Selected videos for topic: social media research
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Social Media and Political Attitudes in College Students: Corbin Research Presentation
Nicola Corbin, 1st year doctoral student at University of Georgia, presents "On Their Home Court:
Social Media and Political Attitudes in College Students." Through an online survey method, this study of the uses and gratifications of social media explores what needs are satisfied when college students use online social media for political information. A factor analysis resulted in three motivations: guidance, information seeking/surveillance and social utility/entertainment. Guidance emerged...
From: Kaye Sweetser
Related topics : college students and social media use / social media analysis online / social media measurement
PANEL - Social Media Changing Research Norms
As more scientists take their work to the Web and the cloud -- publishing papers in open-access journals, recruiting trial participants through Facebook, and crowd-sourcing investigations -- the availability and traction of social media tools to support medical research have grown. Facilitating everything from the establishment of "virtual lab space" to the crowd-funding of promising science/scientists, these networks are gaining traction in an increasingly collaborative research environment....
From: FasterCures
Related topics : social research network sites / research social media / open source social media
Social + Analytics: Does Social Media Opinion Matter?
FutureM 2013 session with Crimson Hexagon
Social media metrics are at the leading edge of marketing and market research practice. However, it's important to distill the useful from the trendy. This panel, lead by Crimson Hexagon, brings together leading marketers to speak honestly about the merits of social data, and to discuss situations when traditional metrics and research should not be discarded in favor of social media analysis. Panelists will dig into which traditional metrics are best,...
From: FutureMBoston
Related topics : social media analytics market research / using social media for marketing research / social media marketing strategy / social media marketing strategist / why social media matters to your business
Listening: Social media research
Education session on listening, Italy Digital Strategy Workshop, June 2011
From: RoHetherington
Related topics : social media listening strategy / social media in education research
IBM Twitter insights? DigitalMR social media MR tips; Mitch Barns, Nielsen CEO (RBDR--11/11/2013)
Today: 1) The latest IBM Research tool is testing whether individuals can be psychologically profiled through their Twitter postings. 2) Digital MR's Michalis Michael is helping client market researchers understand how to make social media research work for them. Today, he provides some basics for RBDR viewers. 3) Nielsen introduces Mitch Barns as its new CEO, effective January 1, 2014.
Sponsored by Socratic Technologies (http://www.sotech.com), whose proprietary tools and methodologies...
From: RFL Communications, Inc.
Related topics : social media market research tool / social media marketing twitter / social media today
Challenge 6: NEW MEDIA IN MARKET RESEARCH
How will involving customer feedback on an ongoing basis change the way we do our job? (research communities, social media monitoring, ... = constant feedback loops)
From: BAQMaR vzw
Related topics : social media monitoring for market research / marketing research media / social media changed marketing / jobs in social media
Panasonic - Social Media breaking down traditional British Reserve
Are you active on social media? Well then, chances are, you are more willing to share social interactivity because of social networks. Research shows that 62% more of us are willing to share this compared to 5 years ago!
That traditional British reserve, is now being broken down with people willing to share important life milestones, funny stories and vacation photos. Britishers love to interact with strangers on mutual interests, learn new things and even look for new opportunities!
This has...
From: PanasonicUK
Related topics : social media activity / social media network / social networking research
Using Social Media to Investigate Adolescent Health
Using Social Media to Investigate Adolescent Health
Air date: Wednesday, September 10, 2014, 3:00:00 PM
Runtime: 01:01:21
Description: Wednesday Afternoon Lecture Series
Social media is widely used by adolescents, these technology allow opportunities for teens to display and describe health attitudes, intentions and behaviors. These new technologies provide an innovative means to investigate adolescent health. For the past 7 years, we have been investigating how adolescents choose to...
From: nihvcast
Related topics : using social media / social media information
Brian Solis on social media misconceptions, ROI and outsourcing
Author of the acclaimed new book on social media and business, Engage!, Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. Here he talks to BusinessZone.co.uk editor Dan Martin about social media...
From: MyCustomer
Related topics : social media roi book / social media business / social media measurement / social media for market research / social media marketing firm
Rural China: Tool - Taoist views on social media
Is social media a good thing, or a bad thing? A Taoist (Daoist) priest from a small town in rural China explains that it is how you use it that counts.
This short documentary film was made as part of the UCL Global Social Media Impact Study (http://whywepost.com).
Funded by the European Research Council (ERC Project 2011-AdG-295486).
CREDITS
Filmmaker:
Kiki Wang (http://www.bestkiki.com)
Anthropologist:
Tom McDonald
Thanks to:
Priest Wang
Minzu University of China
Professor Ying Zhang,...
From: UCL Why We Post
Related topics : social media tools / using social media / social media social