Selected videos for topic: social media marketing strategy example
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What Gatorade Teaches About Social Media Branding Innovation - Caroline Giegerich
In Chapter 10 of 10 of her 2010 Capture Your Flag interview with host Erik Michielsen, marketing innovator and digital strategist Caroline Giegerich shares how big brands are innovating customer relationship marketing by using large scale social media monitoring. She cites Gatorade, and its social media "war room" as an example of how a company is putting a higher priority on monitoring and engaging social media customer feedback, ideas, and exchanges. Giegerich is currently Director of...
From: Capture Your Flag
Related topics : social media brand monitoring / social media monitoring companies / social media marketing strategy example / brands using social media / social media marketing companies
MyCase Webinar Series - 5 Great Examples of Lawyers Using Social Media by Gyi Tsakalakis
The tools may have changed but the goal for law firm marketing remains the same: develop relationships to grow your business. Social media has the power to do this, but strategy is key. You need to feed, engage and provide useful content.
Gyi Tsakalakis, lawyer and co-founder of AttorneySync will share some techniques so you can develop the most effective social media strategy for your law firm.
From: MyCase
Related topics : social media marketing strategy example / social media marketing firm / social media tools for business / social media firm / marketing through social media
Karen Strunks Testimonial for CMA Video - Birmingham Social Media Cafe
Karen Strunks of the Birmingham Social Media Cafe provided a testimonial video for CMA Video talking about working with the CMA Video team and how she uses video production in her marketing and social media strategy. Filmed at the BSMC event at the ICC in Birmingham.
CMA Video operate in the B2B sector making corporate video productions, conference filming, seminar filming, animation videos, motion graphics, testimonial videos and event filming. For more information and more video production...
From: CMA Video
Related topics : birmingham social media cafe / social media marketing strategy example / social media social
Maersk Line's Davina Rapaport talks social media at Marketing Week Live 2016
What keeps your CEO awake at night? Davina Rapaport speaks to Marketing Week's editor Russell Parsons about how to use social media to fix it.
Speaking at Marketing Week Live 2016. As Pulse and Social Media Manager for Safmarine and Maersk Line, the world’s largest shipping company, and formerly as a Consultant for GRACosway, Australia’s leading corporate and financial communications counsel, Davina has extensive experience creating complex communications strategies that support...
From: marketingweeklive
Related topics : companies that use social media marketing effectively / social media marketing strategy example / social media management company
Digital Marketing Strategies for Business Webinar by Innovate Social Media
You’re Social, Now What?
Find out which networks are right for you and how to use them.
You’ve thought about what social networks to use for your business or nonprofit, and you’re ready to take the next step. Where do you go from there? This seminar will give you a closer look at the popular social media networks – Facebook, Twitter, LinkedIn, Pinterest, and Instagram.
We’ll show you the benefits of using each, what kind of content to create, tips on using photos and videos, and...
From: Innovate Social Media
Related topics : social media and business marketing webinar / marketing through social media / digital media marketing strategy / social media tips
Ask Masters - The Masters Circle - Cause Related Marketing Campaigns
Sign up for invitations to the next session! http://mosaicnpd.com/landing/welcome-to-the-masters-circle/
In this session we cover:
* How to set your cause's marketing strategies. How your marketing strategies differ from (but must include) your fundraising strategies. A groaner pun.
* How to integrate your marketing tactics across your cause. Examples of successful integrated cause marketing tactics.
* Making it all happen - how to coordinate all of the activities in your cause marketing...
From: Mosaic Non-Profit Development
Related topics : social media marketing strategy example
A Fresh Perspective On Social Media In Business
Social Media has been the buzz recently for the impact it has on businesses, but a lot of people forget about the effect it can have on individuals personally. We recently sat down with Mike Whitmore, President and Co-Founder of Fresh Consulting, a company that specializes in business strategy and digital marketing services. In this unique interview, we get the perspective of a person who is passionate about social media for both personal and business use. Watch the video and learn about how...
From: MicrosoftBI
Related topics : business using social media / companies that use social media marketing effectively / social media marketing strategy example / social media marketing services / social media consultant
Week 4 Challenge - Shaw Academy Social Media Marketing Review
For this week's challenge, you need to tell us: "An excellent example of ORM work"
Post on our @ShawAcademy Twitter page with #ShawAcademy #ShawSocial
In this week, we have covered lesson 9 & 10 of Social Media Marketing course. Lesson 9 is about Online Reputation management - we have discussed, one of the most difficult situations any business can encounter within the digital space is the presence of publicly available negative reviews. In lesson 10, we have covered the social media...
From: Shaw Academy Social Media Marketing
Related topics : 4 p's of marketing social media / social media online reputation management / social media marketing companies / online reputation management course / social media courses
Social media that work for b2b
Paul Gillin, author of Social Marketing to the Business Customer, talks about what makes b2b different than consumer social media and what works for business marketers. Including examples.
Mobium is the transformative business branding firm dedicated to b-to-b marketers who want to disrupt the outmoded conventions of their industries. we changes things. we believe things. we see things differently, think differently and do things differently. we help change agents craft their brand...
From: mobiumtv
Related topics : b2b social media marketing / social media marketing strategy example / social media branding for business / social media marketing firm
What's the Word? Social Marketing Buzzwords YOU Need to Know!
As marketing professionals, it seems as though new industry buzzwords are literally buzzing by daily! Learning buzzwords and adopting trends can help you craft your social strategy to be one that not only engages and retains the attention of residents and prospects, but also promotes community awareness in the social space— giving you a competitive advantage. Join Ansley Sudderth, Social Media Training and Development Coordinator with For Rent Media Solutions™ in this #FRMSChat as she:
...
From: ForRent.com Apartment Tours
Related topics : advantages of social media marketing strategy / new trends in social media marketing / marketing through social media / social media solutions / social media promotion strategy