#01 How to increase Social Media ROI? | Webinars with Mick Griffin | Brand24

Learn how using online monitoring can be x180 more effective then Google AdWords.

Start your free trial at http://bit.ly/brand24net !

During this Brand24 webinar we discuss the financial gains from engaging consumers online and finding influncers. We show how social media monitoring effectively increases ROI of your social media activities.

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Brand24 is an internet monitoring tool. We provide a powerful, easy to use and cost-effective way for hundreds of businesses of all sizes to know...

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From: Brand24

Related topics : monitoring social media activity / social media monitoring tools free trial / social media brand monitoring / social media roi / social media tools for business 2013

24 Metrics to Measure Social Media ROI

http://www.socialmediahub.com.sg/

Success in social is truly in the eyes of the beholder.

The metrics that you measure must be relevant to the nuances of social networks and aligned with overall business goals. In this session, Marcus shares 24 metrics to measure social media ROI.

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From: internetsuccesshub

Related topics : measuring social media roi / social media roi metrics / social network measures / social media in business

"How Durex Dominates Social Media in China" - Thoughtful China

Reckitt Benckiser has adopted a successful all-social, all-digital strategy for Durex in China with very strong results and is widely considered to be one of the most successful marketers using Weibo in China today. This week on “Thoughtful China,” host Clement Tsang talks with China Marketing Director Ben Wilson about creating content in China, working with key opinion leaders in social media, how RB evaluates ROI for social media campaigns, and the cultural challenges involved with...

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From: ThoughtfulChina

Related topics : successful social media campaign / social media promotion strategy / social media marketing strategy / using social media marketing / social media content

How to Measure Hotel Social Media ROI

Revinate's Michelle Wohl discusses the challenges hotels face when measuring social media ROI and how the calculation truly is "the holy grail." http://www.revinate.com

Revinate is a software platform designed exclusively for the hospitality industry that makes it easy to take control of your online reputation by using online feedback and social media to learn from and connect with guests.

Video from Cornell's online course Marketing the Hospitality Brand through New Media: Social, Mobile &...

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From: RevinateInc

Related topics : measuring social media roi / social media marketing roi calculator / social media measurement / social media branding / social media marketing software

Sendible Webinar: The Importance Of Creating Engaging Social Media Content With Media Shower

Sendible the leading Social Media Management Solution providers held a joint webinar with Media Shower showing you how to create engaging social media content to increase leads and provide real ROI for your business.

Discover all the tools, hints and tips you need to create an effective and engaging social media strategy.

Visit http://www.sendible.com/freetrial for your 30 day free trial of Sendible the Social Media Management Solution.

Subscribe now for more videos, tutorials and...

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From: Sendible

Related topics : social media engagement / social media content / social media management tools / manage social media / social media solutions

Harshil Karia on Calculating your Social Media ROI

No matter what the business or who the businessmen, anyone and everyone will tell you the same thing. Your investment should give you a return. Even vegetable vendors look for a profit at the end of the day. So if you are a brand, marketing on Social Media it is quite obvious that you would be looking for a Return on your Investment.

Though Measuring the ROI of your social media activities is not easy, it is not impossible either.

In this interview with Harshil Karia, Co - Founder & Online...

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From: Social Samosa

Related topics : social media marketing roi calculator / social media marketing campaign plan / why social media matters to your business / social media basics / social media integration

Using KPIs to understand the ROI of social media campaigns

Working out the return on investment of social media campaigns can be a real challenge. This short video discusses the benefits of creating specific key performance indicators that will provide metrics to allow better measurement of the ROI achieved by each campaign.

Created by B2B specialist agency Napier (www.napier.co.uk), this video will help you determine the return on investment (ROI) from any social media campaign.

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From: NapierPR

Related topics : b2b social media campaigns / measuring social media roi / social media help / social media specialist

Social Media 101: How to Start a Business Marketing Plan (updated)

Social media marketing can help your business to increase revenue and achieve a high ROI for marketing efforts. The cost / benefit ratio can often far surpass those of traditional marketing: many tools are free, and have a very wide reach. Social media marketing offers many of the benefits of word-of-mouth advertising, with an exponentially higher 'share' rate. Our webinar will describe the ins and outs of social media marketing by examining actual case studies of businesses that have worked...

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From: Situated Research

Related topics : benefits of social media marketing for business / using social media as a market research tool / social media marketing plan / social media marketing tools / social media marketing roi

Is Social Media Worth it? How to Calculate ROI on Social.

Entrepreneur Network partner, Michelle Held of MetroNY on the challenges of calculating the ROI of Social Media and how you can make it work.

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From: Entrepreneur

Related topics : social networking media roi calculator

Social Media ROI - Book Intro

Introduction to "Social Media ROI: Managing and Measuring Social Media Efforts in your Organization" by author Olivier Blanchard.

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From: Olivier Blanchard

Related topics : social media roi book / manage social media / social media measurement / social media social