN - how to break away from the current posting and create a new ranking for new trailer
From: AdVantage SEO LLP
Related topics : social media marketing strategies / using social media marketing
B2B Marketing Summit: The highlights
http://www.b2bmarketing.net
The first annual B2B Marketing Summit allowed delegates to choose their own agenda for the day. Attendees could switch between 36 case study and best practice sessions focused on, data, social media, content and lead nurturing. A key takeaways document is available to download for free at: http://www.b2bmarketing.net/summit2012-takeaways
From: B2B Marketing YouTube
Related topics : b2b social media case studies / b2b social media marketing
How to Automate Your Social Data Segmentation #brandwatchtips
This video will cover how you can automate the segmentation of your social data, including how to:
• Create a rule
• Categorise topics
• Delegate and assign data
• Change sentiment
• Target different people
Find out more here:
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Brandwatch is powerful social media monitoring, analytics and intelligence tool. Grow your presence, track your influence and understand your audience.
Subscribe now for regular webinars, expert interviews and...
From: Brandwatch
Related topics : social media analytics tools / social media monitoring tools
Geekend 2011 - The Creative (Not Creepy) Perks of Social Media Analytics
Adam Rice.
Monitoring and analytics are an integral part of any good social media campaign. But behind the numbers and charts, there are real human conversations. Turning off the analytical robots and digging into the data with human eyes provides a wealth of benefits from developing meaningful case studies to refining style and tone. This presentation explores some of the taboos, tools and tactics relative to social media analytics, as well as discuss how professionals can use social data to...
From: Geekend
Related topics : social media analytics tools / social media monitoring tools / monitoring social media conversations / social media integration / social media strategy
How to Conduct Sentiment Analysis #brandwatchtips
Hello and welcome to another addition of #brandwatchtips! This week Brit will talk you through another brilliant Brandwatch Analytics feature - Sentiment Analysis. This includes:
- How to view sentiment analysis
- How to analyse the sentiment
- How to change incorrect sentiment
Find out more here: http://www.brandwatch.com/2014/09/conduct-sentiment-analysis-brandwatchtips/
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Brandwatch is powerful social media monitoring, analytics and intelligence...
From: Brandwatch
Related topics : social media sentiment analysis tools
The #1 Rated Marketing Technology Conference: EventTech 2015: Nov. 2-4, The Bellagio, Las Vegas
http://www.eventmarketer.com/eventtech - EventTech 2015: Nov. 2-4, The Bellagio, Las Vegas. This fall, the phenomenon returns as we reopen the world's only marketing conference and exposition focused on using social media and technology to optimize events and trade shows. More info:
Join 1,000 marketers from across the Fortune 1000 and the most innovative marketing agencies. Event Marketer magazine presents... EventTech.
Learn the latest trends on connecting digital and live. Hear new ways...
From: Event Marketer
Related topics : social media marketing events 2015 / using social media marketing / social media marketing agency
Case Study: Rapt Media - Digital Marketing Research & Lead Generation
Room 214 worked with Rapt Media to provide research to guide their marketing strategy, and lead generation services to fill their sales pipeline with high-quality leads.
Room 214 is a digital marketing and social media agency helping brands tell their stories, increase their sales and reach the people that matter most.
Are you ready to take your digital marketing to the next level? Contact Room 214 today.
http://room214.com/
Phone: (303) 444-9217
Email: info@room214.com
From: Room 214
Related topics : digital media marketing agency / social media for market research / social media marketing services / marketing through social media / social media branding guide
UTD Marketing Conference: Southwest Airlines on Social Media
Conference speaker Ashley Pettit, Analyst for Southwest Airlines, explained the value of social networking and how Southwest Airlines aims to retain customers by keeping them engaged and informed via a variety of social media outlets. Southwest uses both Facebook and Twitter to announce corporate news, fare sales, and simply to interact with clients. Pettit gave a case study in which Southwest celebrated an anniversary with a special Birthday sale promoted strictly through social media (without...
From: UTDallas Marketing Program
Related topics : social media marketing conferences / airline social network / social media advertising
Social Media Marketing Seminar - Colac
sam mutimer presents to the small business owners of Colac an interactive social media workshop. Facebook, twitter, linkedin and youtube platforms are covered off along with basic strategy and successful case studies.
From: Sam Mutimer
Related topics : social media marketing small business / social media for small business
Lenovo's Secret to Social Marketing Sucesss - Socialbakers
Rod Strother of Lenovo, the world's number one PC company, discusses how Socialbakers' Executive Dashboard allows Lenovo to act upon competitor data and drive social media campaigns based on actionable insights. Read the full case study here: http://analytics.socialbakers.com/customer-story?id=lenovo
From: Socialbakers.com
Related topics : social media marketing campaign