PR News' Taste of Tech Lunch Panel—Critical Mention, inPowered, Launch.It, Business Wire and Cision

At PR News' Social Media Summit on June 3, 2014, our lunch panel discussed how best to communicate social media results to senior executives, how to make a client feel like you're a true partner, and how to conceptualize a social media strategy.

The panel included:

Dave Armon, President, Critical Mention

Robb Henshaw, Head of Communications, inPowered

Trace Cohen, Co-Founder, Launch.It

Serena Ehrlich, Director of Social & Evolving Media, Business Wire

Brandon Andersen, Director of Marketing,...

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From: PRNewsOnline

Related topics : marketing communications social media / social media marketing strategy / social media pr / marketing through social media

Social Journalism 2015 - Cision Webinar with Mark Frankel

Mark Frankel, BBC’s assistant editor of social news, was a guest speaker on the latest Cision webinar on How Journalists Use Social Media & What It Means for PR. Mark oversees @BBCBreaking, BBC News on Facebook and Google+ – some of the largest social media accounts for news in the World.

What better person therefore to discuss, challenge and break-down the findings of the latest installment of the Cision Social Journalism Study 2015, which explores the ways that journalists are using...

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From: Vuelio

Related topics : cision social media webinar / social media news

Engaging Gen Y: Social Media Ref Takeaways

Panelists weigh in on issues surrounding engaging Generation Y.

Featuring:

Jodie Shupac, @jshup - Contributor/ The Grid

Dan Naylor, @dan_naylor - Services Director/ ISM Search & Social

Sheri Campbell, @campbell_sheri- Account Supervisor/ Real interactive

Dave Wilkin, @dwilkin- Founder/ Redwood Strategic

Jon Sinden, @JonSinden- Manager of Digital Content & Social Media/ Maple Leaf Sports & Entertainment

Moderated by Julie Geller, Director of Social Media & Marketing at Cision Canada....

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From: Cision Canada

Related topics : sports and social media marketing / social media marketing services / marketing through social media / social media management services / manage social media

Go Home Red Cross You're Drunk: Social Media Crisis Averted

On May 5, The Conference Board of Canada’s PR Crisis Forum invited Heidi Sullivan Cision Canada’s Managing Director, to share how social media can be used to stop a crisis in its tracks on social media. She told a story from 2011 about how a social media manager from the Red Cross posted weekend plans on the charity's Twitter feed. Hilarity ensues and a crisis is averted.

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From: Cision Canada

Related topics : social media crisis / manage social media / using social media for pr / social media plan

Cision Previews the Future of Media: Radical Integration Webinar

COO & President of Cision Peter Granat previews the Future of Media: Radical Integration webinar, which offers 60 minutes of industry insight by 30 though-leaders across the PR, marketing and social media space. Hear one of the speakers, Jeff Espositio of Vistaprint discuss how social media has changed our ability to generate earned media.

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From: Cision North America

Related topics : cision social media webinar / pr social media speaker / social media changed marketing / social media integration / marketing through social media

Cision- Jay Krall and the 2011 IABC Innovation in Corporate Communication & Social Media Summit

Jay Krall, Business Development Manager for Cision, will speak at the 2011 IABC Innovation in Corporate Communication & Social Media Summit, St. Paul on April 15, 2011. He'll discuss social media measurement, patterns of engagement, share of voice and developing relationships with influencers. He'll also discuss the differences between impresssion-focused measurement and engagement-focused metrics. Want to hear more from Jay? Visit blog.us.cision.com to see more of Jay's and other Cision...

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From: Cision North America

Related topics : iabc social media / social media measurement / social media in business / social media engagement / manage social media

The LA Times’ Strongest Social Media Channels

Editors at the LA Times talked about the strongest social media channels for receiving news stories at the Cision Media Briefing on May 17, 2016 at the Times’ HQ. Film Editor, Marc Bernardin says “Historically, Facebook is the engine that makes the train go ‘choo-choo’, because for whatever reason, that algorithm drives more engagement.” Learn more: bit.ly/28XZID9

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From: Cision North America

Related topics : social media news / cision social media

Cision webinar: Social publishing... going beyond the press release.wmv

On Wednesday, 25th January, Cision took a look at:

- Changes in the industry ... Social media means it's no longer all about the traditional press release

- The impacts this has on how you tell your story ... as the line between PR and Marketing becomes increasingly blurred

- Tools to help manage your own media channels ... harness online and social media to publish your own branded content

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From: Vuelio

Related topics : social media press release / social media management tools / social media brand management / social media online marketing / social media tools meaning

Balancing different types of Branded Social Content

Panelists weigh in on issues surrounding engaging Generation Y online communities.

Featuring:

Jodie Shupac, @jshup - Contributor/ The Grid

Dan Naylor, @dan_naylor - Services Director/ ISM Search & Social

Sheri Campbell, @campbell_sheri- Account Supervisor/ Real interactive

Dave Wilkin, @dwilkin- Founder/ Redwood Strategic

Jon Sinden, @JonSinden- Manager of Digital Content & Social Media/ Maple Leaf Sports & Entertainment

Moderated by Julie Geller, @juliegeller, Director of Social Media...

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From: Cision Canada

Related topics : sports and social media marketing / social media brand management / search & social media marketing / marketing through social media / social media management services

Cision's Heidi Sullivan on Influencers & Social Media Marketing: PRSA 2011 Digital Impact Conference

http://www.prsa.org/Conferences/DigitalImpact/

Heidi Sullivan, Vice President of Media Research at Cision, speaks with PR Tactics at PRSA's 2011 Digital Impact Conference on May 5 on social media, engaging influencers and breaking through the clutter to reach today's on-the-go consumers.

PRSA Digital Impact Conference: http://www.prsa.org/conferences/digitalimpact

PR Tactics: http://www.prsa.org/Intelligence/Tactics/Issues

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From: PRSA National

Related topics : social media marketing conferences / social media conference / social media engagement / digital media marketing