Steve Woods (Eloqua) on B2B social media marketing and the changing buyer
Steve Woods from Eloqua, author of Digital Body Language, on what matters in social media and interactions in B2B marketing. Filmed by Steve at the occassion of an i-SCOOP event.
From: ConversionationTube
Related topics : b2b social media marketing / marketing through social media
Kipp Bodnar: Killer B2B Social Media Strategy
The shelf life of a social media link is about three hours, Kipp says. He explains how to kill your competition with social media – how it can both build your brand and drive sales.
See more speakers from the Go Inbound Marketing 2015 conference at http://andconference.com/2015recap/
Ready for what's next in marketing? Sign up for and: a marketing conference 2016: http://andconference.com/2015recap/and-2016/
From: Element Three
Related topics : b2b social media strategy / social media marketing strategies / social media media
What’s the difference between social media marketing for B2B & B2C? - BRIANNA SMITH | DMR #145
http://www.digitalmarketingradio.com/brianna-smith
What’s the difference between social media marketing for B2B & B2C? - BRIANNA SMITH | DMR #145
I’m joined today by an Integrated Marketing Manager who started her career as a brand strategist. She’s also Adjunct Professor at UMSL where she teaches the Social Media Marketing course.
http://www.digitalmarketingradio.com/brianna-smith
From: Digital Marketing Strategy with David Bain
Related topics : b2b social media marketing / marketing through social media / social media courses / social media brand management
Paul Gillin, FWD:B2B Conference Q&A
Paul Gillin, B2B Social Media Expert, answers questions about the biggest challenge B2B marketers will face in 2016, examples of B2B companies that are doing storytelling well and the key takeaways from the conference.
From: GodfreyB2B
Related topics : b2b social media marketing
Circle Research: B2B social media strategies - part 2.wmv
Part 2. Speaking at Germany's 1st B2B advertising conference, Horizont B2B, Circle Research's Andrew Dalglish explores the state of B2B social media in the UK. This 15 minute video - published in two parts on YouTube - includes exclusive insights from the B2B Barometer survey and a case study from Juniper. The full video with accompanying slides can be found here http://www.circle-research.com/B2B-Barometer-Survey/Horizont-B2B-Presentation.php
From: Andrew Dalglish
Related topics : b2b social media strategy / research social media
B2B Social Media do's and don'ts [Factor 3 Communications]
Since the launch of Facebook, Twitter and LinkedIn social media usage has grown in popularity - so much so that nowadays for many companies it's almost a business 'must have' rather than a 'nice to have'.
Being 'free' to set up and use, it’s understandable why, in this day and age of stretched marketing budgets, this medium has great appeal. Lots of companies have taken to using social media channels to promote their business - some take to it like ducks to water, while some need a bit more...
From: Factor 3 Communications Ltd
Related topics : social media dos and donts / business using social media / b2b social media marketing / social media marketing companies / social media companies
Social media that work for b2b
Paul Gillin, author of Social Marketing to the Business Customer, talks about what makes b2b different than consumer social media and what works for business marketers. Including examples.
Mobium is the transformative business branding firm dedicated to b-to-b marketers who want to disrupt the outmoded conventions of their industries. we changes things. we believe things. we see things differently, think differently and do things differently. we help change agents craft their brand...
From: mobiumtv
Related topics : b2b social media marketing / social media marketing strategy example / social media branding for business / social media marketing firm
Instagram: The Sneaky Underdog of B2B Social Media Marketing
From: Christie Jones
Related topics : b2b social media marketing / marketing through social media
PortalGuard: Social Media Marketing
For more information, please visit: http://portalguard.com/
In the following presentation, "Social Media Marketing: Will it Work for a B2B Software Company?", Darya Bushmakin, PortalGuard Marketing Contractor, offers her perspectives on social media marketing and how technology companies can utilize social media marketing.
To read top industry news: http://blog.pistolstar.us/blog/
Subscribe to our newsletter:...
From: PortalGuard
Related topics : social media marketing companies / b2b social media marketing / social media marketing software / marketing through social media / social media companies
Using Social Media to Support B2B Sales - MaRS Best Practices
Mark Elliott, Co-Founder, Venture Accelerator Partners, examines the important role social media can play in supporting B2B sales. Mark identifies tactics and platforms that can generate sales leads and highlights useful resources when developing a sales and marketing plan.
From: MaRS Discovery District
Related topics : b2b social media best practices / b2b social media platforms / b2b social media marketing