Del Monte Social Media Strategy Creates A New Pet Food

NEW YORK (YouTube.com) -- It's one thing to debate the potential power of social media marketing to influence product sales but quite another to watch a social media project actually create a popular new product. In his keynote address at last week's Interactive Advertising Bureau's Social Media Conference, Forrester Research's Josh Bernoff explained how Del Monte Foods did that very thing in just six weeks.

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From: AdAge

Related topics : social media marketing strategies / social media for market research / marketing through social media / social media conference / social media social

Leveraging Social Media for Fundraising Events

Social Media for Nonprofits and Eventbrite will present clear strategies, tactics, and resources for using social media to ensure the success of conferences, gala and professional development events. Join us for this webinar and learn:

- How to use Facebook, Twitter, LinkedIn and other tools to maximize attendance, engagement and fundraising for your events

- Practical recommendations to implement before, during, and after your event to encourage engagement and participation

- How to use...

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From: EventbriteTV

Related topics : event social media / social media analysis tools / social media engagement

Role of Web Marketing & Reputation Management For Hospitality Industry

Webinar Recording by Hotelogix (http://www.hotelogix.com ) - With the increasing role of Social Media in Hospitality Industry it has become imperative to identify the best practices one should adopt to get the most value from this medium and manage Online Reputation.

In this Webinar our Guest Speaker Avijit Arya, the Chief Mogul(CEO) @ Internet Moguls discusses how Hospitality businesses can effectively leverage Online Marketing and Social Media Channels for boosting business. He is a speaker,...

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From: Hotelogix

Related topics : social media online reputation management / social media and business marketing webinar / social media reputation management / online business reputation management / marketing through social media

IABC World Conference 2009: Jerry Stevenson on social media policies

Jerry Stevenson of Buck Consultants gives 4 top tips for social media guidelines.

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From: cecewaters1

Related topics : social media conference 2009 / social media consultant / social media tips / social media policy

Philip Calvert - How to Use LinkedIn to Skyrocket your Sales (Successful Selling Conference 2013)

Philip Calvert - Professional Social Media Speaker. Social Network founder, expert on using LinkedIn and Social Media in the changing world of Sales. Presentation at the ISMM Successful Selling Conference, Ricoh Arena 2013.

Tips, techniques and strategies for sales professionals using LinkedIn to attract new customers and win new business..

To book Philip Calvert to speak at your conference, visit his website at www.philipcalvert.com.

Follow on Twitter at...

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From: Philip Calvert - Social Media Sales Strategist & International Speaker

Related topics : social media changed the world / social media expert / social media networking websites / social media tips

Go Home Red Cross You're Drunk: Social Media Crisis Averted

On May 5, The Conference Board of Canada’s PR Crisis Forum invited Heidi Sullivan Cision Canada’s Managing Director, to share how social media can be used to stop a crisis in its tracks on social media. She told a story from 2011 about how a social media manager from the Red Cross posted weekend plans on the charity's Twitter feed. Hilarity ensues and a crisis is averted.

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From: Cision Canada

Related topics : social media crisis / manage social media / using social media for pr / social media plan

Show Organizers: 50 Social Media Ideas for Your Tradeshow

Part of Bartizan's Monthly Free Webinar Thought Leadership Series for members of the tradeshow industry. The short, 10-minute session is jam-packed with takeaways that tradeshow managers can use to jumpstart their social media marketing at their event. Social media dramatically affects the way exhibitors and attendees interact with each other—and how they interact at events like yours.

Specifically the presentation will focus on:

* 50 of the hottest social media tips and tactics for your...

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From: Bartizan Lead Retrieval

Related topics : organizations using social media marketing / social media tips / manage social media / social media conference / social media strategy

The 18th Highway Africa Conference focuses on social media platforms

The 18th edition of Highway Africa Conference hosted by Rhodes University's School of Journalism in Grahamstown Eastern Cape is underway. And focus is falling on how social media platforms like Facebook and Twitter are being used during elections contested in Africa. This as the impact of social media on setting global trends remains at the centre of discussions...http://owl.li/Be4SP

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From: SABC Digital News

Related topics : africa social media / social media platforms / universities using social media / social media trends

Drew Benvie - Location based social media and the future of PR - what's your advice?

Drew Benvie at the CIPR Social Media Conference 2012

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From: CIPRtv

Related topics : location based social media / social media in pr

SMMN 2014

The greatest social media marketing conference ever to be held in Nigeria. Attendees will rub shoulders with the biggest names and brands in social media, soak up countless tips and new strategies and enjoy extensive networking opportunities. This A-class event will have in attendance top government functionaries, Captains of Industry, top personalities in different industries, CEOs, Directors of companies, decision makers, influential personalities, social media personnel, highly ranked...

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From: Tradersball Company

Related topics : social media marketing trends 2014 / social media in government conference 2014 / social media tips / social media media