Social Media Sites Help People Stay In Shape

Social media sites help connect people around the world, but now more than ever people are using them to lose weight.

Research shows checking-in to Facebook or posting progress pictures on Instagram does help motivate and inspire those looking to make a change.

Sid Rival never thought social media would play such a big role in his journey to be fit.

"Social media gives you the ability to track yourself. You can take pictures and the pictures don't lie," he said.

Rival has already lost...

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From: 23 ABC News | KERO

Related topics : social media help / social media sites / using social media

Social Media Analytics: Unlocking the Value of a Social Influencer

In this video you will see an overview of the approach that our Chief Scientist, Dr. V. (VK) Kumar PhD, uses to calculate the value of a social influencer and leverage it to drive a 40% increase in revenues. This approach won the Google Research-WPP worldwide social media contest.

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From: Big Cloud Analytics

Related topics : media and social values / research social media / using social media

Get people talking: using social media to promote your research

Hear Professor Deborah Lupton share some of her marketing success stories using social media and open access publishing.

Authors: Deborah Lupton, Belinda Norman, Anne Goodfellow, Tom Goodfellow, Rena McGrogan, Matthew Davis

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From: UniSydneyLibrary

Related topics : using social media for marketing research

Exploring social media sentiment on airline travel

Over the past few weeks we have seen how social media insights helped one better understand the sentiment toward companies and industries. Today we're looking at the airline industry - one that I am sure is used to its fair share of complaints from cranky travellers waiting in queues, missing flights and losing luggage. Melanie Malherbe, Head of Client Engagement at BrandsEye joins CNBC Africa for social media analysis & insider research.

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From: CNBCAfrica

Related topics : travel industry using social media / social media help / social media analysis / social media research / social media engagement

Tutorial 3.4: Social Media Aggregators for Journalism

Watch this tutorial to learn about how journalists can use social media aggregation platforms to help them research stories and promote their work.

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From: Christy Foley

Related topics : social media tutorial / social media aggregator / using social media / social media help / research social media

Channel 10 - Social media link to increasing eating disorders in kids

Research by Flinders University's Professor Tracey Wade indicates that social media has led to a surge in eating disorders in children.

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From: Flinders University

Related topics : social media link / social media research

student research present on nonprofits using social media

This paper, "Profiting Public Relations: A Look at Social Media Use in Nonprofit Organizations," was produced for ADPR 3510 in Dr. Kaye Sweetser's public relations research class at the University of Georgia. Here Lindley Curtis, Carrie Edwards Elizabeth Elmore, Kristen Fraser, Sheryl Gudelsky, Jenny Holmquist and Kristin Thornton present it during the spring 2008 semester.

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From: Kaye Sweetser

Related topics : social media public relations / organizations using social media

The Career Path of the Corporate Social Strategist with Jeremiah Owyang

Corporations have anointed an Open Leader, the Social Strategist. In Altimeter Group's research, we found that this emerging role is critical in the adoption of new media for corporations. Over 41% were located in the Marketing department with primary responsibilities of leading the social program, participating in social media, and acting as a corporate resource for business units. Yet most Social Strategists and their programs lack maturity. Only 27% of Social Strategists had a formalized...

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From: Mike Lewis

Related topics : social media marketing strategist / social media for market research / social media help / internal social media / marketing through social media

Social Marketing - Gartner For Marketers

Get inside the mind of customers, cultivate brand advocates and increase conversion rates through leveraging the power of social media.

How we define this key initiative?

Social marketing is a strategy that uses social media to listen to and engage customers, and to cultivate brand advocates. It can shorten product development cycles, boost innovation and increase conversion rates.

Free research: http://www.gartner.com/marketing/digital/research/social/

Get smarter in your role

Our...

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From: Gartner For Marketers

Related topics : using social media for marketing research

Princeton Social Media Day - 2017

Join us Friday, March 3 for a free, all-day, professional development event for students, faculty and staff that will cover:

• Advice and insight from social media leaders including faculty, staff, students and special guests

• How to use social media effectively for personal and professional branding

• Ways to build communities and networks

• Tips for boosting your storytelling and event marketing

• Using social for research, teaching, the arts, entrepreneurship and more

Social...

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From: princetoncampuslife

Related topics : using social media for marketing research / social media network marketing / social media branding / marketing through social media / social media tips