What’s the difference between social media marketing for B2B & B2C? - BRIANNA SMITH | DMR #145

http://www.digitalmarketingradio.com/brianna-smith

What’s the difference between social media marketing for B2B & B2C? - BRIANNA SMITH | DMR #145

I’m joined today by an Integrated Marketing Manager who started her career as a brand strategist. She’s also Adjunct Professor at UMSL where she teaches the Social Media Marketing course.

http://www.digitalmarketingradio.com/brianna-smith

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From: Digital Marketing Strategy with David Bain

Related topics : b2b social media marketing / marketing through social media / social media courses / social media brand management

PREVIEW: The Do's and Don'ts of Social Media Marketing

Preview: As the use of social media for B2B marketing has matured, a wealth of real-world case studies prove that engaging with customers via social media can deliver significant, long-lasting business value. But which strategies work best, which sites and platforms offer the greatest returns, and what behaviours should you avoid at all costs?

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From: TMinMind

Related topics : using social media marketing / marketing through social media / business using social media / b2b social media strategy / social media engagement

Digital Cream London 2012 : B2B Marketers on Social Media

We spoke to a variety of senior B2B marketers at our Digital Cream B2B roundtables in London to get their views on social media.

We discussed the challenges and opportunities B2B's face when identifying audiences, choosing relevant platforms, and developing more relevant approaches to service provision through social.

Discover more information about Econsultancy's B2B services by visiting: http://econsultancy.com//hello/b2b

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From: Econsultancy

Related topics : b2b social media marketing / b2b social media platforms / social media services london / social media marketing services / digital media marketing

Podcamp Pittsburgh 7: Social Media for Industry -- Strategies and Success Stories

Pittsburgh has become a vibrant diverse city but still has strong base of industry and manufacturing. The session will describe social media best practices that are appropriate for industry and B2B and will also detail some success stories from southwestern PA manufacturers using social media to engage with B2B customers and grow their business. Social media is a way for these regional companies to engage with their customers in new ways but it is also helping the young adults realize that...

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From: PodCamp Pittsburgh

Related topics : social media marketing success stories / social media marketing companies / social media engagement / marketing through social media / social media companies

B2B Social Media Marketing Panel with Grant Crowell

http://about.me/grantcrowell

Video Strategist, YouTube & SlideShare Manager Grant Crowell speaking at Mashable Social Media Day Chicago on Social Media and B2B Marketing, with moderator Steve Krul of befoundonline. Recorded at Rockit Bar & Grill in Chicago on June 30. 2014.

* (Moderator) Steve Krull -- CEO, Be Found Online

* Grant Crowell - Video Strategist, YouTube & SlideShare Manager, CDW

* Adam Bleibtreu -- CMO, Creative Circle

* Emily Krebs - Small Business Account Representative,...

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From: Grant Crowell

Related topics : b2b social media marketing / social media marketing strategist / manage social media / social media media

Austin Social Media Breakfast - Social Media Predictions 2010

Coverage of the most recent Social Media Breakfast held at Mandola's Italian Market in Austin, Texas. Ten presenters gave predictions as to how social media will impact their respective industries in the year 2010. Presenters included Mike Chapman - Politics and Public Policy; Wesley Faulkner - Online Fundraising; Lisa Goddard - Nonprofits; Tim Hayden - Media and Events; Kathy Mandelstein - B2B Marketing; Dara Quackenbush - Education; Aaron Strout - Brands; Sheila Scarborough - Travel and...

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From: searchengineworld

Related topics : social media breakfast / online social media websites / social media list / social media branding

Social Media Series (Session 3)-How can Tech entrepreneurs B2B Businesses utilize Social Media

http://www.techgig.com/expert-speak/Social-Media-Series-Session-3-How-can-Tech-entrepreneurs-B2B-Businesses-utilize-Social-Media-Practical-Tips-120

There is a perception that Social Media is best suited only for mass consumer reach, B2C businesses. Few realize that B2B businesses can also benefit significantly, from the use of Social Media, for their business goals. In fact, in our experience, we find that B2B businesses are able to get faster and better ROI for their investments into Social...

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From: Tech Gig

Related topics : benefits of using social media for business / social media platforms for business / social media branding for business / social media expert / social media help

"Social marketing is more efficient in the B2B than in the B2C sector"

Eric Schwartzman is a consultant in B2B social marketing. He is the co-author of the book "Social marketing to the business customer".

According to Eric Schwartzman, B2B companies can benefit more from marketing on social media due to lower level of competition in their related key words on the internet than what is the case in B2C activities.

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From: aseisdefimedia

Related topics : b2b social media marketing / social media marketing companies / marketing through social media

3 Must-Haves In Your B2B Social Media Strategy | @ModernB2B

I’m going to assume we all already know and understand the value of social media in B2B marketing. This isn’t about ‘why should we use social media?’, it’s ‘what are the essential ingredients to getting social media strategy right?’.

The good news is that the strategy you’ll put in place for social media marketing is very similar to how you strategise for all your other marketing channels. In essence – Plan, Listen, Execute, Measure, Refine. However, there are three areas...

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From: Modern

Related topics : social media marketing strategies / using social media marketing / social media marketing plan / marketing through social media

B2B Social Media Marketing

B2B Social Media Marketing

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From: DWSAssociates

Related topics : b2b social media marketing