Building Your Action Plan for Social Media Marketing

At the BRITE '13 conference, Ric Dragon, author of "Social Marketology" and CEO of Dragon Search, presents a framework to develop a social media marketing strategy and action plan. He tackles issues such as the development of metrics, the use of micro-segments, the value of social media for crisis and reputation management, and the need for storytelling.

The BRITE conference on brands, innovation and technology is hosted by the Center on Global Brand Leadership at Columbia Business School....

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From: Columbia Business School

Related topics : social media marketing plan / social media marketing conferences / social media marketing strategy for schools / social media reputation management / social media plan

How can banks use social media to get more customers? | World Finance

Social media is a vitally important part of developing brand awareness and growing your customer base. But in an extremely fast-moving marketplace, it's never been so important for businesses to constantly review, update, and improve their strategies, to ensure social media activity is actually contributing to business targets. This is something that Portugal's ActivoBank knows a lot about. On Facebook, the bank set a target of growing an audience of 100,000 fans – it's now well on the way to...

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From: worldfinancevideos

Related topics : business using social media / using social media marketing / social media branding for business / marketing through social media

Adopting Social Media as a tool for developing Employee engagement

UGB249 Contemporary Developments in HR.

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From: Crisppat Dhamala

Related topics : development of social media / social media tools

Spark Session - Developing A Social Media Policy

Are you curious about implementing a social media policy at your nonprofit organization? Dave Buer, communications director at the Sutherland Institute, and Sarah Johnson, Spark Freedom's director of marketing and communications, discuss how to build your own and navigate the challenges of putting it into place.

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From: Spark Freedom

Related topics : social media marketing policy

Adopting and Adapting Social Media: Five Hot Tips for Startups

Melanie Baker, Social Advocate, Google, highlights how startups can optimize their social media strategy to develop their community and grow their business.

MaRS -- Building Canada's next generation of global technology companies. http://www.marsdd.com/

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From: MaRS Discovery District

Related topics : social media optimization strategy / social media business / social media companies

Social Media Monitoring Software Application

Social networking is turning into a vital part of social life, online as social sites and applications proliferate. In business, online networking is utilized to market products, advertise your brands, interact with current clients and foster new business. Social media monitoring tools have developed in resent years from purely offering listening features to include rich analytics, dashboard creation, and powerful queries with semantic analysis. Social Media Management Tools belongs to a...

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From: Sproutsocial Alternative

Related topics : social media networking sites business / social media monitoring tools / social media analysis tools online / social media monitoring software / social media management tools

A) Presentation Pt2-Guide Your Children to Use New Social Media Responsibly_Kelvin Tan

Infocomm Development Authority of Singapore (IDA) partnered with National Library Board (NLB) to present "Be A New Media Parent" Workshop at the 10th Asian Children Festival (ACF) on Sunday, 22 November 2009.

Featuring three Speakers of varied backgrounds, each well-plugged into the world of New Social Media, the Workshop offered parents an opportunity to tap into the essentials of New Social Media, how they could better bond with their children with these modern e-tools, and harness them...

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From: SingNetizen

Related topics : new social media tools / social media content

New York Web Design, SEO, Social Media Marketing & Branding - Mitra Creative

Contact NYC based Mitra Creative for web design & development, SEO, social media, marketing, branding, WordPress training and services,video marketing, content development, content curation and other digital needs. http://www.mitracreative.com/

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From: Mitra Creative

Related topics : creative marketing social media / social media marketing services / social media branding / social media training / social media content

Ebru Today - Dr. Jackie Guzda on FBI Developing Social Media App

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From: Ebru TV

Related topics : development of social media / social media today

Social Media in the Workplace: Developing a Social Media Policy

Social Media in the Workplace: Developing a Social Media Policy

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From: Illinois workNet

Related topics : development of social media / social media policy