The Secrets to Measuring Social Media Success

http://www.imatrix.com

The ability to track social media efforts is important to creating a successful online marketing campaign and maximizing ROI.

In this presentation, we covered:

• Tricks for decoding Facebook Insights

• Tips for using metrics to re-focus your efforts

• The connection between social activity and page views

• Why connecting social media to Google Analytics is so important

• Easy ways to increase Facebook 'Likes'

Don't have time to manage your social media? Let...

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From: iMatrix

Related topics : measuring social media success / social media online marketing / social media analytics / manage social media / social media consultant

Social2B: Social Media Marketing, Consulting, and Product Development Agency

Social2B is an Enterprise Social Media Marketing, Consulting, and Product Development team of top industry professionals, dedicated to helping B2C and B2B clients leverage the explosive growth of social media marketing. We create solutions at the intersection of marketing, technology, and social media that drive client engagement, conversion and bottom line results, backed by unique metrics, measurement and campaign management methodologies. We advise Enterprise clients on social media maturity...

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From: Social2BTV

Related topics : social media marketing consulting / social media marketing agency / social media b2b marketing metrics / marketing through social media / social media consultant

Socialtap - #5 Setup Unlimited Analytics Reports to Measure Social Media ROI

http://social-tap.com

Free 14-Day Trial http://social-tap.com/pricing

Free Trial * No Risk

Social Media Management Tools for Small Business

In this video we show you how to setup unlimited social media analytics reports using Socialtap Quick Reports & Custom Reports from over 200 analytics modules to include Google Analytics. Getting Started Video #5.

Socialtap is a Powerful Digital Marketing & Social Media Management Tool used for Engagement, Smart Content Publishing, Brand & Reputation...

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From: Socialtap

Related topics : social media monitoring tools free trial / free social media reputation management tools / measuring social media roi / brands using social media / social media measurement tools

Swift 6: Measuring your social media success | 123 Reg

Are you using social media for your small business but don't know if you're getting it right? In this short video, you'll learn the key metrics that will help you keep track of your social media efforts.

The vast majority of this information is available to you for free, so it's just a case of finding out where you need to look. Nick Leech, digital director at 123 Reg, will take you through everything you need to know about measuring your small business's social media success.

Want more?...

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From: 123 Reg

Related topics : measuring social media success / business using social media / free social media measurement / social media tracking / social media help

The 5 Most Important Social Media Metrics You Can Actually Measure | Two Minute Tuesdays

Wondering if your social media efforts are working? Look no further than these highly important social media metrics. From sentiment ratios to engagement levels, these measurements will give you an accurate gauge of how your channels are performing, and more importantly, give you an idea of what's needed to make them work better for your business.

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From: Volusion

Related topics : social media metrics / social media measurement / social media engagement

Social Media: Effective Strategies to promote your brand, by HEC prof. Kristine De Valck

Nowadays, most companies use social media for communication and marketing strategies. Whilst the social media phenomenon continues around us, Kristine de Valck, HEC Paris Associate Professor in marketing emphasizes the importance in understanding the particular culture of the various platforms (Twitter, Facebook, Pinterest, Reddit and the like) to be able to choose which ones are most suitable for your objectives.

In this video, she develops how companies can engage communities via social media...

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From: HEC Paris

Related topics : companies that use social media marketing effectively / social media promotion strategy / social media platforms for marketing / marketing through social media

Social Media Analytics - Part 2

Forward thinking digital media executives know they need to be managing media across the social web. This video focuses on how the social web is different and proposes that we need a new framework for measuring social media performance.

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From: Digital Podcast

Related topics : social media needs / manage social media / social media analytics / social media proposal

How to Measure Hotel Social Media ROI

Revinate's Michelle Wohl discusses the challenges hotels face when measuring social media ROI and how the calculation truly is "the holy grail." http://www.revinate.com

Revinate is a software platform designed exclusively for the hospitality industry that makes it easy to take control of your online reputation by using online feedback and social media to learn from and connect with guests.

Video from Cornell's online course Marketing the Hospitality Brand through New Media: Social, Mobile &...

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From: RevinateInc

Related topics : measuring social media roi / social media marketing roi calculator / social media measurement / social media branding / social media marketing software

Marketing Cloud: Social Media ROI - The Basics

Wondering if your social media initiative is providing value to your organization? Join us to learn from Cisco, Kixeye, and JetBlue the do's and don'ts, as well as the different measures for calculating social marketing ROI. You'll soon be able to sync up your social media strategy, business goals, and objectives with social media ROI calculations that demonstrate the value of your campaigns.

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From: Dreamforce Video

Related topics : social media marketing roi calculator

Social Media Measurement

Social Media Measurement

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From: Search News Central

Related topics : social media measurement