Advatera Session with Clive Roach, Philips Lighting
In this Advatera Online Session Clive Roach (Philips Lighting) will share how he effectively designs and implements Philips Lighting’s social media to advance B2B marketing in the challenging environment of multiple regional markets, stringent industry regulations and a complex B2B sales process.
5:19 Examples for Social Media KPIs used at Philips Lighting
6:16 Make a metric - matching the business goals
8:00 Understanding customer journeys
9:36 Social Listening
11:58 Radian6 to Sprinklr and...
From: Advatera
Related topics : social media b2b marketing metrics / business using social media / social media measurement tools / marketing through social media / social media social
B2B Marketing Strategy Consultants
Video of YO! Marketing Limited's services. Includes creation and execution of marketing strategy, performing market analysis, customer segmentation and social media management
From: Yekemi Otaru
Related topics : social media marketing strategies / social media marketing services / b2b social media strategy / social media management services / manage social media
The Sales and Marketing Value Exchange | Sales Tips from Stefan Boyle, Marketing Republic
http://www.marketing-for-business.com/ If your marketing is not providing any value, then don't expect it to make any sales!
Stefan Boyle, founder of B2B Lead Generation Agency Marketing Republic, talks about how marketing is all about building engagement and adding value to your target market.
Whether you are using email marketing, direct mail, telemarketing, blogging, video marketing, social media marketing...or any other form of marketing, make sure you focus on providing value, helping...
From: Stefan Boyle
Related topics : social media marketing ideas for business / social media marketing agency / marketing through social media / direct marketing media
Orange Eclipse Social Media Marketing (SMM)
Drive B2B Sales through LinkedIn Inbound Marketing
Does your business sell to other businesses? Let us help you drive more sales through LinkedIn. Contact us today for a complimentary consultation by clicking http://orangeeclipse.com/social-media-marketing/linkedin-landing-page/
Drive B2C Sales through Facebook Inbound Marketing
Does your business sell to consumers? Let us help you drive more sales through Facebook. Contact us today for a complimentary consultation by clicking...
From: Orange Eclipse
Related topics : social media marketing consulting / social media consultant / social media today / social media business
ISV SpeakEasy July 2014 - Making Social work for ISVs
OFFIS PRESENTS - Making Social Marketing work for your business to achieve real business goals. A panel of experts discuss the good, the bad and the ugly of community engagement.
Chy Chuawiwat: CEO
Renee Brack: MC
Dennis Graham: Digital Marketing Manager
Jonathan Crossfield: Content Marketing Consultant
Beth Halon: Social Media Communications Consultant
James Norquay: Consulting Director Prosperity Media
Building B2B community engagement to achieve real business goals. It's not about...
From: Offis Multi-Cloud Services
Related topics : social media marketing consulting / social media consultant / marketing through social media / social media business / social media content
Creating Emotional Brands - B2B Marketing Summit - Scot McKee
Presentation by Scot McKee, Managing Director, Birddog at the B2B Marketing Summit, London, June 2012.
In this Birddog Case Study for Dyneema(R) - the world's strongest fiber - McKee explains how B2B brands can create emotional brand resonance across multiple online channels to maximize ROI and deliver increased customer engagement. The B2B Marketing Summit plays host to a presentation of explanation, insight and case study example from the practical world of B2B brand building, digital...
From: BirddogB2B
Related topics : b2b social media case studies / social media branding strategy
Social Media Benchmark - Russ Shaw on opportunities, risks and B2B
As part of the launch of The Chartered Institute of Marketing's new Social Media Benchmark, Russ Shaw, former global mobile chief at Skype and current Non-Executive Director at GAME Group and others, discusses social media in 2012:
• Big opportunities for social media in 2012
• Key risks for marketers to be aware of
• The importance of social media in B2B
Find out more at www.smbenchmark.com or search #SMBenchmark on Twitter.
ABOUT THE INITIATIVE
How are businesses grappling...
From: GlobalBenchmark
Related topics : social media marketing business opportunity / search & social media marketing / social media for market research / social media agency
SAP's Business-to-Business (B2B) Marketing Strategy at the Adobe Summit 2013
http://spr.ly/YTSAP Shawn Burns, Global Vice President, Digital Marketing at SAP and Dan Barnicle, MD, SapientNitro, share SAP's Business-to-Business (B2B) Marketing Strategy at the Adobe Summit 2013. They explain how a shift has occurred in the business-to-business (B2B) marketing space making it time to rethink outdated notions of the B2B Customer Experience. Learn how SAP is addressing today's digital marketing challenges and is optimizing customer experience by integrating Search Marketing,...
From: SAP
Related topics : social marketing business / b2b social media marketing / digital media marketing strategy / social media marketing strategy
Social media brand advertising and marketing
https://www.facebook.com/listingapps - agent list app system. .The agent list app device is a powerful online, b2b and b2c social media marketing idea for start up, on-line companies, exporters, small corporations and SME's. Available from www. Fblistapps. Com
From: Ouch Ouch
Related topics : social media marketing ideas facebook / social media marketing companies / marketing through social media / social media advertising companies / social media branding
Social Network Arizona, October 19, 2011
Phoenix, Arizona Social Networking Seminar, October 19, 2011.
Social Network Arizona is the PREMIER social media and internet marketing seminar for your Arizona business. We provide B2B networking, social media strategy, and an Arizona Business Directory for our members.
CONNECT your business to success. Our strategy seminar talks about internet marketing, including the social properties Google+, Facebook, Twitter, YouTube, and LinkedIn.
For more information visit Social Network...
From: SocialNetworkArizona
Related topics : social media network marketing / social media business directory / social business network / social media marketing strategy / social media marketing news