What Is Social Media Optimization?

Website: http://www.verticalmeasures.com

Facebook: http://www.facebook.com/verticalmeasures

Twitter: http://twitter.com/verticalmeasure

Kaila Strong of Vertical Measures answers the question, "What is Social Media Optimization?"

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From: VM Measures

Related topics : social media optimization / best social media website / social media measurement

Nuke, social marketing suite to manage applications, analytics & CRM on social media

The web site : http://www.nukesuite.com

Nuke Suite is a new type of social marketing suite designed to accelerate the integration of social media into brands' marketing strategies.

The platform gives Community Managers the most innovative tools to become a central force within the marketing teams. Nuke offers unique features to optimise:

- all social marketing functions: community recruitment & qualifications through social applications, results measurement & leads tracking through Social...

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From: Nuke Suite - Social Marketing Platform

Related topics : social media marketing strategies / types of social media tools and applications / social media brand management / social media branding strategy / social media management tools

Food Business Innovation: Using Social Media

This video introduces viewers to the practice of using social media networks as a tool for conducting market research for food businesses. Advantages and disadvantages to social media market research are discussed, followed by how engagement measures, such as "likes" and "shares" can be used to analyze consumer mindset. Finally, several examples from Facebook, Twitter, Pinterest, and Instagram are highlighted.

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From: Penn State Extension

Related topics : advantages and disadvantages of using social media for market research / using social media for marketing research

popote social media monitoring advert one

POPOTE is a social media monitoring platform to help marketing, communication and customers support professionals in organizations to Monitoring, Tracking &Solve customer problems through LISTEN, MEASURE, UNDERSTAND & ENGAGE on social networks in Real Time with automated reports for their products/service performance compared to their competitors.

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From: POPOTE Media Ltd.

Related topics : social media monitor / social media platforms for marketing / social media network marketing services / social media help / social media report

Social Media Return On Investment (ROI) Calculation Process

A simple process to help you measure your return on investment (ROI) when using social media and digital marketing

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From: Troy Dean

Related topics : social media marketing roi calculator / using social media marketing / social media measurement / social media help

The Role of Social Media in Business

Angela Sinickas, a pioneer in the field of organizational communication measurement, shares her insights on social media.

Angela is the president of Sinickas Communications, Inc., an international communication consultancy helping corporations achieve business results through targeted diagnostics and practical solutions.

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From: ISM university

Related topics : social media internal communications / social media in business

The Sales Manager’s Guide to Driving Social Media Adoption & Revenue

We know you're serious about boosting pipeline and revenue. That’s why we know you understand the time is now to drive sales using social media. After all, you’ve seen firsthand how social media can dramatically improve sales.

In this webcast, you'll learn how to:

• Establish goals to measure and manage social selling and get results

• Create a plan to ensure adoption and success

• Track your team’s individual sales activities

• Keep your reps motivated to stay the course

•...

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From: LinkedIn Sales Solutions

Related topics : manage social media / using social media / social media measurement / social media plan / social media tracking

Think Web: Justifying Social Media ROI Through Data Transparency

The Head of Research & Development of Think Web, Alit Mahendra Bramantya explains the importance of transparency and audience perception when measuring social media ROI for his clients' campaigns.

Schedule a demo now at www.sonarplatform.com

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From: Sonar Platform

Related topics : measuring social media roi

Social Media Metrics and Measurement

Nichole Goodyear of Brickfish, Peter OSullivan of Buzzlogic, and Anna Banks of Organic talk about the major social media formats and how marketers can leverage their unique characteristics an engaged audience, two-way interaction, rich profile data and the social graph.

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From: scribemedia

Related topics : leverage social media marketing / social media audience engagement

Social Media Changing the PR

Kliping is making a video library about the communication know how, talking to experts and practitioners all over the world about media, monitoring, analysis, measurement, public relations, marketing, social media and much more.

We love to learn and we are happy to share.

Join us as we ask the questions and get the answers!

At Bledcom, International Public Relations Research Symposium, (Bled, July 2012) we talked to Jerry Swerling, Director of Public Relations Studies and Strategic PR Center...

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From: Kliping Si

Related topics : social media public relations / social marketing public relations / social media monitoring for market research / social media changed marketing / social media marketing trends 2012