Building Your Online Brand with Social Media (FinishLynx Resellers & Service Providers)
Matt Bradley and Giles Norton speak to an international crowd of Lynx service providers at the 2012 International Reseller Symposium. They discuss how social media has become essential for building a strong online brand and how service providers can harness social tools to engage followers before, during, and after major events in their sport/vertical. Giles begins begins with a quick overview of about the Lynx email marketing program The presentation includes social media usage statistics,...
From: FinishLynx
Related topics : social media brand building / social media marketing optimization services / social media branding / sports and social media statistics / internal social media tools
Social Media Performance Metrics:Measuring Breadth
This webinar—the first in a seven-part series that will take a deep dive into recommendations developed by the Federal Social Media Community of Practice—is on breadth metrics.
Breadth metrics provide high-level data on the size of your direct and indirect community. They are a fundamental volume metric-type illustrating potential significance of your account. It's often assumed more followers are indicative of a more effective strategy; however, this metric must be considered in a deeper...
From: DigitalGov
Related topics : social media metrics
Social Media Tips: Using Metrics to Measure Success Against Strategy- Soaring Solutions
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Are you measuring the success of your social media implementation to see if you are meeting goals defined in your social media strategy? In this video, Sue Koch of Soaring Solutions discusses some key metrics & data points to look out for to measure success using free tools like Google Analytics, Facebook Insights and YouTube Analytics.
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From: Soaring Solutions
Related topics : measuring social media success / free social media measurement / social media analytics tools free / social media metrics tools / social media tips
When calculating social media ROI, what four types of metrics should you pay attention to depending
When calculating social media ROI, what four types of metrics should you pay attention to depending on your goals?
http://www.certificationanswers.com/en/hubspot-inbound-certification-exam-answers/
Click-through rate, average timing, engagement rate, and website visits
Facebook likes, Twitter followers, LinkedIn group followers, and Google+ followers
Content consumption, social sharing, lead generation, and revenue
Total amount of Visits, Leads, Customers, and Promoters
MORE INFO ABOUT IN...
From: CertificationAnswers
Related topics : social media roi calculator / social media roi metrics / social media types list
How to Measure Your Social Media Success - Metrics and Tools: Secrets revealed by Ian Cleary
With the increasing importance of the Social Media, a successful marketer ought to have an awesome toolkit for tracking their SMM campaigns!
From: SEMrush
Related topics : measuring social media success / social media metrics tools / successful social media campaign / smm (social media marketing) ??? / marketing through social media
Swift 6: Measuring your social media success | 123 Reg
Are you using social media for your small business but don't know if you're getting it right? In this short video, you'll learn the key metrics that will help you keep track of your social media efforts.
The vast majority of this information is available to you for free, so it's just a case of finding out where you need to look. Nick Leech, digital director at 123 Reg, will take you through everything you need to know about measuring your small business's social media success.
Want more?...
From: 123 Reg
Related topics : measuring social media success / business using social media / free social media measurement / social media tracking / social media help
Marketing Cloud: Social Media Measurement: Evolving Social Media Reporting
Join Thomas Gallagher of Rally Software, Margot Savell of RDI, and Dane Hartzell from Honeywell to learn how companies are implementing social media measurement strategies and how that data impacts their business. We?ll also open up questions to the floor to address your top reporting, measurement, or metrics-related questions.
From: Dreamforce Video
Related topics : social media measurement / social media marketing software / social media marketing companies / social media report / marketing through social media
Measuring Success in Social Media
Darrell Heaps, a panelist at the 2012 Broadridge Connect Conference, explains why typical metrics like # of likes, followers etc. are not the best metrics to track value from social media.
From: Broadridge
Related topics : measuring social media success / social media metrics
Measuring the ROI of social media
David Edelman explains how measuring ROI of social media has to take into account the goals for each stage of the customer decision journey. A social GRP can help marketers see and measure the value of social, as well as create a consistent metric for comparing against other media. Read more at the CMSO Forum site
From: McKinsey on Marketing & Sales
Related topics : measuring social media roi / social media marketing roi / social media roi metrics / social media marketing sites / marketing through social media
How to Measure Tangible Social Media ROI [Basic]
This short video is to explain to you the different metrics for measuring social media ROI and what are the tools to use. You can find more information on http://www.cherrysolutiononline.com
From: cherryrahtu
Related topics : measuring social media roi / social media roi metrics / social media measurement tools / social media basics / using social media