Selected videos for topic: measuring social media success
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Social Media Metrics - Defining & Measuring Goals by Li Evans of Search Marketing Gurus
This short video give tips on what to look at in metrics in social media. This is part one of a two part series discussing social media metrics and how to define goals to gauge both success and failure with social media strategies.
Full transcript at: http://www.SearchMarketingGurus.com
From: storyspinner
Related topics : social media metrics / social media marketing strategies / social media strategy / social media tips / social media social
Measuring success in social media campaigns with Cathal Melinn & Rob Farrell
In this webinar, Rob will be speaking with Cathal Melinn the head of paid media with the Digital Marketing Institute. Cathal will be discussing how to measure the success in social media campaigns.
Slides available at the link below:
https://drive.google.com/a/digitalmarketinginstitute.com/file/d/0B1hEjCGqblY3NGpiMWtibkg1NG8/view?usp=sharing
About the Digital Marketing Institute
The Digital Marketing Institute is the global certification standard in digital marketing education, producing...
From: Digital Marketing Institute
Related topics : certificate in digital media marketing / successful social media campaign
Measuring Social Success in a B2B World – a LEWIS event during Social Media Week London
This event was part of Social Media Week London and AMEC Measurement Month. The discussion, led by Giles Peddy, Group Managing Director UK of LEWIS, featured an expert panel that included: Lance Concannon, UK Marketing Manager at Sysomos; Gugs Sarna, Head of LEWIS Pulse UK; and Michelle Urwin, UKI Marketing Manager at Basware.
This is a recording of the Periscope live streaming of the panel event.
From: LEWIS PR
Related topics : social media marketing events london
Social Media Matters 2012: "Official Highlights"
Visit us at: www.socialmatters.asia
Social Media Matters was created as Asia's highest level business event, specifically targeted brands to assess the underlying business value of social media.
Social media's rapid shift from fringe phenomenon to the core of business has companies across Asia struggling to understand how much they should invest in a still emergent trend.
Gathering all the major global and regional platforms along with leading brands, the first event in Hong Kong critically...
From: Branded Asia
Related topics : why social media matters to your business / social media tools for business / social media branding for business / social media measurement tools / emerging social media trends
Measuring Success in Social Media
Darrell Heaps, a panelist at the 2012 Broadridge Connect Conference, explains why typical metrics like # of likes, followers etc. are not the best metrics to track value from social media.
From: Broadridge
Related topics : measuring social media success / social media metrics
How To Measure Success On Social Media: Interview With Alan K'necht At Pubcon 2013
Thanks to our Pubcon 2013 SEJ Lounge sponsor, Paygrip!
From: Search Engine Journal
Related topics : measuring social media success / social media measurement
How eBay measures social media success
Richard Brewer-Hay of eBay discusses the strategy behind the company's blog and Twitter account—and how he measures each.
From: Ragan Communications
Related topics : measuring social media success / social media measurement
Measuring Social Media Share with Share Rocket
Share Rocket is a social media ratings and audience solution providing media companies an easy way to quantify their social media equity, benchmark against peers and turn social market intelligence into insights that drive social success.
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From: GeekBeat
Related topics : social media marketing companies / social media audience insights / social media companies / social media solutions / marketing through social media
NYC Mayor's Race 09: The Social Media Impact
NYC Mayor Michael Bloomberg's successful 2009 re-election campaign relied on social media to engage supporters and get out the vote. In many significant ways, the Bloomberg campaign extended the social media lessons and successes of the 2008 presidential campaigns, but into a different context. In the end, the Bloomberg campaign came away with far more Facebook supporters and Twitter followers than his main opponent -- but did social media really make a difference in the outcome? What does NYC...
From: PdF YouTube
Related topics : successful social media campaign / social media advertising campaigns / social media engagement / social media strategist / online social media
The Blueprint for Social Marketing Success: Setting the Foundation for a Breakthrough Year
Social media is a relatively new marketing channel, constantly changing and evolving. Without the basic foundation for marketing success--specific to social--it's easy to get lost.
Whether you just started on social or have been in the game for awhile, this video offers you a unique framework so you can construct your own organization-specific blueprint for social success.
Learn how to:
- Develop a strategy for the 3 C’s of social - channel, content, and campaign
- Plan and take your...
From: Simply Measured
Related topics : successful social marketing campaigns / social media marketing campaign plan / social media marketing companies / marketing through social media