How to Measure Social Media Traffic with Google Analytics

This video will show you how to measure traffic from Twitter, Facebook and Google Plus using Google Analytics.

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From: John Haydon

Related topics : social media measurement / social media analytics

Listening Good - The Gates Foundation on Social

Today, we are sitting on the biggest archive of global health and development data in history. This archive is powered by social media. Social Media Monitoring is more than just likes and comments; it helps experts to understand public perceptions around interventions and optimize the engagement with beneficiaries. Come learn where Social Media Monitoring fits into traditional market research methodologies. Join Sebastian Majewski to hear how he's leveraged Radian6 at the United Nations,...

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From: Dreamforce Video

Related topics : social media monitoring for market research / leverage social media marketing / social media engagement / social media optimization / social media help

Zimbabwe proposes tighter controls over social media after anti-government protests

Zimbabwe's government is drafting a law to penalize “abusive” usage of social media with five-year jail terms in its latest measures to regulate the cyber space law and order, the state media has reported.

The legislation, which is contained in the Computer Crime and Cyber Crime Bill would supplement the National ICT Policy which is still being developed, and is part of the government’s response to recent anti-government protests that have largely been organized and shared via social...

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From: africanews

Related topics : new social media websites 2016 / social media proposal / social media report

SM marketing vs. traditional. Notable MR award winners. MRC issues SM guidelines. (RBDR 11.19.2015)

Today on RBDR: 1) New study with 511 marketers shows they believe social media is now more effective than many traditional norms of marketing. 2) Winners from research announced for Jay Wilson Lifetime Achievement Award, Golden Bridge Awards and Stevie Executive of the Year Awards. 3) Media Rating Council issues its Social Media Measurement Guideline V1.0.

Sponsored by Research Now, recognized industry thought leaders for online sample, unique methodologies, quality deliverables and...

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From: RFL Communications, Inc.

Related topics : social media vs traditional marketing research / social issues in the media today / social media measurement / search & social media marketing

Social Media Currency and Measurement - Africa Brand Index

Ornico's Business Development Manager, Michal Wronski was interviewed about the Africa Brand Index on SAFM. Have a look at the Africa Brand Index on http://africabrandindex.com

Ashraf Garda, host of the Media Show on SAFM, asked key questions about the performance of brands on social media in Africa.

The Africa Brand Index introduced an accurate new social currency for brand managers and their communications agencies to measure the performance of brands on Twitter, Facebook, Instagram and...

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From: OrnicoMedia

Related topics : social media brand management / social media branding for business / social media index / manage social media

Webinar on social media marketing with Zoho Social

Zoho Social lets you schedule unlimited posts, manage social networks, track conversations, and measure performance from a single dashboard. This is a recorded version of our webinar on getting started with Zoho Social

Try Zoho Social for free: https://www.zoho.com/social/

Connect with us on Twitter: https://twitter.com/zoho/

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From: Zoho

Related topics : free social media marketing webinars / marketing through social media / manage social media / social media tracking / social media dashboard

Why Are Social Engagement Metrics Useful? - Here's Why with Mark & Eric

Some marketing insiders say that social media engagement is not a reliable or useful metric. In this episode of Here's Why with Mark & Eric, Mark Traphagen will show you why engagement metrics should not only not be ignored, but measured and acted upon.

For all referenced articles see below:

WHAT SOCIAL MEDIA ANALYTICS CAN’T TELL YOU: http://stonet.co/1Fl26xt

Want More Social Marketing Budget? Stop Measuring Social Engagement: http://stonet.co/1BY1ACh

The Personalized Power of Google+ Plus...

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From: Eric Enge

Related topics : using social media marketing / social media engagement / social media marketing sites / marketing through social media / social media analytics

Social Media Business Essentials - Analytics

Social Media Business Essentials, from http://www.cautioustrain.com is a short introductory video content series examining the key aspects of online business.

If you're looking to expand your online presence, analytics should be a key consideration for your online strategy.

"What gets measured, gets managed." - Peter Drucker

Cautious Train Media are a small independent company based in Ireland - we develop online strategy, video content and analytics for businesses.

Get in touch and tell...

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From: Cautious Train

Related topics : social media management company for small business / types of social media platforms for business / social media analytics / social media types of content / social media blogs

Can Social Media Influence Truly Be Defined :: BlogWorld LA

During BlogWorld LA Chuck Hemann and Matt Ridings lead a discussion questioning if one can truly measure social media influence. Tools like Klout work as good filters, but it is very difficult to predict social behavior with tools that just skim the surface.

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From: Think Moncur Detroit

Related topics : social media measurement tools

Social Media and Political Attitudes in College Students: Corbin Research Presentation

Nicola Corbin, 1st year doctoral student at University of Georgia, presents "On Their Home Court:

Social Media and Political Attitudes in College Students." Through an online survey method, this study of the uses and gratifications of social media explores what needs are satisfied when college students use online social media for political information. A factor analysis resulted in three motivations: guidance, information seeking/surveillance and social utility/entertainment. Guidance emerged...

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From: Kaye Sweetser

Related topics : college students and social media use / social media analysis online / social media measurement