Social Media Business Case
Use our Social Media Business Case Template to help you build a business case for an investment in a social media program and communicate the information to the key shareholders. Fill in the blanks on this document and, when completed, it will include an executive summary, opportunity overview, business impact analysis, risk plans and a recommendation. http://www.marketingpower.com/resourcelibrary/_layouts/marketers_toolkit.aspx
From: American Marketing Association
Related topics : business using social media / social media marketing plan template / social media help / social media information / marketing through social media
Final Project--The Impact of Social Media on Business in the Future
Michael McCastle
HUMU 250
Professor Melanie Borrego
From: Michael McCastle
Related topics : social media impact on business
Social Influences on Eating Disorders
A class project discussing the impact that social media has on eating disorders and on the image of what "truly" is beautiful.
From: zeazzz
Related topics : social class media
Bragman says World Cup is "biggest social media event in the history of the Internet" on MSNBC
Howard Bragman, vice chairman of Reputation.com, explains why the World Cup is having such a massive impact on social media use.
From: reputationcom
Related topics : world social media
Social Media For The Hematologist
Watch a recap of the Social Media for Hematologist session, where attendees discussed the professional benefits of social media and how professional hematology research and clinical communities can use Twitter effectively to promote conversations that might lead to a positive impact on patient outcomes.
From: American Society of Hematology
Related topics : social media watch / social media research / using social media / social media promotion / social media media
Hotel Industry Report: The Social Media Effect
Report on the most comprehensive research to date about hotel social media. Social media plays an ever-increasing role in a hotel’s business; therefore, it is necessary for hoteliers to understand its use and impact. The research study was conducted by Bjorn Hanson, clinical professor, Tisch Center for Hospitality and Tourism at New York University, and Donna Quadri-Felitti, director and associate professor, School of Hospitality Management at Penn State University. Their study findings were...
From: HBIhotels
Related topics : hotel industry using social media / social media report / research social media / social media trends
Measuring the Impact of Content Marketing - Speaking at Social Media Strategies Summit
In 2016, Brian Honigman spoke at the Social Media Strategies Summit about how to more effectively measure your content marketing efforts with purpose. Learn the five steps for accurately understanding the results content is driving for your brand.
From: Brian Honigman
Related topics : social media marketing strategy steps / social media branding strategy / social media content / social media measurement
Influencers List the Top Social Media Trends for 2017
From Facebook’s big push in live video, to Instagram muscling in on Snapchat’s stories format, the tussle between social networks has been fierce as each platform battles for a share of your attention. We’ve also seen social media affect globally significant events like the “Brexit” referendum in the UK and the US election, as politicians wise up to the impact social networks can have on public opinion. We’re now spending almost two hours a day on social media or about 15 percent of...
From: ICT Blog's
Related topics : social media trend / top social media websites for business / social media networking websites / social media news / social media social media
SJU Faculty Experts: Social Media and Presidential Politics
Associate professor of marketing at Saint Joseph's University, Janée N. Burkhalter, Ph.D., comments on the impact of social media on presidential campaigns — touching on themes of authenticity, voice and empowering voters.
From: Saint Joseph's University
Related topics : social media impact on political campaigns / social media marketing association / social media marketing campaign
Rural China: Basketball and social media
For a high school student from rural north China, the social media platform QQ provides a way to indulge in his greatest passion: basketball.
He talks about why he loves the sport, the difference between playing online and offline, and how having multiple accounts can help you to perform better in the game.
This short documentary film was made as part of the UCL Global Social Media Impact Study (http://whywepost.com).
Funded by the European Research Council (ERC Project...
From: UCL Why We Post
Related topics : social media platforms in china